Ep 8. Netflix-Style Marketing: Design a Content Series They Can’t Stop Watching
Manage episode 513467987 series 3689571
If I asked your audience what you’re known for, could they answer? In a feed full of look-alike posts and AI-written captions, visibility simply isn’t enough. This unredacted case file shows you how to design a branded signature content series that makes people binge your work like Netflix, remember your expertise, and come back for the next episode.
You’ll learn a repeatable format for Reels (or your platform of choice) that goes beyond trends - complete with naming, cadence, aesthetics, and a simple way to repurpose long-form content into short, memorable episodes.
🔍 IN THIS EPISODE YOU'LL UNCOVER:
- What a signature content series is (name, theme, purpose) and why it beats one-off posts
- The best channels for fast traffic (hint: it's video-driven content)
- The 6-step signature content series development process
- Easy repurposing system: turn one pillar YouTube video into 10 bite-sized episodes
- How to differentiate your content series with catchy visual hooks
🗂️ CASE EVIDENCE FROM THIS FILE:
- "The mass production of content is actually not that hard. The mass production of high-quality content is what's hard."
- "Random content builds attention. But signature content builds the obsession."
📌 LET'S CONNECT ON SOCIALS:
- Instagram: @jelenaostrovska
- Threads: @jelenaostrovska
- Facebook: Jelena Ostrovska
- YouTube: Jelena Ostrovska
- LinkedIn: Jelena Ostrovska
📌 RESOURCES:
9 episodes