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319. IEDC’s Salena Scardina on For the Bold, the customer experience + knowing when to automate vs. innovate

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Manage episode 437604329 series 2403660
Content provided by AgriNovus Indiana. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by AgriNovus Indiana or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Discover the journey of Salena Scardina, from her start at McDonald's Corporation to becoming the Chief Marketing Officer of the Indiana Economic Development Corporation, and her mission to redefine Indiana's global brand. In this episode of Agbioscience, Salena shares her insights on the customer experience, the power of understanding your audience and the innovative promise of Indiana's economy looking toward the future. Dive into the discussion on how Indiana is boldly claiming its place on the world stage, thanks to strategic branding and a deep commitment to innovation in agriculture, technology and touting what we do best – work together to achieve big outcomes.

  continue reading

400 episodes

Artwork
iconShare
 
Manage episode 437604329 series 2403660
Content provided by AgriNovus Indiana. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by AgriNovus Indiana or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Discover the journey of Salena Scardina, from her start at McDonald's Corporation to becoming the Chief Marketing Officer of the Indiana Economic Development Corporation, and her mission to redefine Indiana's global brand. In this episode of Agbioscience, Salena shares her insights on the customer experience, the power of understanding your audience and the innovative promise of Indiana's economy looking toward the future. Dive into the discussion on how Indiana is boldly claiming its place on the world stage, thanks to strategic branding and a deep commitment to innovation in agriculture, technology and touting what we do best – work together to achieve big outcomes.

  continue reading

400 episodes

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