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Ideas That Stick with advertising legend Lee Clow

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Manage episode 410187420 series 2702916
Content provided by The Optimism Company from Simon Sinek and Simon Sinek. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Optimism Company from Simon Sinek and Simon Sinek or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Apple's "1984" commercial, the Energizer Bunny, and the launch of Air Jordans all have one thing in common. They're all creations of legendary ad man Lee Clow.
As creative director of Chiat/Day, Lee spent decades making work that transcended advertising and became cultural icons. He shared a close relationship with Steve Jobs, and his Think Different campaign revitalized Apple, transforming it into the brand we recognize today.
As someone whose career started in advertising, Lee's a hero of mine, and I was thrilled to sit down with him. He shares the entertaining stories behind his most iconic work and some insights into Steve Jobs's leadership, his rare ability to fearlessly embrace creativity.
This...is A Bit of Optimism.
For more on Lee and his work, check out:
Apple's "1984" Macintosh commercial
Lee in the Creative Hall of Fame

  continue reading

202 episodes

Artwork
iconShare
 
Manage episode 410187420 series 2702916
Content provided by The Optimism Company from Simon Sinek and Simon Sinek. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Optimism Company from Simon Sinek and Simon Sinek or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Apple's "1984" commercial, the Energizer Bunny, and the launch of Air Jordans all have one thing in common. They're all creations of legendary ad man Lee Clow.
As creative director of Chiat/Day, Lee spent decades making work that transcended advertising and became cultural icons. He shared a close relationship with Steve Jobs, and his Think Different campaign revitalized Apple, transforming it into the brand we recognize today.
As someone whose career started in advertising, Lee's a hero of mine, and I was thrilled to sit down with him. He shares the entertaining stories behind his most iconic work and some insights into Steve Jobs's leadership, his rare ability to fearlessly embrace creativity.
This...is A Bit of Optimism.
For more on Lee and his work, check out:
Apple's "1984" Macintosh commercial
Lee in the Creative Hall of Fame

  continue reading

202 episodes

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