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Amazon News Live: Share-of-Voice, EU Fee Cuts & The End of Commingling
Manage episode 523900360 series 3389901
Amazon Sellers, today’s lineup hits every corner of the marketplace: advertising, global fees, Chinese competition shifts, and one of the biggest FBA policy changes in years. From fixed-price brand protection to Europe’s price-war fee cuts and Beijing’s tightening tax grip, these updates reshape how we compete, spend, and stay compliant.
Amazon introduces reserve share of voice for branded search
https://ppc.land/amazon-introduces-reserve-share-of-voice-for-branded-search/
Amazon Cuts Seller Fees in Europe Amid Shein & Temu Price War
https://www.reuters.com/business/retail-consumer/amazon-cuts-seller-fees-europe-shein-temu-price-war-2025-12-02/
Chinese Sellers Are Abandoning Mainland Registration
https://www.marketplacepulse.com/articles/chinese-sellers-are-abandoning-mainland-registration
Amazon to End FBA Commingling: What You Need to Know
https://amazonstoragepros.com/amazon-to-end-fba-commingling-what-you-need-to-know/
We’ll cover how these changes impact your margins, listing control, ad strategy, and the competitive landscape heading into 2026—plus the hidden implications Amazon isn’t spelling out in the announcement pages.
103 episodes
Manage episode 523900360 series 3389901
Amazon Sellers, today’s lineup hits every corner of the marketplace: advertising, global fees, Chinese competition shifts, and one of the biggest FBA policy changes in years. From fixed-price brand protection to Europe’s price-war fee cuts and Beijing’s tightening tax grip, these updates reshape how we compete, spend, and stay compliant.
Amazon introduces reserve share of voice for branded search
https://ppc.land/amazon-introduces-reserve-share-of-voice-for-branded-search/
Amazon Cuts Seller Fees in Europe Amid Shein & Temu Price War
https://www.reuters.com/business/retail-consumer/amazon-cuts-seller-fees-europe-shein-temu-price-war-2025-12-02/
Chinese Sellers Are Abandoning Mainland Registration
https://www.marketplacepulse.com/articles/chinese-sellers-are-abandoning-mainland-registration
Amazon to End FBA Commingling: What You Need to Know
https://amazonstoragepros.com/amazon-to-end-fba-commingling-what-you-need-to-know/
We’ll cover how these changes impact your margins, listing control, ad strategy, and the competitive landscape heading into 2026—plus the hidden implications Amazon isn’t spelling out in the announcement pages.
103 episodes
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