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NCNN ep5: How Demographics Shape Alcohol Consumption: In Conversation With Laurence Whyatt

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Manage episode 484156665 series 3518045
Content provided by Pauline Vicard. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Pauline Vicard or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Based in London, Laurence Whyatt is Head of European Beverages Research for Barclays Investment Bank, meaning that his job is to predict the future of alcohol consumption globally, so that companies can invest accordingly.

Drawing from his latest multi-year analysis, How Demographics and Economics Shape Global Alcohol Consumption, we answer some of the world of wine's burning questions on Gen Z, the role of women in premiumisation and the impact of cannabis and Ozempic on alcohol sales.

And if you want to know which markets represent the biggest opportunities for premium wine companies and why, stay tuned until the end of the episode.

This podcast series is part of a larger Areni Global research project. Subscribe to our newsletter to get access to our articles and publications: https://bit.ly/AreniNewsletter

  continue reading

96 episodes

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iconShare
 
Manage episode 484156665 series 3518045
Content provided by Pauline Vicard. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Pauline Vicard or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Based in London, Laurence Whyatt is Head of European Beverages Research for Barclays Investment Bank, meaning that his job is to predict the future of alcohol consumption globally, so that companies can invest accordingly.

Drawing from his latest multi-year analysis, How Demographics and Economics Shape Global Alcohol Consumption, we answer some of the world of wine's burning questions on Gen Z, the role of women in premiumisation and the impact of cannabis and Ozempic on alcohol sales.

And if you want to know which markets represent the biggest opportunities for premium wine companies and why, stay tuned until the end of the episode.

This podcast series is part of a larger Areni Global research project. Subscribe to our newsletter to get access to our articles and publications: https://bit.ly/AreniNewsletter

  continue reading

96 episodes

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