Supporting tech innovation in an area with multiple cultures and languages and many geographic barriers is challenging for even the largest vendors. According to Ali Baghdadi, SVP and CEO for the Middle East, Turkey and Africa (META) for Ingram Micro, those are key reasons why those companies look to distributors to build and support strong channel efforts in those communities. He shares his insight on overcoming those obstacles and the region’s growing demand for innovation, including AI, digital transformation and cybersecurity with Frank Vitagliano in episode 48 of Beyond Distribution with GTDC.  

What are the largest technology opportunities in this region? How can vendors gain the most traction with their investments? Which advanced technologies are in high demand in different parts of the region? Listen to this episode of Beyond Distribution with GTDC for those answers and more.   

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