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Episode #219: Rented Trust and Front Groups: Inside Big Food’s Anti-MAHA Playbook
Manage episode 519218752 series 3604494
The Make America Healthy Again (MAHA) movement isn’t just a slogan—it’s turning into a groundswell. Patients are asking for natural remedies, states are pushing bans on potentially toxic food chemicals, and even YouTube has acknowledged it censored Americans at the behest of the government. The spark is crossing borders, too, as Europe begins its own “Make Europe Healthy Again” push.
In this episode, Farmer Joel and Dr. Sina map how Big Food, Big Pharma, and Big Ag are responding—and where the counter-moves may land next. Think “rented trust” via influencers, preemption bills that override tougher state rules, front groups with friendly names, and policy shifts that could reshape what we see, buy, and believe about health.
No doom. No cheerleading. Just a look at what’s changing, how to spot the red flags, and practical ways to stay informed without being duped.
We want to hear from you! This week’s Community Question:
“Can you name two things in the last two years that you have stopped buying?
References:
- https://foodbabe.com/big-foods-new-front-group-exposed-americans-for-ingredient-transparency/
- https://childrenshealthdefense.org/defender/big-food-transparency-push-deceptive-bid-strip-states-power-weaken-food-safety-laws-critics-say/
Other Links:
- Join a Local Beyond Labels Chapter
- Watch the Video Version Here
- Join the Discord Community
- Follow on X
- Follow on Instagram
- Find Joel Here: www.polyfacefarms.com
- Find Sina Here: www.drsinamccullough.com
If you have a question you want answered or an idea for the show, we’d love to hear from you! Please email your questions and/or ideas to: [email protected]
If you have billing, subscription, or technical issues please contact [email protected]
If you are interested in being a guest on Beyond Labels, please fill out this form: https://form.jotform.com/24035452401203
DISCLAIMER
Chapters
1. Intro (00:00:00)
2. Exciting Steps Forward (00:02:05)
3. (Mandatory) Digital IDs (00:07:28)
4. Social Media Influencers (00:11:38)
5. Lobbying Congress (Republicans in bed with big ag?) (00:25:46)
6. “Americans for Ingredient Transparency” (00:36:37)
7. MAHA to MYHA (00:52:38)
241 episodes
Manage episode 519218752 series 3604494
The Make America Healthy Again (MAHA) movement isn’t just a slogan—it’s turning into a groundswell. Patients are asking for natural remedies, states are pushing bans on potentially toxic food chemicals, and even YouTube has acknowledged it censored Americans at the behest of the government. The spark is crossing borders, too, as Europe begins its own “Make Europe Healthy Again” push.
In this episode, Farmer Joel and Dr. Sina map how Big Food, Big Pharma, and Big Ag are responding—and where the counter-moves may land next. Think “rented trust” via influencers, preemption bills that override tougher state rules, front groups with friendly names, and policy shifts that could reshape what we see, buy, and believe about health.
No doom. No cheerleading. Just a look at what’s changing, how to spot the red flags, and practical ways to stay informed without being duped.
We want to hear from you! This week’s Community Question:
“Can you name two things in the last two years that you have stopped buying?
References:
- https://foodbabe.com/big-foods-new-front-group-exposed-americans-for-ingredient-transparency/
- https://childrenshealthdefense.org/defender/big-food-transparency-push-deceptive-bid-strip-states-power-weaken-food-safety-laws-critics-say/
Other Links:
- Join a Local Beyond Labels Chapter
- Watch the Video Version Here
- Join the Discord Community
- Follow on X
- Follow on Instagram
- Find Joel Here: www.polyfacefarms.com
- Find Sina Here: www.drsinamccullough.com
If you have a question you want answered or an idea for the show, we’d love to hear from you! Please email your questions and/or ideas to: [email protected]
If you have billing, subscription, or technical issues please contact [email protected]
If you are interested in being a guest on Beyond Labels, please fill out this form: https://form.jotform.com/24035452401203
DISCLAIMER
Chapters
1. Intro (00:00:00)
2. Exciting Steps Forward (00:02:05)
3. (Mandatory) Digital IDs (00:07:28)
4. Social Media Influencers (00:11:38)
5. Lobbying Congress (Republicans in bed with big ag?) (00:25:46)
6. “Americans for Ingredient Transparency” (00:36:37)
7. MAHA to MYHA (00:52:38)
241 episodes
All episodes
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