How Solar Took Over the Grid

Age of Adoption

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What if I told you that photons raining down from the sun provide 10,000 times more energy than humanity could ever use?
Tim Montague is President of the Clean Power Consulting Group and host of the Clean Power Hour podcast, bringing over 30 years of experience from recruiting Silicon Valley talent to coaching clean energy entrepreneurs. His journey from forest ecology graduate student to clean energy catalyst perfectly embodies the age of adoption story. Tim's bold prediction that we're heading toward a grid powered by 50% solar and 40% wind reflects his deep understanding of both technology and market forces. "Photons are free and super abundant, raining down 10,000 times more energy than all of society can use," he explains, emphasizing why renewable dominance is inevitable.

What makes Tim's perspective particularly compelling is his focus on climate restoration beyond the traditional net-zero approach. He advocates for ocean iron fertilization, citing Mount Pinatubo's 1994 explosion as proof that iron dust can dramatically impact CO2 levels. "Net zeroing the economy addresses only one-twentieth of the climate problem," Tim reveals, "since there's a trillion tons of legacy carbon in the atmosphere that must also be removed." How can entrepreneurs navigate current policy uncertainty while building scalable clean energy businesses? Tim counsels focusing on commercial, industrial, and utility-scale segments rather than residential solar, riding the "tide of finance" that's pushing the industry forward.

Tim Montague is President of the Clean Power Consulting Group and host of the Clean Power Hour podcast, where he covers the energy transition landscape. With over 30 years of experience spanning from recruiting talent for Silicon Valley giants like Apple, Yahoo, and Netscape to coaching clean energy entrepreneurs, Tim brings unique insights to the rapidly evolving renewable sector. A scientist by training with a background in forest ecology, he transitioned to clean energy business development in 2016 and has since become a catalyst for solar industry growth. Tim's expertise extends beyond traditional net-zero approaches to encompass climate restoration technologies, particularly ocean iron fertilization, positioning him as a thought leader in comprehensive climate solutions.

In This Episode:

(00:00) Introduction of Tim Montague

(04:30) Tim's transition from ecology to clean energy business

(10:38) Age of adoption story and the power of free photons

(14:39) Climate restoration beyond net zero economy solutions

(17:26) Counseling entrepreneurs through current market uncertainty and policy headwinds

(19:53) Final thoughts on market segments and future outlook

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About the show:

The Age of Adoption podcast explores the monumental transition from a period of climate tech research and innovation – an Age of Innovation – to today's world in which companies across the economy are furiously adopting climate solutions - the Age of Adoption. Listen as our host, Keith Zakheim, CEO of Antenna Group, talks with experts from across the climate, energy, health, and real estate sectors to discuss what the transition means for business and society, and how corporates and startups can rise above competitors to lead in this new age. Access more curated content on the subject by visiting, www.ageofadoption.com.

This podcast is brought to you by Antenna Group, an award-winning integrated marketing, public relations, public affairs and digital agency that partners with the world’s most exciting and disruptive companies across cleantech, mobility, real estate, healthcare, and emerging B2B tech sectors. Our clients are transformational and distinguished corporations, startups, investors, and nonprofits that are at the bleeding edge of the Age of Adoption. Visit antennagroup.com to learn more.

Resources:
Tim Montague LinkedIn

Peter Fiekowsky Climate Restoration

Antenna Group

Age of Adoption Website

Keith Zakheim LinkedIn

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