Ep 47 - Coaching Call #9 | To Sell More - Talk to More Customers
Manage episode 508025251 series 3671343
If you're like me and aren't good at marketing, don't do it on your own. Let the experts handle it. Touch HERE for more on Turnkey Marketing.
Tekmetric transformed my shop. Plain and simple. Want that for yours? Touch HERE
There are a lot of moving parts in a repair shop, opening the door to missing things. Don't let that happen to you. Learn more about Detect Auto
Mike Allen and Matt Lofton jump into coaching call number nine and talk mainly about how to increase sales at Mike's shop. Matt shares research from Brian Tracy, saying that service advisors MUST spend more time engaging with customers to boost closing rates. They also talk about the strategy of splitting repair estimates into more manageable repair plans and the value of setting customer expectations during intake.
Timestamps:
00:00 Increase Customer Interaction to Boost Sales
03:55 Finding Time to Exercise is HARD
09:50 August Repair Order Analysis
12:26 Sales Process Challenge or Estimation Issue?
17:24 Optimizing Sales and Inspection Strategy
19:17 Costly Repairs Lead to Car Disposal
22:17 Two-Stage Vehicle Repair Approval Process
26:55 "Impact of Tech Quote Changes"
28:31 Choosing Repair Strategies Effectively
33:06 Improving Preventative Maintenance Estimation
36:54 Importance of Effective Intake Process
40:33 Enhancing Customer Interaction Experience
42:35 Maximize Sales by Reducing Admin Tasks
45:22 Customer Engagement Improves Experiences
48:40 Addressing Customer Fear with Transparency
52 episodes