Best Whitaker Institute Podcasts (2025)

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Episode 167: The Secret to Ranking #1 as a Property Manager... (Almost Nobody Does This) | Kayleen vonSchondorf 36:31

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3d ago36:31

36:31

How do you establish an online presence that wins clients? Kayleen vonSchondorf, Director of Marketing at Everrnest, sat down with Spencer Sutton to reveal marketing strategies that property managers need to land more leads, strengthen their brand, and convert clients. You'll learn: What kind of information your website should include to boost your…

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Episode 166: How AI Is Doubling Efficiency and Redefining Property Management 36:37

10d ago36:37

36:37

AI is everywhere - including in property management. But will it replace property managers? Jay Berube, Founder of BetterWho, explains how he leverages AI for property management success in his 3,000+ door business. Reach out to Jay by visiting BetterWho.com or emailing [email protected]. You'll learn: Which tools boost efficiency and maximize your…

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Episode 165: The Trap of Tying Your Self-Worth to Your Company's Success | Mark Brower 51:15

17d ago51:15

51:15

Are you using your business to meet your emotional needs? Successful investor Mark Brower is here to tell you how that approach will sabotage your growth and what to do instead. You'll learn: How to determine if your self-worth is tied too closely to your professional success (and how that desperation could ruin your progress) Why it's better to ta…

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Episode 164: What Most New Leaders Get Wrong (and How to Fix It) 17:20

24d ago17:20

17:20

What does it take to become a leader who makes an impact? Where do most newbies stumble, and how can you recover? In this episode, Spencer Sutton shares his insights as Evernest's VP of Marketing through the lens of the book, Leader Shift. You'll learn: What makes a true leader (and why falling short will cost you in the long run) How humility fuel…

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Episode 163: Here's How Leaders Retain Top Talent 33:02

1M ago33:02

33:02

How well your employees' personalities mesh is among the most underrated aspects of scaling your property management business. That's why Spencer Sutton sat down with Matt White, an Executive Advisor at Culture Index. Culture Index lays out the potential of each employee's personality, allowing companies like Evernest to match each employee's uniqu…

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Episode 162: From Investor to Institution: Level Up Your Property Management Business Today 23:40

1M ago23:40

23:40

In this episode, Spencer Sutton shares a detailed roadmap to institutionalize your real estate investor clients and set yourself apart as a growth-focused industry asset. You'll Learn: How to help your clients form a portfolio-based investment strategy to amplify their efforts (and their need for your services) Why a good rehab based on market data…

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Episode 161: Leasing and Fraud: Everything Property Owners Need to Know (Brett Drevlow) 39:17

1M ago39:17

39:17

In this episode of The Evernest Property Management Show, Evernest's Director of Leasing, Brett Drevlow, joins Spencer Sutton and Matthew Whitaker for an in-depth conversation on what's required to lease rental properties in 2025. Brett highlights the importance of overcoming tenant objections, building trust, and using data-driven pricing strategi…

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Episode 160: Can AI Replace Property Managers? (Bryan Jenkins) 50:45

2M ago50:45

50:45

In this episode, Spencer and Matthew sit down with longtime friend and property management veteran Bryan Jenkins, now President of Gentone Property Management. Bryan brings more than 25 years of experience in the industry, from his early days managing corporate housing for Honda executives in Birmingham to building and selling a regional property m…

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Episode 159: How This PM Company Keeps Churn Low (Scott Hallberg & Jeremy Tallman) 34:42

2M ago34:42

34:42

In this episode of The Evernest Property Management Show, host Spencer Sutton interviews Jeremy Tallman and Scott Hallberg of T&H Realty Services to learn how these brothers-in-law have kept their rental property owner churn below 15% while managing 1,200 doors. Looking for one-stop shop property management services in Indiana? Get in touch with T&…

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Episode 158: The Six Brutal Truths of Growing Your Property Management Business 35:08

2M ago35:08

35:08

In this episode, Spencer Sutton reveals the six brutal truths that he's learned from growing teams so that you can avoid making critical leadership mistakes that could destroy your property management business. You'll learn: Why you're the hardest direct report to manage What the Circle of Insanity is - and how to regain control How to develop disc…

