Search a title or topic

Over 20 million podcasts, powered by 

Player FM logo
Artwork

Content provided by Hannah Munro. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Hannah Munro or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
Player FM - Podcast App
Go offline with the Player FM app!

230. CFO Stories | Strategic Growth in Creative Industries – A CFO’s Perspective with Karla Smith

42:06
 
Share
 

Manage episode 487904586 series 3457329
Content provided by Hannah Munro. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Hannah Munro or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Send us your thoughts

In this episode of CFO 4.0, host Hannah Munro chats with Karla Smith, CFO at Ogilvy UK, about her unique path to CFO and how finance operates at the heart of a creative, people-driven organisation.

Key topics covered include:

  • Karla’s career journey from audit trainee to CFO
  • How to succeed in senior finance roles with flexible hours and build mutual trust with your organisation.
  • The role of finance in creative industries
  • Building financial literacy across teams through internal training
  • Approaching talent investment and balancing short-term results with long-term value.
  • Tips for new CFOs on strategic planning, effective delegation, and building strong CEO partnerships.

Links mentioned:

  continue reading

Chapters

1. Introduction to CFO 4.0 (00:00:00)

2. Carla's Journey to CFO (00:01:04)

3. Balancing Part-Time Work as an FD (00:05:07)

4. Finance in the Creative Industry (00:08:22)

5. Talent Investment and Risk Assessment (00:14:35)

6. Building a Strategic CFO Mindset (00:24:19)

7. Marketing as Investment, Not Cost (00:32:11)

8. ITAS and Sage Product Promotion (00:40:23)

242 episodes

Artwork
iconShare
 
Manage episode 487904586 series 3457329
Content provided by Hannah Munro. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Hannah Munro or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Send us your thoughts

In this episode of CFO 4.0, host Hannah Munro chats with Karla Smith, CFO at Ogilvy UK, about her unique path to CFO and how finance operates at the heart of a creative, people-driven organisation.

Key topics covered include:

  • Karla’s career journey from audit trainee to CFO
  • How to succeed in senior finance roles with flexible hours and build mutual trust with your organisation.
  • The role of finance in creative industries
  • Building financial literacy across teams through internal training
  • Approaching talent investment and balancing short-term results with long-term value.
  • Tips for new CFOs on strategic planning, effective delegation, and building strong CEO partnerships.

Links mentioned:

  continue reading

Chapters

1. Introduction to CFO 4.0 (00:00:00)

2. Carla's Journey to CFO (00:01:04)

3. Balancing Part-Time Work as an FD (00:05:07)

4. Finance in the Creative Industry (00:08:22)

5. Talent Investment and Risk Assessment (00:14:35)

6. Building a Strategic CFO Mindset (00:24:19)

7. Marketing as Investment, Not Cost (00:32:11)

8. ITAS and Sage Product Promotion (00:40:23)

242 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Copyright 2025 | Privacy Policy | Terms of Service | | Copyright
Listen to this show while you explore
Play