Hello and welcome back to the Collin Cadmus Podcast. Today I’m joined by Christian Krause.

Christian is a former Salesforce Account Executive. He started with Salesforce in 2018 as an Inbound BDR and then moved into Outbound before becoming Salesforce’s Social Selling Champion. After which he became a top AE before deciding to leave Salesforce and start his own social selling consultancy called The Quota League.

Today we’re going to dive in and find out what Christian thinks is working and what isn’t working for B2B salespeople on LinkedIn and get his best actionable tips that you can implement immediately to help develop yourself as an industry thought leader and start generating pipeline and qualified opportunities from LinkedIn.

Before we get started, if you’re watching on YouTube, please take a moment to subscribe to the channel, like the video, and leave us a comment if you have questions or feedback. If you’re joining us from Spotify or Apple Podcasts, please drop us a review and let us know what you think of the episode. This is much appreciated.

Without further adieu, let’s dive in and get his thoughts.
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TOPICS:
00:00:00 Intro

00:06:29 Broken Outbound Model

00:10:53 What’s Working Today

00:16:55 AI in Sales

00:31:43 LinkedIn Content Creation

00:57:18 LinkedIn Sales Navigator

01:04:46 The Quota League
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QUESTIONS:
1. Is traditional outbound sales broken, dead, or dying? If yes, how so?

2. What’s actually working for outbound sales today?

3. What’s your take on AI in sales over the next 5-10 years?

4. What are your top tips for creating content on LinkedIn?

5. What are your top tips for using LinkedIn Sales Navigator?

6. What is The Quota League and who should join?
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LINKS:
Quota League: https://quotaleague.com

Christian on X: https://x.com/chrisbits92

Collin on X: https://x.com/collincadmus

Modern Outbound System: https://www.collincadmus.com/the-modern-outbound-system

Sales Coaching: https://www.collincadmus.com/sales-coaching

Founder Coaching: https://www.collincadmus.com/founder-coaching

Collin Cadmus Podcast: https://www.collincadmus.com/podcasts/collin-cadmus-podcast

Revenue Growth Blog: https://www.collincadmus.com/blog
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Sit back, relax, enjoy the episode, and thank you for listening, viewing, and subscribing.

Available on: YouTube, Rumble, Spotify, and Apple Podcasts.