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Consumers Seek More Tactile Shopping Experiences | Behind the Numbers
Manage episode 495086158 series 1141400
In this podcast episode, we discuss the importance of physical touchpoints for brands and explore what attracts younger generations to in-store shopping experiences. We also examine the expectations consumers have for engaging in person experiences. Join our conversation with Senior Director of Podcasts and host, Marcus Johnson, Chief Client Strategy & Integration; President of Quad Agency Services, Tim Maleeny, and Vice President of Content, Suzy Davidkhanian. Listen everywhere you find podcasts and watch on YouTube and Spotify.
Report link - https://www.quad.com/wp-content/uploads/2025/05/the-harris-poll-quad-the-return-of-touch-report-2025.pdf
To learn more about our research and get access to PRO+ go to EMARKETER.com
Follow us on Instagram at: https://www.instagram.com/emarketer/
For sponsorship opportunities contact us: [email protected]
For more information visit: https://www.emarketer.com/advertise/
Have questions or just want to say hi? Drop us a line at [email protected]
For a transcript of this episode click here: https://www.emarketer.com/content/podcast-consumers-seek-more-tactile-shopping-experiences-behind-numbers
© 2025 EMARKETER
Quad is a global marketing experience company that gives brands a frictionless way to go to market using an array of innovative, data-driven offerings. With a platform built for integrated execution, Quad helps clients maximize marketing effectiveness across all channels. It ranks among Ad Age’s 25 largest agency companies. For more information, visit quad.com.
532 episodes
Manage episode 495086158 series 1141400
In this podcast episode, we discuss the importance of physical touchpoints for brands and explore what attracts younger generations to in-store shopping experiences. We also examine the expectations consumers have for engaging in person experiences. Join our conversation with Senior Director of Podcasts and host, Marcus Johnson, Chief Client Strategy & Integration; President of Quad Agency Services, Tim Maleeny, and Vice President of Content, Suzy Davidkhanian. Listen everywhere you find podcasts and watch on YouTube and Spotify.
Report link - https://www.quad.com/wp-content/uploads/2025/05/the-harris-poll-quad-the-return-of-touch-report-2025.pdf
To learn more about our research and get access to PRO+ go to EMARKETER.com
Follow us on Instagram at: https://www.instagram.com/emarketer/
For sponsorship opportunities contact us: [email protected]
For more information visit: https://www.emarketer.com/advertise/
Have questions or just want to say hi? Drop us a line at [email protected]
For a transcript of this episode click here: https://www.emarketer.com/content/podcast-consumers-seek-more-tactile-shopping-experiences-behind-numbers
© 2025 EMARKETER
Quad is a global marketing experience company that gives brands a frictionless way to go to market using an array of innovative, data-driven offerings. With a platform built for integrated execution, Quad helps clients maximize marketing effectiveness across all channels. It ranks among Ad Age’s 25 largest agency companies. For more information, visit quad.com.
532 episodes
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