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Rob Schwartz (TBWA New York) chats about advertising in a post-COVID world, why TikTok changes the game, and how all we need is love

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Manage episode 311638559 series 3080477
Content provided by Because Entertainment and Andrew Loog Oldham. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Because Entertainment and Andrew Loog Oldham or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Rob Schwartz, advertising maven and CEO of TBWA New York, joins Andrew for a follow-up to their pre-COVID conversation that started this season of Sounds and Vision. This time, topics include how the pandemic may alter the worlds of marketing and advertising, why the industry needs to get its swagger back, how TikTok is diversifying the media playing field, what it means to be a ‘motorcycle dreamer,’ and how “All You Need Is Love” might be a better message going forward than “Street Fighting Man.”

Show Notes:

Andrew Loog Oldham’s Sounds and Vision is a partner of the Double Elvis podcast network. For more of the best music storytelling follow @DoubleElvis on Instagram or search Double Elvis in your podcast app.



Hosted on Acast. See acast.com/privacy for more information.

  continue reading

11 episodes

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iconShare
 
Manage episode 311638559 series 3080477
Content provided by Because Entertainment and Andrew Loog Oldham. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Because Entertainment and Andrew Loog Oldham or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Rob Schwartz, advertising maven and CEO of TBWA New York, joins Andrew for a follow-up to their pre-COVID conversation that started this season of Sounds and Vision. This time, topics include how the pandemic may alter the worlds of marketing and advertising, why the industry needs to get its swagger back, how TikTok is diversifying the media playing field, what it means to be a ‘motorcycle dreamer,’ and how “All You Need Is Love” might be a better message going forward than “Street Fighting Man.”

Show Notes:

Andrew Loog Oldham’s Sounds and Vision is a partner of the Double Elvis podcast network. For more of the best music storytelling follow @DoubleElvis on Instagram or search Double Elvis in your podcast app.



Hosted on Acast. See acast.com/privacy for more information.

  continue reading

11 episodes

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