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Episode 157: The Hidden Cost of Maintenance (Every Property Manager MUST Know) 44:21

2M ago44:21

44:21

Matthew and Gray sit down with Ray Hespen (Property Meld) to unpack why, in today's market, maintenance execution is one of the biggest levers for NOI. Ray shares fresh data showing how specific maintenance behaviors statistically change renewal rates, why the first 90 days are make-or-break, and how coordinators armed with benchmarks can talk to o…

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Episode 156: Churn, Profit Margins, & Exit Plans: What Every PM Owner Needs to Know | Brad Johnson 32:38

3M ago32:38

32:38

In this episode of The Evernest Property Management Show, CEO of ProfitCoach Brad Johnson returns to share industry secrets that every property manager should know. Have additional questions? Reach out to Profit Coach on their website or Brad on LinkedIn. You'll Learn: The two most difficult transitions all PMs face when trying to scale How to avoi…

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Episode 155: We've Bought 30+ Property Management Companies... Here's What We Learned 34:23

3M ago34:23

34:23

In this episode, Evernest heavyweights Matthew Whitaker, Spencer Sutton, and Gray Hall discuss the biggest lessons they've learned from acquiring more than 30 companies. From unexpected challenges during integration to building the right team and managing owner expectations, this conversation dives deep into what it really takes to grow a business …

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Episode 154: Here's Where Property Management Companies Lose Money... Watch Out! (Brad Johnson) 47:34

3M ago47:34

47:34

In this episode of The Evernest Property Management Show, hosts Spencer Sutton and Matthew Whitaker chat with Brad Johnson, CEO of Profit Coach. Their conversation delves into the importance of having a solid financial foundation for property management companies, exploring financial performance, revenue generation, and the significance of ancillar…

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Episode 153: Losing It All in 2008: How He Turned a Failing Business into 470 Doors | Todd Ried 46:22

3M ago46:22

46:22

In this episode of The Evernest Property Management Show, Todd Reid reveals how the 2008 financial crash wiped out his financing, forced mass layoffs, and pushed him into full-time property management. He reveals exactly how he rebuilt from survival mode to a 470-door property management portfolio with actionable steps that any aspiring wealth-buil…

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Episode 152: What Happens If Your Bank Fails Today? (PM Owners Need To Know THIS) | Marshall Fulton 30:52

4M ago30:52

30:52

Most property managers think their trust accounts are set up correctly, but many are completely wrong - and that can lead to devastating consequences. In this episode of The Evernest Property Management Show, Marshall Fulton from Enterprise Bank breaks down the truth about trust accounts, FDIC insurance, and so much more. Contact Marshall on his Li…

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Episode 151: Why this PM Owner Has a 4.8-Star Rating with 1,000 Doors (Trent Ratliff) 48:28

4M ago48:28

48:28

In this episode of The Evernest Property Management Show, property management owner Trent Ratliff tells host Spencer Sutton how he scaled from 200 to 1,000 doors across Atlanta and Montgomery. You'll discover: How Trent accidentally found himself contributing to the 2008 market crash The one decision that changed Trent's life and led to 1,000 doors…

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Episode 150: Culture > Contracts: Courtney Parks' Playbook for Growing a Human-Driven PM Business 49:21

4M ago49:21

49:21

In this episode of The Evernest Property Management Show, Spencer Sutton sits down with Courtney Parks, Principal Broker & Director of Operations, Allegiance Property Management, to dive into: How Courtney fell into property management and rose to lead her company What it means to suddenly be the one setting the vision and culture—even when it's no…

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Episode 149: Want to Grow? This is the Way 56:00

4M ago56:00

56:00

In this episode of The Evernest Property Management Show, Spencer and Matthew sit down with longtime friend and recruiter, Dylan Scroggins — Founder of Kalmar Group and property management's unofficial headhunter. They cover: Why your "founder story" doesn't matter to an A-player (and what does) The #1 role property managers get wrong when hiring W…

