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🤝 Stop Waiting for Clients — Go Where They Already Are - 123

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Manage episode 522115999 series 2663950
Content provided by Marian Esanu. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Marian Esanu or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In this episode, we break down the strategy most beauty and service-based business owners never use: getting out of your bubble and putting your business in front of the right people offline, online, and through partnerships.

We get into how small events, cross-industry collaborations, smart local ads, and referral systems can build a predictable flow of high-value clients — without relying on luck or Groupon shoppers.

Here’s what we cover:

  • How $500 events put you in front of hundreds of perfect clients
  • Why indirect competitors (hair, nails, massage, skincare) can become your strongest referral partners
  • How to use business-to-business discount cards and tracking codes the right way
  • How to build a referral system that sends you clients already 95% sold
  • Why your business growth is capped by your personal growth
  • The real reason your Google Ads “didn’t work” before
  • Why long-term thinking beats emotional decision-making
  • How to study ads like a marketer, not a consumer
  • The easiest way to test local ads without burning money
  • How to build a clientele you actually want — not bargain hunters

If you want to grow faster without slashing prices, this episode lays out the roadmap.

  continue reading

125 episodes

Artwork
iconShare
 
Manage episode 522115999 series 2663950
Content provided by Marian Esanu. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Marian Esanu or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In this episode, we break down the strategy most beauty and service-based business owners never use: getting out of your bubble and putting your business in front of the right people offline, online, and through partnerships.

We get into how small events, cross-industry collaborations, smart local ads, and referral systems can build a predictable flow of high-value clients — without relying on luck or Groupon shoppers.

Here’s what we cover:

  • How $500 events put you in front of hundreds of perfect clients
  • Why indirect competitors (hair, nails, massage, skincare) can become your strongest referral partners
  • How to use business-to-business discount cards and tracking codes the right way
  • How to build a referral system that sends you clients already 95% sold
  • Why your business growth is capped by your personal growth
  • The real reason your Google Ads “didn’t work” before
  • Why long-term thinking beats emotional decision-making
  • How to study ads like a marketer, not a consumer
  • The easiest way to test local ads without burning money
  • How to build a clientele you actually want — not bargain hunters

If you want to grow faster without slashing prices, this episode lays out the roadmap.

  continue reading

125 episodes

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