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The Solution to Underquoting
Manage episode 483316473 series 2286295
Live from Japan. A family member I know has put their home up for auction. By week two, they had three qualified buyers, but by week four, they'd lost all their buyers.
You see, a property nearby had also come onto the market and their agent quoted significantly lower despite the homes being comparable.
This happens all the time. And the solution to prevent this is not so simple...
Chapters
1. The Family Property Auction Dilemma (00:00:00)
2. The "Feed the Greed" Pricing Tactic (00:00:53)
3. Agent Obligations vs Buyer Deception (00:01:29)
4. Need for Transparency in Pricing (00:03:07)
5. Personal Update and ARIC Event (00:05:00)
754 episodes
Manage episode 483316473 series 2286295
Live from Japan. A family member I know has put their home up for auction. By week two, they had three qualified buyers, but by week four, they'd lost all their buyers.
You see, a property nearby had also come onto the market and their agent quoted significantly lower despite the homes being comparable.
This happens all the time. And the solution to prevent this is not so simple...
Chapters
1. The Family Property Auction Dilemma (00:00:00)
2. The "Feed the Greed" Pricing Tactic (00:00:53)
3. Agent Obligations vs Buyer Deception (00:01:29)
4. Need for Transparency in Pricing (00:03:07)
5. Personal Update and ARIC Event (00:05:00)
754 episodes
All episodes
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