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Episode 148: Developing a Killer Sales Team 41:18

5M ago41:18

41:18

What does it really take to build and lead a high-performing property management sales team? In this candid and highly practical episode, Spencer sits down with Evernest's Director of Sales, Hunter Terryn, to pull back the curtain on what makes a killer Business Development Manager (BDM). From early-stage training and culture-fit assessments to pla…

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Episode 147: What Separates an Average Business Development Manager (BDM) from a Killer BDM? 38:35

5M ago38:35

38:35

In this episode, Spencer and Matthew pull back the curtain on over a decade of hiring, coaching, and managing salespeople in the property management space. With insights from interviewing hundreds (and hiring over 50!) BDMs, they break down the 8 defining characteristics of top performers—from personality profiles and follow-up discipline to local …

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Episode 146: Selling a PM Company in 2025: What's Changed and What Hasn't 28:30

5M ago28:30

28:30

Thinking about selling your property management business? Whether you're looking to retire, reduce stress, or cash out at the right time, this episode breaks down what you need to know about selling in today's market. Spencer and Matthew take you behind the scenes of Evernest's acquisition strategy and what they look for, red flags that kill deals,…

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Episode 145: 7 Pitfalls to Avoid When Scaling Your Property Management Company 30:37

5M ago30:37

30:37

After a short hiatus, The Evernest Property Management Show is back with a brand-new studio and a renewed focus on giving you actionable insights to grow your property management business the right way. In this episode, we get into one of the most difficult things ambitious property managers can do: Scaling a property management company while avoid…

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Episode 144: The Evernest Story, Part 6 - Inside Our Latest Acquisitions 43:03

8M ago43:03

43:03

In this bonus episode of the Evernest Property Management Show, we reflect on the ambitious journey from setting a seemingly impossible goal of 25,000 doors to nearly achieving it, with 23,000 doors under management by December 2024. We also reveal our most recent Poplar Homes and Picket acquisitions, the importance of building relationships in a c…

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Episode 143: The Evernest Story, Part 5 - The Plateau 45:44

9M ago45:44

45:44

In this episode of the Evernest Property Management Show, we discuss the company's journey through 2022 and 2023, focusing on the challenges and strategies implemented to optimize the business during a plateau. We dig into the benefits of having great people over processes and discuss our efforts to raise capital, adapt to market disruptions, and r…

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Episode 142: The Evernest Story, Part 4 - Acquisitions, Failure, and Building a Great Team 35:38

9M ago35:38

35:38

In this Evernest Property Management show episode, Spencer Sutton and Matthew Whitaker share challenges they faced and lessons learned from both failure and success. The discussion covers several topics: acquisitions, expanding into new markets like Denver, Atlanta, and Virginia, hiring issues, and staff departures. They also explored the integrati…

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Episode 141: The Evernest Story, Part 3 - People and Acquisitions 45:04

9M ago45:04

45:04

In this episode of The Evernest Property Management Show, Spencer Sutton and Matthew Whitaker continue their journey through Evernest's history, focusing on the early challenges and lessons learned during their expansion into new markets. From hiring talented people and acquiring businesses in Nashville, Chattanooga, and beyond, to navigating integ…

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Episode 140: The Evernest Story, Part 2 - From 30 Doors to a 25k Vision 42:08

10M ago42:08

42:08

In this episode, Spencer Sutton and Matthew Whitaker continue sharing Evernest's origin story. Picking up where we left off, this episode explores the early days of the Great Financial Crisis, when managing just 30 homes felt overwhelming, and the path forward seemed uncertain. From losing money on real estate deals to discovering the game-changing…

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Episode 139: The Evernest Story, Part 1 - When the Tide Goes Out 35:28

10M ago35:28

35:28

In this episode, Matthew and Spencer take a trip down memory lane, sharing the story of how they met and their journey into the world of real estate. They recount the challenges and triumphs of their early days wholesaling houses, offering a behind-the-scenes look at the fast-paced world of real estate during the market's golden years from 2004 up …

