In this episode of Em’s Gems, I talk about what I would do differently if I had to start my coaching business over again, including why I would double down on the hot audience strategies I teach my clients, whether I would start offering a low ticket offer or long-term high ticket offer with a cold audience, and how to create your own rules for your business. Plus, I share why you get to run your business how you want to and the importance of branded content, community building, and establishing your authority as the expert in your field.

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