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Designing for Circularity at Scale: A Conversation with Karen Pflug of Ingka Group

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Manage episode 483957815 series 2637625
Content provided by Harvard Business School, Harvard Business School Business, and Environment Initiative. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Harvard Business School, Harvard Business School Business, and Environment Initiative or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In the latest episode of Climate Rising from Harvard Business School, Karen Pflug, Chief Sustainability Officer of Ingka Group (IKEA), shares how IKEA is embedding circularity throughout its business model.

She discusses how IKEA is redesigning iconic products like the Billy bookcase to make them easier to disassemble and repair, how secondhand retail pilot programs at IKEA stores are reaching new customers, and how investments like RetourMatras are developing circular solutions for end-of-life mattresses. Karen also describes how policy, design, and customer nudges can accelerate circularity at global scale—and offers advice for those seeking careers in circular economy innovation.

  continue reading

112 episodes

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iconShare
 
Manage episode 483957815 series 2637625
Content provided by Harvard Business School, Harvard Business School Business, and Environment Initiative. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Harvard Business School, Harvard Business School Business, and Environment Initiative or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In the latest episode of Climate Rising from Harvard Business School, Karen Pflug, Chief Sustainability Officer of Ingka Group (IKEA), shares how IKEA is embedding circularity throughout its business model.

She discusses how IKEA is redesigning iconic products like the Billy bookcase to make them easier to disassemble and repair, how secondhand retail pilot programs at IKEA stores are reaching new customers, and how investments like RetourMatras are developing circular solutions for end-of-life mattresses. Karen also describes how policy, design, and customer nudges can accelerate circularity at global scale—and offers advice for those seeking careers in circular economy innovation.

  continue reading

112 episodes

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