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Episode 138: How to Become Your Client's Most Trusted Real Estate Advisor 39:00

10M ago39:00

39:00

In this episode of the Evernest Property Management Show, Spencer and Matthew are joined by Lior Abramovich, Co-Founder & CEO of Blanket, to tackle one of the biggest challenges in property management: owner churn. Lior introduces Blanket's innovative platform designed to transform how property managers engage with their clients. Most property owne…

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Episode 137: Building Investor Partnerships: Unlocking Opportunities with LendingOne 30:34

11M ago30:34

30:34

In this episode of the Evernest Property Management Show, host Spencer Sutton interviews Josh Heintz, a former Evernest team member and current Head of Strategic Partnerships at LendingOne. The conversation explores LendingOne's unique services for real estate investors, the value of building partnerships with property managers, and strategies for …

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Episode 136: Scaling Up: Insights from a Growing Property Manager 27:46

12M ago27:46

27:46

Spencer Sutton and Matthew Whitaker host Tommy Perfect of Uplift Property Management on the Evernest Property Management Show. Tommy shares his journey from managing a small property management firm to scaling it significantly in San Diego. Key topics include: Entry into Property Management: This started unexpectedly through a church connection and…

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Episode 135: Trust: The Cornerstone of Team Success 32:43

1y ago32:43

32:43

In this episode of the Evernest Property Management Show, host Spencer Sutton and Matthew Whitaker discuss the vital importance of building trust within a team. They break down trust into three main components: sharing vision and values, caring first and then coaching, and implementing the five love languages in the workplace. Spencer and Matthew s…

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Episode 134: Hard Conversations: How to Handle Employee Terminations 34:21

1+ y ago34:21

34:21

In this episode of the Evernest Property Management Show, hosts Spencer Sutton and Matthew Whitaker discuss the challenging but necessary topic of terminating employees. They emphasize the importance of recognizing when it's best to let go of team members who either do not align with core values, are poor hires, or have been outgrown by the organiz…

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Episode 133: Sales Mastery 1:14:37

1+ y ago1:14:37

1:14:37

Growing a property management company can be a challenge. Usually, when a company starts, the owner is the BDM until they realize they need one person focused on landing new clients. In this webinar replay, you'll hear Michael Krause and Mark Ainley, both of whom have been in the BDM seat and have grown their PM companies through unique marketing a…

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Episode 132: The Four Stages of Company Growth - Stage Four Deep Dive 22:56

1+ y ago22:56

22:56

One of our most downloaded episodes was Episode 57, in which we walked through the four stages of company growth from a high level. In today's episode, we will dive deep into Stage Four: growing from being a great leader to leading other leaders within the company. =================================== Connect with Matt and Spencer at Evernest: Evern…

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Episode 131: The Four Stages of Company Growth - Stage Three Deep Dive 30:11

1+ y ago30:11

30:11

One of our most downloaded episodes was Episode 57, in which we walked through the four stages of company growth from a high level. In today's episode, we will dive deep into Stage Three: growing from being a great manager to a great leader of managers. =================================== Connect with Matt and Spencer at Evernest: Evernest.co Link:…

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Episode 130: The Four Stages of Company Growth - Stage Two Deep Dive 27:27

1+ y ago27:27

27:27

One of our most downloaded episodes was Episode 57, in which we walked through the four stages of company growth from a high level. In today's episode, we will dive deep into Stage Two: growing from being a great property manager to a great manager. =================================== Connect with Matt and Spencer at Evernest: Evernest.co Link: Epi…

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Episode 129: The Four Stages of Company Growth - Stage One Deep Dive 30:50

1+ y ago30:50

30:50

One of our most downloaded episodes was Episode 57, in which we walked through the four stages of company growth from a high level. In today's episode, we will dive deep into Stage One: being a great property manager. =================================== Connect with Matt and Spencer at Evernest: Evernest.co Link: Episode 57 - The Four Stages of Com…

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Episode 128: The Art of Growing Through Giving with Mark Ainley 40:38

