I recently coached a startup that just closed their first seed round. Then we prepared all the company's goals and more specifically, we worked on 3 type of goals: 1) The product: What strategy, how useful will it be for the end users, what features do we want to ask... 2) The marketing: This include everything regarding the brand recognition, the community, social media the traction as well as how often the users use the product. 3) Finance/Cashflow: Which is the most important for any business. And what I like to metric I like to consider in startups is the "runway". In other words how much time do we have left before running out of money. And the goal is of course to have an infinite runway where you'll earn more than what you spend every months. And to work on that, there is 4 ways ( and not 5 ;-) : Get investment, find a service based business model, to increase the business model of the product and to reduce costs. I give you more details in today's episode ---------------------- If you want to learn more about how to build a startup without technical skills, check: https://myctofriend.co If you want to learn more about Marketing automation, then check: https://marketingautomationninja.com These episode are also available as Youtube Video on: https://www.youtube.com/channel/UCnY4HNrvZTnIOMO3FPkinxQ