Ashley Leeds, known as "the 15-minute guy" who remarkably ranks higher than fitness guru Joe Wicks on Google! Ashley shares his extraordinary journey from casual lockdown guitarist to LinkedIn expert, bestselling author, and international speaker.

Ashley reveals how his 15-minute daily LinkedIn strategy has transformed countless businesses and why consistency beats perfection when building your personal brand. He takes us through his remarkable story of playing guitar for 100 consecutive days during lockdown, which unexpectedly led to being named a "Lockdown Legend" by his local museum and opened doors to new opportunities.

The heart of our conversation centres around Ashley's incredible 24-hour musical fundraiser that raised over £16,000 for Young Lives vs Cancer. With just three weeks to prepare, Ashley organised 96 musicians to perform in 15-minute slots on Zoom, culminating in an emotional finale that included a surprise anonymous £1,800 donation that helped them reach their target. This experience gave Ashley the confidence to transition from employment to entrepreneurship after 30 years of working for others.

Ashley's journey from chef to sales professional to running his own successful business demonstrates how small, consistent actions can lead to extraordinary results. His practical advice on focusing on one social platform rather than spreading yourself thin resonates throughout our conversation. As he puts it, "My mantra is, once a week on LinkedIn is better than 95% of people on the platform" and "When you love something, it's so much easier, isn't it?"

Looking for LinkedIn guidance? Ashley is all over LinkedIn! Google "the 15-minute guy" to find him instantly. Ashley offers one-on-one coaching programs that transform LinkedIn-shy individuals into confident users who love the platform, and his book provides 101 content ideas for those struggling with what to post.

Don't forget to like, subscribe, and share this episode with anyone looking to maximise their LinkedIn presence or seeking inspiration to start their own business!

Connect with Ashley

You'll never believe it, but you'll find him on LinkedIn

https://www.linkedin.com/in/ashley-leeds-15-minute-guy

Work with him here https://just.15mins.day

Get his book here https://amzn.eu/d/3yBGqVl

About me, Andy Casey The illimitable Coach

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