Holding your ground is sometimes a strategy. But other times, it’s a message. In this episode of scalers & climbers, Marcos recalls the toughest years against Amazon, the decisions made when the numbers didn’t add up, and why they chose to invest where others would have walked away. He also talks about the Chinese e-commerce giants, about how they compete in a market that blends shopping, entertainment, and social networks, and why in a world of artificial intelligence and invisible platforms, growth is not about imitation but about choosing which game to play. A conversation about culture, focus, and long-term vision.

Producer & Host: Federico Eisner | https://www.linkedin.com/in/feisner/