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A skull on the label and real structure in the glass—this $7.99 Trader Joe’s classic surprised us in the best way. We uncork Dearly Beloved I The Red 2023 and follow the clues: who makes it now, why the blend works, and how Lodi’s delta breezes turn a hot inland zone into a value powerhouse. If you’ve ever wondered how Petite Sirah, Tannat, Tempranillo, and a touch of Zinfandel can line up without turning sweet or simple, we break down the roles each grape plays and why the result is more than a party trick.
We talk craft and climate. Precept Wines currently steers this long-running label, sourcing from Lodi vineyards where cool morning fog and evening winds preserve acidity while ripening color and tannins. That’s how you get dense color, dark fruit, and easygoing tannins at a price point that usually trades complexity for sugar. On the palate, expect blackberry and plum, a hint of vanilla, and a red-berry lift—raspberry and pomegranate—that keeps the finish bright. It’s a true comfort wine: smooth enough to sip on its own, sturdy enough for burgers, pizza, or a quick plate of cheese and sausage.
Yes, the Day of the Dead label makes it a natural Halloween pour, but the juice inside earns year-round status. We share why many holiday-themed bottles feel like one-night stands and how this one avoids the gimmick trap. For listeners who chase real value and honest flavor, this is a reminder that Lodi remains a treasure for everyday reds that drink above their price. Pour a glass, settle into a cool evening, and taste why structure, balance, and smart sourcing matter more than hype.
If you enjoy these value deep-dives, follow the show, share it with a friend who loves a bargain bottle, and leave a quick review—what under-$10 red should we uncork next?

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