Luminare Press - Hybrid vs. Self-Publishing with Patricia Marshall {ep. 163}

Alexa's Publishing Chat

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As hybrid presses become a more popular option, we're often asked about the difference between hybrid presses and self-publishing. Here's a breakdown of the differences at Luminare Press
📚 Self-Publishing Assist vs. Hybrid Publishing

Self-Publishing Assist (Luminare Press)

Offers fee-for-service publishing help: editing, cover and interior design, layout, POD setup (via KDP and Ingram), ebook formatting.
Authors retain full control and 100% royalties by publishing under their own accounts.
Best for authors who want a high-quality product but maintain ownership and marketing responsibility.
Ideal for personal legacy projects, entrepreneurs, or authors with built-in audiences.

Hybrid Publishing (Lucent Book Group - launching soon)

Offers curated publishing partnership: more involvement in editing, development, and marketing.
Patricia and team select manuscripts they believe in and help authors from developmental edits to post-launch marketing.
Author still retains creative control, but receives hands-on collaboration and a professional publishing experience.
Higher cost, but greater long-term support and potential reach.

In this episode, Alexa and Patricia discuss:

How a family self-publishing project sparked Patricia’s publishing career
What sets self-publishing assist services apart from hybrid publishing
How to align your publishing path with your goals and budget
The risks of unprofessional book design and formatting
Why editing is the first step in effective book marketing
How scams are targeting indie authors—and how to avoid them
Trends in cover design, metadata, and the evolving expectations of readers
The upcoming launch of Patricia’s new hybrid imprint: Lucent Book Group
How authors can build long-term publishing partnerships

🔗 Learn more about Luminare Press and get their Women in Publishing Summit special offer:
https://womeninpublishingsummit.com/luminare
🎙️ About Patricia Marshall and Luminary Press

Patricia is the founder of Luminare Press, offering publishing assistance and hybrid publishing since 2011.
Inspired by helping her 89-year-old mother self-publish a novel, Patricia saw the need for a professional, author-supportive publishing service.
Luminare Press has evolved from a family venture into a company of 10+ professionals with editors, designers, and contractors.

179 episodes

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