Custom Soundtracks, Creator Power: Jeff Perkins on the Future of Audio
Manage episode 489371785 series 3594050
🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Jeff Perkins, CEO of Soundstripe—a leading music licensing platform reshaping how creators access and customize sound.
Jeff shares how Soundstripe’s AI-powered tools are empowering content creators with pro-level audio solutions, making it easier than ever to shape soundtracks that match their vision—without needing to be sound engineers. He walks us through the company’s approach to custom music, exclusive licensing, and artist relations, as well as its appeal to a diverse clientele—from solo creators to global brands.
The conversation dives into Jeff’s career path from the advertising world to leading a high-growth music tech company, touching on Soundstripe’s future strategies, the evolving landscape of music licensing, and the importance of copyright compliance.
Jeff also opens up about his personal transformation through fitness, and how setting goals and building habits has strengthened both his personal and professional life. From military leadership lessons to hiring for energy and potential, Jeff offers honest, actionable insights on running a values-driven company in a fast-moving industry.
Packed with takeaways on creative tools, leadership, and scaling with purpose, this episode is a must-listen for marketers, founders, and creators alike.
🎙️ Tune in for a grounded, insightful conversation on building platforms, leading with intention, and life on the agency side.
Chapters
1. Custom Soundtracks, Creator Power: Jeff Perkins on the Future of Audio (00:00:00)
2. AI Tools Enhancing Music Creation (00:02:59)
3. Diverse Clientele and Custom Music Solutions (00:05:50)
4. Navigating Exclusive Licensing and Brand Collaborations (00:08:57)
5. Jeff Perkins' Career Journey and Agency Experience (00:11:58)
6. Future Strategies for Soundstripe (00:14:58)
7. Royalty-Free Music and Copyright Compliance (00:18:00)
8. Artist Relations and A&R Strategies (00:21:13)
9. Personal Life and Hobbies of Jeff Perkins (00:24:09)
10. Embracing Fitness and Health (00:25:20)
11. The Impact of Physical Fitness on Professional Life (00:30:33)
12. Leadership Lessons from Military Experience (00:35:55)
13. Mentorship and Career Growth (00:40:02)
14. Hiring for Energy and Potential (00:41:35)
15. Exploring Soundstripe and Its Offerings (00:43:48)
33 episodes