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From Local to Global: Madhive's Rise in Streaming Ad Tech | EP 190
Manage episode 445285032 series 2531704
Content provided by SADA, An Insight Company, SADA, and An Insight Company. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by SADA, An Insight Company, SADA, and An Insight Company or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
In this episode of the Cloud and Clear podcast, CEO edition, we'll explore the future of digital advertising with Spencer Potts, CEO of Madhive. Spencer joins SADA CEO Tony Safoian for a deep dive into the evolution of connected television (CTV) and how Madhive is transforming the industry. Spencer shares the company's journey, from betting on streaming television to the strategic partnerships and innovations that have fueled its growth. Listeners will hear about Madhive's recent acquisition of Frequence, as well as its long-standing partnership with SADA and Google Cloud.
Learn how Madhive is helping advertisers bridge the gap between linear TV and digital platforms with personalized, geo-targeted solutions for SMBs and major broadcasters.
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202 episodes
Share
Manage episode 445285032 series 2531704
Content provided by SADA, An Insight Company, SADA, and An Insight Company. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by SADA, An Insight Company, SADA, and An Insight Company or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
In this episode of the Cloud and Clear podcast, CEO edition, we'll explore the future of digital advertising with Spencer Potts, CEO of Madhive. Spencer joins SADA CEO Tony Safoian for a deep dive into the evolution of connected television (CTV) and how Madhive is transforming the industry. Spencer shares the company's journey, from betting on streaming television to the strategic partnerships and innovations that have fueled its growth. Listeners will hear about Madhive's recent acquisition of Frequence, as well as its long-standing partnership with SADA and Google Cloud.
Learn how Madhive is helping advertisers bridge the gap between linear TV and digital platforms with personalized, geo-targeted solutions for SMBs and major broadcasters.
Join us for more content by liking, sharing, and subscribing!
🎙Subscribe on Spotify
🎙Subscribe on Apple
Host: Tony Safoian, CEO of SADA Guest: Spencer Potts, CEO of Madhive
To learn more: 🔗SADA website
202 episodes
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Similar to Cloud and Clear
Android Backstage, a podcast by and for Android developers. Hosted by developers from the Android engineering team, this show covers topics of interest to Android programmers, with in-depth discussions and interviews with engineers on the Android team at Google. Subscribe to Android Developers YouTube → https://goo.gle/AndroidDevs
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