Receiving unsolicited interest in buying your company can be both thrilling and overwhelming. The prospect of a sale brings a mix of emotions—pride in what you’ve built, curiosity about the buyer, and uncertainty about whether the offer truly reflects your business’s value. After engaging in discussions, meeting with the interested party, sharing financial information, and receiving a formal Letter of Intent (LOI), the critical question is: *Is the LOI a fair bid for your business?* This article outlines key steps to assess the fairness of an LOI, ensuring you make an informed decision while recognizing the buyer’s likely experience in acquisitions and the importance of professional support, especially since you plan to work with the new owners post-sale.