How to Target the Right Audience - BONUS REWIND!
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“How do you find your target audience?”
We’ll start there with defining what a target audience is and reviewing two complimentary advantages to properly identifying yours. Then, we’ll go one extra step and differentiate the terms “target audience” and “target market.” Plus, we'll review a case study that perfectly illustrates not only all of this terminology, but also the benefits of having a good strategy behind it. And, in today’s Bonus Rewind episode, you will hear portions of my interview with Laura Mayes–Co-founder of the Mom 2.0 Summit. Our conversation illustrates how beautifully the relationship between your business and your target customers can flow, when you have clearly defined your target audience. Then, I’ll share some tips on how to find and define your own target audience. Listen in…
Host: Producer Jaime ("Jemmy") Legagneur | Follow me on Instagram: @FlintStoneMedia | Follow me on TikTok: @ProducerJaime
Guest: Laura Mayes, Co-founder of the Mom 2.0 Summit | Follow Mom 2.0 on Instagram: @Mom2Summit | Follow Laura on Instagram: @LauraMayes
Research Link: How to Find Your Target Audience
Research Link: How to Find Your Target Audience in 5 Steps (With Examples!)
Research Link: Target Audience: Definition and How to Find Your Business's
Research Link: How to Find Your Target Audience in 5 Steps
Research Link: Steps to Find Your Target Audience
Link: Blender Business Show Episode 2: Alchemy of Turning Prospects’ Pain Points into Pure Gold
Bonus Rewind Original Episode:
Where Business and Media Mix!
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Presented and Produced by: FlintStoneMedia
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Producer Jaime's Show About Podcasting: Podcasting Your Brand
Producer Jaime's Show About Owning a Small Business: BITB
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Copyright of Flint Stone Media LLC 2025.
Chapters
1. What Is a Target Audience? (00:00:00)
2. Leaning In to Your Target Audience with Laura Mayes of the Mom 2.0 Summit (00:06:30)
3. Sticky Note - How to Find Your Target Audience (00:23:17)
8 episodes