Today’s episode feels a little like walking into your childhood bedroom, finding an old shoebox under the bed, and realizing you somehow forgot you owned a stack of Michael Jordan rookies.

Except this time… the shoebox is a luxury wooden treasure chest, the cards are gemstone pins, and the whole thing comes from the wild imagination of Gary Vaynerchuk.

VeeFriends just dropped something massive: a Premium Physical Treasure Chest filled with sapphire gemstone pins, graded coins, new sapphire-color Super Stickers, classic pins, and ultra-limited chase pieces. Only 5,555 exist. And depending on which box you open, you might walk away with something that becomes the next grail in the VeeFriends universe.

In this episode, I break down:

• What’s inside the Treasure Chest drop (and what’s actually rare)

• Why this shift toward high-end physical collectibles is a huge deal

• How this plays into storytelling, brand building, and collector psychology

• And yes, I compare it to Miami luxury real estate — because scarcity, craft, and emotional connection always matter

Whether you’re deep into VeeFriends, just Vee-curious, or you simply love the thrill of a great collectible hunt, this one’s a fun ride. And don’t be surprised if Little Guntee and Ollie Boy crash the conversation — they think every box that arrives in the house is for them.

If you ever want to buy or sell a property anywhere in the world, our team would be honored to help get you to your next destination.

Until next time, stay curious, stay hungry, and as always… stay ALL IN!

Amit Bhuta

COMPASS

ALL IN Miami Group

Licensed Real Estate Agent

(305) 439-3031 Mobile

[email protected]

ALLinMiami.com