✅ Relationship First Marketing: The Blueprint for Agency Growth | Francis Volpe 👇👇@kaizenmarketing8420
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💠 Meet Francis Volpe, head of content creation at Why Not You Media, whose journey from professional stuntman to social media strategist reveals the power of purpose over motivation. Starting with three friends who closed their failing networking group and decided to "do something bigger than us," Francis shares how they built a content creation agency that now serves construction companies, financial advisors, and restaurants with their "boring language" translation expertise. You'll discover why 98% of their business comes from referrals, their unique "new school business with old school mindset" approach, and Francis's controversial take on AI replacing marketers who don't adapt. He breaks down the four pillars that transformed their business, why "create content without expectation" is crucial, and his philosophy that purpose beats motivation every time. Perfect for entrepreneurs looking to build authentic content strategies or agencies wanting to understand relationship-first business building.