Most leaders don’t fail because of markets—they fail because of ego.

In this episode of The Way to Value, Marty Osborne and Dale Thrush break down why leaders don’t ask for help and how BCD Syndrome (Blame • Complain • Defend) quietly destroys culture, hiring, and growth. They share practical plays: team-led hiring (“weigh in = buy in”), the Fresh Eyes onboarding practice, when to push back on yourself instead of your people, and why AI adoption is becoming a real-world growth litmus (are you learning or not?).

What you’ll learn:

- BCD Syndrome and how to spot it—in yourself, leaders, and employees

- Team-led hiring to avoid “blame culture” and improve retention (“weigh in = buy in”)

- Ego vs. trust: how to replace defending with curiosity & clarity

Links:

Book A Call: https://www.bydesignadvisors.com/contact-us

Learn More About Exit Strategy & Leadership – https://www.bydesignadvisors.com/cont...

Finding Significance by Marty Osborne – https://www.amazon.com/dp/B0DTQD79BH/

Take the DISC Assessment – https://profiles.innermetrix.com/VO/b...

Website: https://www.bydesignadvisors.com/

Dale's LinkedIn: https://www.linkedin.com/dalethrush

Marty's LinkedIn: https://www.linkedin.com/marty-osborn-78ba9b5

Tom's LinkedIn: https://www.linkedin.com/thomasrjohnson