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Automation, Alignment, and the Future of Law Firm Growth feat. Matt Lauro

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Manage episode 518003279 series 2839895
Content provided by Spotlight Marketing + Branding. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Spotlight Marketing + Branding or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

🚀 Discover how fractional CRO Matt Lauro helps small businesses and law firms bridge the gap between marketing and sales to create real, measurable growth. In this conversation with Danny Decker, Matt reveals how to align your team around revenue—not vanity metrics—why response time can make or break your lead flow, and how automation and AI can help small teams act bigger and close faster.

📌 Key Takeaways:

  • Why sales and marketing must speak the same language to grow revenue.
  • How slow follow-up costs your firm thousands in lost opportunities.
  • Practical ways automation and AI can pre-qualify leads and save time.
  • Simple steps to choose and implement a CRM without overwhelm.

Find Matt here!

Speak with Spotlight's team

  continue reading

162 episodes

Artwork
iconShare
 
Manage episode 518003279 series 2839895
Content provided by Spotlight Marketing + Branding. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Spotlight Marketing + Branding or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

🚀 Discover how fractional CRO Matt Lauro helps small businesses and law firms bridge the gap between marketing and sales to create real, measurable growth. In this conversation with Danny Decker, Matt reveals how to align your team around revenue—not vanity metrics—why response time can make or break your lead flow, and how automation and AI can help small teams act bigger and close faster.

📌 Key Takeaways:

  • Why sales and marketing must speak the same language to grow revenue.
  • How slow follow-up costs your firm thousands in lost opportunities.
  • Practical ways automation and AI can pre-qualify leads and save time.
  • Simple steps to choose and implement a CRM without overwhelm.

Find Matt here!

Speak with Spotlight's team

  continue reading

162 episodes

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