How to Make Your Offer Irresistible (Without Changing What You Do)
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"I'll manage your social media" vs. "I help busy CEOs stay visible, sell more, and never open Canva again" — same service, completely different energy.
The truth is, your offer isn't the problem. How you're talking about it is.
In this episode of Business & Brunch, we're diving into the positioning shifts that turn your service from "nice to have" into "I need this NOW" — because when you elevate how you talk about your work, everything changes.
What You'll Learn:
- Why great offers fail (hint: it's not the deliverables)
- The 3 keys to positioning that makes clients say "take my money"
- How one social media manager went from crickets to booked out in 30 days with ONE positioning shift
- The formula for an elevator pitch that actually converts
- Why you're probably selling tasks when you should be selling transformations
Action Step: Rewrite your elevator pitch using this formula: "I help [who] achieve [transformation] through [your unique method or skill]."
Then DM me your new pitch — I'll send you one tip to make it even stronger.
Mentioned in This Episode: Simple Business Builder — where we help you master positioning so your offer becomes a must-have, not a maybe. Stop blending in and start standing out.
Let's Connect: If this episode gave you that "aha moment," screenshot it, share it on Stories, and tag me @aliciacroci. I want to see your positioning glow-up!
🔗 Resources & Links: → Check out ways to work with me + FREE resources: https://wildlycreativestudio.myflodesk.com/linkinbio
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21 episodes