What if the secret to PR success wasn't found in a boardroom, but on a baseball diamond? Adam Cormier, a seasoned PR executive with over 15 years of strategic communications experience, reveals how a teenage lesson about "keeping an even keel" became his compass for navigating everything from crisis communications to career transitions. Could the mindset that helped him survive 60 grueling games in a summer transform how you handle your professional wins and losses?

Guest Bio

Adam Cormier is a seasoned public relations executive and principal consultant with JAC Comm, specializing in strategic business and technology communications. With over 15 years of experience, Adam has built a reputation for translating complex technical concepts into compelling narratives through data-driven storytelling. His career spans prominent organizations including Remitly, PAN Communications, Racepoint Global, and Weber Shandwick, where he consistently delivered impactful results for clients in tech, cybersecurity, and SaaS sectors.

Content Sample:

Adam shares three revolutionary insights that separate successful PR professionals from the pack. First, he reveals the "17-second rule" - a legendary reporter's test that taught him to distill complex pitches into laser-focused value propositions. Second, Adam unveils his "three breakdown theory" - predicting exactly when PR professionals will face their biggest career challenges and how to transform these moments into catapults for growth. Finally, he exposes the coming AI revolution in PR that will fundamentally reshape how we create content, reach audiences, and measure success.

Key Takeaways

[2:00-4:00] The "Even Keel Philosophy": Why maintaining emotional equilibrium after wins and losses is crucial for sustained PR success and how a teenage baseball lesson became a career-defining mindset.

[13:00-15:00] The Fear-to-Voice Pipeline: How embracing failure and pushing past imposter syndrome directly correlates to finding your authentic professional voice and becoming a confident leader.

[16:00-18:00] The Three Career Breakdown Theory: Adam's prediction of exactly when PR professionals will face their biggest challenges - junior level overwhelm, management transition struggles, and senior-level revenue pressure.

[24:00-27:00] The Knowledge Advantage: Why PR professionals must become subject matter experts, not just communicators, and how deep knowledge transforms you from order-taker to strategic partner.

[28:00-32:00] AI's Double-Edged Impact: How artificial intelligence will revolutionize both the tools we use and the media landscape we navigate, fundamentally changing the PR game within two years.

Call to Action

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Connect with Adam Cormier on LinkedIn: https://www.linkedin.com/in/adamcormier/

If you're looking to add top-tier talent to your public relations, marketing, communications, sales, or business development team quickly and efficiently, explore our services at paradigmstaffing.com.

Host and Platform Information

This insightful session was hosted by Jolie Downs with Paradigm, a voice in career evolution and growth. Jolie is an Executive Recruiter and co-owner of Paradigm Staffing, author of "Thriving After 40," podcast host, and certified life coach. You can connect with Jolie here: https://www.linkedin.com/in/joliedowns/