Real, Raw and Unfiltered Conversations exploring the Intersection between Personal and Business Growth with Women Entrepreneurs, Authors, Artists and more. Host, Traci DeForge, internationally recognized business development strategist, discuss details of her own personal journeys and talks about her obstacles, barriers and how she is growing through them.
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Traci DeForge Podcasts
Do you want your podcast to become your gateway to transforming your business or company’s podcast into a dynamic lead generation and marketing powerhouse? Are you using your podcast growth to increase visibility as a thought leader helping you secure more stages and opportunities as a subject matter expert? Are you ready to turn your podcast into a conversion machine that directly boosts the sales of your products, services, courses, and programs? If you want to accelerate your podcast for ...
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This show is for podcast hosts and guests, bringing insider secrets from podcast industry experts and entrepreneurs who have created a successful lifestyle business through podcasting. We share tips on how to leverage podcasts further to boost visibility, position authority, create content, monetize and simply grow their business.
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Why, you ask, in the world would you spell Brien B- R- I- E- N? Well, I'll tell you why- because the E stands for a lot of different things that happen to represent the Ask Brien Podcast. The E stands for EMPATHY, putting yourself in other people's shoes. EXCELLENCE, because this show exudes excellence. Another E, is the ENGINEER, because you can't run this show without the engineer. And last but not least, EXPERTS, because you need to be an expert to be on the Ask Brien show. Every business ...
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How do business owners and CEOs increase their profits, increase efficiency and reduce the amount of time they spend within the business, all while growing their net worth for eventual sale and exit? Our mission is to answer this question and unlock the secrets to success in the world of business transition planning. Welcome to Elevate Your Business - a podcast where we discuss valuable but sophistricated and complex growth and exit strategies - and make them easy to understand. Join us as w ...
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Turning Speaking Engagements Into a Steady Stream of Clients With Krista Martin
41:53
41:53
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41:53Speaking on stage sounds like a dream reserved for polished experts with massive followings, but what if you could actually make money and land clients from smaller, more intimate speaking gigs? Krista Martin is about to blow the lid off that myth and show you how everyday entrepreneurs can leverage speaking opportunities to grow their business. Sh…
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Building Wealth: Christine's Journey from Zero to Seven Figures
40:44
40:44
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40:44In this episode of The Elevate Your Business Podcast, host Adam Koós welcomes Christine, a former corporate leader who turned her career burnout into a catalyst for creating a purpose-driven business. Christine opens up about the moment she realized success wasn’t just about climbing the corporate ladder, how she built a business aligned with her v…
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How To Publish a Book from Your Podcast with Tina Dietz
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41:05Your podcast is more than a show-it’s a publishing pipeline. Traci DeForge and Tina Dietz walk you through a proven podcast-to-book workflow that transforms your content into a market-ready manuscript. Learn why polished transcripts aren’t enough, how modular book structures accelerate publishing, and the exact episode volume that makes the process…
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From Podcast Episodes To Social Sales Machine with Louise McDonnell
31:00
31:00
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31:00There is so much stress around how to get an ROI from social media. What if you don’t have to be everywhere with viral content, and a million followers to make money from social media? You will love this convo with Social Media Strategist Louise McDonnell on what creates a pay off, why trends don’t matter and how to engage and convert. Louise break…
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How To Get Profitable Publicity For Your Business and Podcast with Mary O’Donohue
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44:36We know that national media can help transform credibility, exposure and drive sales, but I always thought high-profile media was ‘out of my league’. It’s for the rich and famous, or you need a special connection to get an ‘in’. I was so thrilled when I met Mary O’Donohue, a strategic media coach who's worked behind the scenes at the Oprah Winfrey …
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The Missing Piece in Most Exit Strategies
38:04
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38:04Adam Koós joins legacy coach Angelina Carleton on her show to explore one of the most overlooked (yet critical) parts of building and exiting a business: defining what legacy really means. Too often, business owners wait until the last minute to plan their exit, focusing only on financials or legal documents while avoiding the deeper, more personal…
