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First Horizon Bank’s Erin Pryor: How to build a brand internally and why all great brands are operational

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Manage episode 325249828 series 2911808
Content provided by Vya. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Vya or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Why should you build a brand internally first? Erin Pryor, Executive Vice President, Chief Marketing Officer at First Horizon Bank, discusses branding, the difference between a merger of equals and an acquisiton, and why there is an expectation for great brands to be operationally excellent.

Thanks for listening! For more episodes go to: https://www.vyasystems.com/podcasts/

  continue reading

15 episodes

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Manage episode 325249828 series 2911808
Content provided by Vya. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Vya or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Why should you build a brand internally first? Erin Pryor, Executive Vice President, Chief Marketing Officer at First Horizon Bank, discusses branding, the difference between a merger of equals and an acquisiton, and why there is an expectation for great brands to be operationally excellent.

Thanks for listening! For more episodes go to: https://www.vyasystems.com/podcasts/

  continue reading

15 episodes

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