E66: What will it take to get Web3 Adoption?
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Summary
Web3 adoption is one of the most talked-about challenges in blockchain, but what does it really mean? In this episode of the ATX DAO Podcast, we dig into what drives real user adoption beyond hype and token incentives. From sticky product design and gaming loops to wallet abstraction, UI/UX friction, and multi-chain interoperability, the conversation explores how projects can move past “play-to-earn” and “social-fi” models toward genuine, mainstream usage.
We also break down why abstraction matters, how wallets are evolving, and what it will take for blockchains to feel as seamless as the internet itself.
Chapters
00:00 Intro
03:05 What Web3 Adoption Means
05:20 Gaming, Finance, and Sticky Loops
07:45 Tokens, Incentives & Product Merit
09:44 UI/UX and Product Design
12:26 Design Choices and User Experience
14:47 Seed Phrases & Abstraction
17:07 Wallets and Multi-Chain Friction
19:31 Chain Tribalism & Interoperability
21:50 From DApps to Apps
24:18 Wallet Innovations & Gas Abstraction
26:40 Closing Thoughts
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66 episodes