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🚀 From Zero Clients to Fully Booked: How to Build a 6-Month Growth Plan - 118
Manage episode 515893477 series 2663950
In this episode of Brand Up Podcast, we unpack the real, step-by-step process behind going from zero clients to a fully booked calendar — without guessing, wasting money, or burning out.
Marian breaks down the exact mindset, math, and marketing moves that help service-based entrepreneurs (especially in beauty, creative, and local industries) scale confidently and strategically.
Here’s what you’ll learn in this episode:
- How to set your first 6-month growth plan — and why “40 hours” isn’t the real metric of success
- Turning luxury services into sustainable businesses (even if you’re working from home)
- When to raise prices, by how much, and how to handle losing clients the smart way
- How to calculate the lifetime value of a client — and use that to plan your revenue goals
- How to define your client avatar (meet “Jenny,” the blueprint for your ideal buyer)
- Using ChatGPT for instant market research and competitor analysis
- Why the most successful brands know where their clients hang out — online and offline
- How to find referral partners in unexpected places (like restaurants or salons)
- The importance of response time — and how fast replies build trust and conversions
- Why clarity beats hustle when building a business from scratch
If you’ve been trying to figure out how to turn your passion into predictable income — this episode is your roadmap to a fully booked, well-branded business that grows with intention.
119 episodes
🚀 From Zero Clients to Fully Booked: How to Build a 6-Month Growth Plan - 118
Brand Up: Build an Unstoppable Brand That Conquers Sales (with Marian Esanu)
Manage episode 515893477 series 2663950
In this episode of Brand Up Podcast, we unpack the real, step-by-step process behind going from zero clients to a fully booked calendar — without guessing, wasting money, or burning out.
Marian breaks down the exact mindset, math, and marketing moves that help service-based entrepreneurs (especially in beauty, creative, and local industries) scale confidently and strategically.
Here’s what you’ll learn in this episode:
- How to set your first 6-month growth plan — and why “40 hours” isn’t the real metric of success
- Turning luxury services into sustainable businesses (even if you’re working from home)
- When to raise prices, by how much, and how to handle losing clients the smart way
- How to calculate the lifetime value of a client — and use that to plan your revenue goals
- How to define your client avatar (meet “Jenny,” the blueprint for your ideal buyer)
- Using ChatGPT for instant market research and competitor analysis
- Why the most successful brands know where their clients hang out — online and offline
- How to find referral partners in unexpected places (like restaurants or salons)
- The importance of response time — and how fast replies build trust and conversions
- Why clarity beats hustle when building a business from scratch
If you’ve been trying to figure out how to turn your passion into predictable income — this episode is your roadmap to a fully booked, well-branded business that grows with intention.
119 episodes
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