“Care deeply about the problem, not about your idea.” – Adrian Aoun In Episode #121, we deconstruct Adrian Aoun's peak performance playbook. From his favorite book to the tiny habit that's had the biggest impact on his life. Adrian Aoun is the CEO and Founder of Forward. We cover why medical wearables don’t work, focusing on impact, and creating companies that can change the world. Explore the episode notes. Search and down a transcript and find links to related books, interviews, lectures, and more: outlieracademy.com/121. Chapters In this episode, we deconstruct Adrian Aoun’s peak performance playbook—from their favorite book to the tiny habit that's had the biggest impact on their life. In it we cover: 00:00:00 – Introduction 00:02:21 – Creating companies that change the world 00:06:07 – On being stubborn and persistent 00:09:51 – Why medical wearables aren’t working 00:14:03 – It’s just as easy to work on something big as something that’s small 00:16:19 – Everything should relate to the problem 00:17:39 – On fiction and factfulness 00:19:20 – Cycling as meditation 00:20:23 – The only thing that matters is impact About Adrian Aoun, Founder and CEO of Forward Adrian Aoun is the founder and CEO of Forward, which is building an insurance-free healthcare system focused on preventative healthcare from the ground up. Forward was founded in 2017 to invert the typical model of healthcare. Where most healthcare follows the service model, where one patient sees a single doctor only when they need care, Forward is building healthcare focused on health and preventative care. It's productized so you can use it anytime, anywhere. It's scalable so it's affordable for everyone and always on with help available through Forward's app, as well as a network of doctors' offices around the United States, which might sound like, well, how healthcare should have been all along, which is the goal. In this episode, Adrian shares why he's so fanatical about being problem-focused rather than solution-focused and how he runs problem-centric brainstorms at Forward, where the goal is to beat up on other people's ideas in the name of getting to the best ideas. What he learned working with Sergey Brin and Eric Schmidt at Google, as well as the other advisors on the President's Council of Advisors on Science and Technology, why modern fitness wearables are broken, and why Adrian thinks we need to build tools to tell people what to do with that data, not just share the data with them. Watch and listen. Watch this episode on YouTube Find this episode in your favorite podcast app Get new episodes delivered via email Brought to you by HVMN. With Ketone-IQ, fuel your best anytime with a boost of awesome-feeling energy and clarity. Unlock the power of nature's superfuel—no fasting or keto diet required. Advertise with Outliers and reach our global community Learn more about your ad choices. Visit megaphone.fm/adchoices