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Content provided by Charles & Jonsi McGill and Jonsi McGill. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Charles & Jonsi McGill and Jonsi McGill or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
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Ep. 3: Building Brands Like Beyonce: How Small Businesses Can Create Loyal Fan Bases

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Manage episode 490892802 series 3668318
Content provided by Charles & Jonsi McGill and Jonsi McGill. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Charles & Jonsi McGill and Jonsi McGill or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

What makes someone stay loyal to a brand—even when trends change, prices go up, or competition increases? In this episode, Charles and Jonsi break down what Beyoncé teaches us about strategic brand building, emotional connection, and cultivating a movement—not just a following.

You’ll learn:

  • Why mystery still works in a world of oversharing
  • The difference between an audience and a fanbase
  • How to build emotional equity that pays off
  • What it means to control your brand’s narrative (and why it matters)

If you’ve been trying to go viral instead of going deep, this one’s for you.

If you’re ready to turn your brand into something that actually converts, visit: https://pandacommission.com

Follow us:
Facebook → https://www.facebook.com/people/PandaCommission/61570893414739/
Instagram → https://instagram.com/pandacommission
YouTube → https://youtube.com/@pandacommission

  continue reading

4 episodes

Artwork
iconShare
 
Manage episode 490892802 series 3668318
Content provided by Charles & Jonsi McGill and Jonsi McGill. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Charles & Jonsi McGill and Jonsi McGill or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

What makes someone stay loyal to a brand—even when trends change, prices go up, or competition increases? In this episode, Charles and Jonsi break down what Beyoncé teaches us about strategic brand building, emotional connection, and cultivating a movement—not just a following.

You’ll learn:

  • Why mystery still works in a world of oversharing
  • The difference between an audience and a fanbase
  • How to build emotional equity that pays off
  • What it means to control your brand’s narrative (and why it matters)

If you’ve been trying to go viral instead of going deep, this one’s for you.

If you’re ready to turn your brand into something that actually converts, visit: https://pandacommission.com

Follow us:
Facebook → https://www.facebook.com/people/PandaCommission/61570893414739/
Instagram → https://instagram.com/pandacommission
YouTube → https://youtube.com/@pandacommission

  continue reading

4 episodes

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