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Unleash Your Expertise and Put a Megaphone to Your Message With Rebecca Cafiero

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Manage episode 497137684 series 2476206
Content provided by Amanda Walker. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Amanda Walker or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

When I started my business, I thought everyone getting featured on podcasts, in publications, and on stages was just sitting back waiting for invitations. Turns out, there's an entire "underground world" of pitching and visibility strategy I knew nothing about.

The wake-up call: They weren't better than me—they were just playing a game I didn't know existed.

In this episode, visibility expert Rebecca Cafiero pulls back the curtain on how to go from best-kept secret to go-to authority in your industry.

You'll discover:

  • The Expert Triangle: Why you need both visibility AND credibility to be profitable
  • The PROFIT Method: Rebecca's 6-step framework for getting featured everywhere
  • Why social media isn't actually visibility (and what is)
  • How to use AI authentically for PR without losing your voice
  • The psychology behind why visibility feels scary (and how to push through)
  • Rebecca's story: From farm girl to representing $50M+ entrepreneurs

Plus: Get Rebecca's free 4-in-1 pitch template and profitable podcast guest calculator, and hear about Amanda's visibility-focused retreat (September 29-October 2) with only a few spots remaining.

Stop waiting for someone to discover you. It's time to raise your hand and say "pick me" from a place of confidence, not desperation.

Resources mentioned:

  continue reading

302 episodes

Artwork
iconShare
 
Manage episode 497137684 series 2476206
Content provided by Amanda Walker. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Amanda Walker or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

When I started my business, I thought everyone getting featured on podcasts, in publications, and on stages was just sitting back waiting for invitations. Turns out, there's an entire "underground world" of pitching and visibility strategy I knew nothing about.

The wake-up call: They weren't better than me—they were just playing a game I didn't know existed.

In this episode, visibility expert Rebecca Cafiero pulls back the curtain on how to go from best-kept secret to go-to authority in your industry.

You'll discover:

  • The Expert Triangle: Why you need both visibility AND credibility to be profitable
  • The PROFIT Method: Rebecca's 6-step framework for getting featured everywhere
  • Why social media isn't actually visibility (and what is)
  • How to use AI authentically for PR without losing your voice
  • The psychology behind why visibility feels scary (and how to push through)
  • Rebecca's story: From farm girl to representing $50M+ entrepreneurs

Plus: Get Rebecca's free 4-in-1 pitch template and profitable podcast guest calculator, and hear about Amanda's visibility-focused retreat (September 29-October 2) with only a few spots remaining.

Stop waiting for someone to discover you. It's time to raise your hand and say "pick me" from a place of confidence, not desperation.

Resources mentioned:

  continue reading

302 episodes

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