𝐅𝐨𝐫 𝐲𝐞𝐚𝐫𝐬 𝐧𝐨𝐰, 𝐜𝐨𝐦𝐩𝐚𝐧𝐢𝐞𝐬 𝐡𝐚𝐯𝐞 𝐬𝐞𝐭 𝐬𝐮𝐬𝐭𝐚𝐢𝐧𝐚𝐛𝐢𝐥𝐢𝐭𝐲 𝐠𝐨𝐚𝐥𝐬 𝐚𝐧𝐝 𝐩𝐮𝐛𝐥𝐢𝐬𝐡𝐞𝐝 𝐠𝐥𝐨𝐬𝐬𝐲 𝐫𝐞𝐩𝐨𝐫𝐭𝐬. 𝐁𝐮𝐭 𝐨𝐧 𝐭𝐡𝐞 𝐠𝐫𝐨𝐮𝐧𝐝, 𝐭𝐡𝐞 𝐩𝐫𝐨𝐦𝐢𝐬𝐞 𝐨𝐟 𝐭𝐡𝐞𝐬𝐞 𝐠𝐨𝐚𝐥𝐬 𝐡𝐚𝐬 𝐨𝐟𝐭𝐞𝐧 𝐞𝐱𝐜𝐞𝐞𝐝𝐞𝐝 𝐚𝐜𝐭𝐮𝐚𝐥 𝐩𝐫𝐨𝐠𝐫𝐞𝐬𝐬. 𝐇𝐨𝐰 𝐜𝐚𝐧 𝐰𝐞 𝐛𝐫𝐢𝐝𝐠𝐞 𝐭𝐡𝐚𝐭 𝐠𝐚𝐩?
Tune into episode 46 of Climate+ Podcast, where Lincoln speaks with Dr Jacqueline Kerr of Leading Real Change about the current state of corporate sustainability, the historical context, and the challenges faced by companies in achieving their sustainability goals. They discuss the complexity of consumer behavior, the evolving terminology in sustainability, and the importance of effective messaging and community engagement. Jacqueline emphasizes the need for partnerships and peer influence in driving change, as well as the significance of success stories in inspiring action. The conversation highlights the action gap in sustainability and calls for a shift in how we view consumers and their role in the sustainability journey.