1+ y ago40:38

40:38

In this episode, Matthew and Spencer welcome returning guest Mark Ainley of GC Property Management in Chicago. Mark discusses the unique perspective property management offers in real estate investing and how giving comes back to you in life and in business. We talk about creating memorable moments for clients, leveraging knowledge for marketing, a…

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Episode 127: Beyond Transactions: Building Lasting Client Relationships with Jeremy Tallman 44:14

1+ y ago44:14

44:14

In this episode, Matthew and Spencer welcome Jeremy Tallman, co-founder and CEO of T&H Realty Services in Indianapolis. Jeremy shares his journey from being a real estate investor to managing over 1200 properties, highlighting the importance of building meaningful relationships with clients, residents, and vendors. Jeremy discusses the challenges a…

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Episode 126: The Truth about Property Management: A Candid Talk with Marc Cunningham 51:25

1+ y ago51:25

51:25

Matthew and Spencer welcome Marc Cunningham of Grace Property Management in Denver, CO to the show. This episode is full of candid discussions about the evolving landscape of property management, with honest opinions on challenges, best practices, legislative impacts, content strategies, and investor dynamics. Don't miss this episode and make sure …

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Episode 125: Navigating Growth and Vision in Property Management: A Deep Dive with Peter Lohmann 47:41

1+ y ago47:41

47:41

I was fortunate enough to sit down with Peter and get his first-hand account of his journey with RL Property Management. We discussed his month-long summer breaks, growing, and building a supportive community. It's easy to tell that Peter is passionate about his business and our industry. Listen for yourself and discover what has made Peter a sough…

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Episode 124: Breaking Borders: The Untapped Power of International Teams with Gwenn Aspen 45:39

1+ y ago45:39

45:39

In this episode, Gwenn discusses maximizing efficiency and quality through international team management. And we don't just talk about the positives...we also look into the challenges of incorporating international team members into your property management business. The discussion covers the necessity of clear expectations, salary management, and …

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Episode 123: Just Getting Started? 3 Things I Wish I Had Known 30:23

1+ y ago30:23

30:23

Do you ever wish you could go back and do some things differently in life? Yes, same here! In this episode, Matthew looks back over 20 years of real estate experience and talks about five pieces of advice he would give his younger self. Tune in and let us know if you would add anything to this list! =================================== Connect with …

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Episode 122: Why Some Property Management Companies Thrive (And Others Don't) 32:43

1+ y ago32:43

32:43

Over the years, we have seen inside a lot of property management companies...including our own! And we've seen some great ones as well as some that are struggling to make it. In this episode, Matthew gives five reasons why some property management companies thrive while others don't. The great news is that these are all things that can be implement…

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Episode 121: The Perfect Salesperson 28:23

1+ y ago28:23

28:23

There are good salespeople and there are 'ok' salespeople....and then there are rockstars. If you want to make the most of your BDM hires, this podcast will discuss the five qualities you should look for to find that rockstar. =================================== Connect with Matt and Spencer at Evernest: Evernest.co Visit the Podcast Website: Evern…

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Episode 120: How to Hire and Retain A Players 34:54

1+ y ago34:54

34:54

Why is hiring great people to grow your company so important? In this episode, Spencer and Matthew walk through the four ways to hire A players and then the three ways you can keep them happy and on your team. =================================== Connect with Matt and Spencer at Evernest: Evernest.co Visit the Podcast Website: Evernest.co/podcasts E…

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Episode 119: How We Crush Google Reviews 28:07

1+ y ago28:07

28:07

If you want more leads, you need more reviews. It's a simple game, but you must be committed. In this episode, Spencer walks you through the different platforms you should pay attention to and then how Evernest has grown their online Google reviews 10X over the past several years. =================================== Connect with Matt and Spencer at…

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Episode 118: What Does Working "ON" Your Business Mean? 20:22

1+ y ago20:22

20:22

There's a big difference between working "in" your business and working "on" your business. But do you know what the difference is? In this episode, Matthew walks through three aspects of working "on" your business and how, through working on your business, you can achieve your growth goals. =================================== Connect with Matt and…