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How to Become an Author by Turning Your Podcast Into a Book with Lynn Smargis
31:05
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31:05Writing a book can feel like a beast, a daunting endeavor. What if you can make it a reality by transforming your podcast into a book? That sound much easier right?! But before you grab your transcripts - know it’s not as simple as copying and pasting those and formatting it into a book. You DO need strategy. I’m joined today by seasoned publisher …
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How to Generate & Nurture Leads With Your Podcast
13:06
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13:06Want to use your podcast as more than just content? In this solo episode of the Growth Accelerator Podcast, host Traci DeForge shares actionable strategies for using your show as a podcast lead generation tool that feeds directly into your marketing funnel. Drawing from real client examples and her own success at Produce Your Podcast, Traci breaks …
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How to Make Your Call to Action Actually Work
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7:58Weak calls-to-action kill podcast monetization. Learn how CTAs drive lead generation, audience growth, and build a profitable podcast brand. One of the biggest mistakes podcasters make is having a weak or confusing call to action or none at all. In this episode of the Growth Accelerator Podcast, Traci DeForge reveals how a strong CTA is the foundat…
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From Podcast to Profit: Jenn Trepeck’s Strategy to Monetize and Grow a Thriving Business
29:46
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29:46Are you ready to turn your podcast into a revenue-generating, brand-building powerhouse? In this episode of the Growth Accelerator Podcast, host Traci DeForge sits down with health coach Jenn Trepeck, who shares her journey of transforming her podcast, Salad with a Side of Fries, into a health coach podcast empire. Discover how Jenn scaled her show…
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Optimize Your Podcast With This Easy Mini-Audit with Jen Rogers
37:51
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37:51You’ve done all this hard work to get your podcast launched and consistently producing content, but all of a sudden, a year (or two - gulp) goes by, and it’s running on autopilot. How do you know it’s still aligned with your business and goals? In this episode, Podcast Strategist Jen Rogers walks you through a powerful mini-audit to help you realig…
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The Power of Podcasting: How Traci DeForge Transforms Business Growth
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50:40In this episode of the ELEVATE Your Business Podcast, host Adam Koós sits down with Traci DeForge, founder of Produce Your Podcast, to explore how podcasting has evolved into one of the most powerful tools for business development and brand authority. With over 30 years of experience in broadcast media and Fortune 500 consulting, Traci shares how s…
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How Mindset Shapes Your Podcast Presence and Authority with Lisa Kalmin
28:37
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28:37You know you need to play bigger, get visible, and grow your authority—but stepping into the limelight can feel daunting. Whether it’s speaking at more events, guesting on podcasts, or even creating your own podcast or videos, there’s often something that keeps you stuck—a reason you keep procrastinating. Those nagging inner voices of self-doubt ke…
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Humanize Your Content to Connect and Convert With Scott Murray
31:59
31:59
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31:59Sure AI is handy to use and can speed up content creation, but if your marketing sounds like everybody elses (or like AI) you are going to repel instead of attract your ideal client. You want to stop the scroll and communicate in a way that makes people feel like they are being heard, like you are speaking directly to them. Scott Murray's got a gam…
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The Marketing Gap Killing Your Valuation (and How to Fix It) with Bill Woods
38:42
38:42
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38:42In this episode of the ELEVATE Your Business Podcast, host Adam Koós sits down with Bill Woods, co-founder and CMO of 50 Marketing and host of the Missing Half podcast, to explore the crucial role marketing plays in scaling your business and boosting your company’s value at exit. With over two decades of experience in B2B and manufacturing marketin…
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Simplify Your Marketing Message & Win More Clients With Debbie White
30:00
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30:00You know you've got something amazing to offer, but potential clients seem to scroll right past without a second glance. What if the problem isn't your expertise, but how you're talking about it? Imagine being able to craft a marketing message that makes people lean in, nod their heads, and think, "Yes, this is exactly what I need!" In this episode…
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Behind the Mic: Why I'm Changing The Show’s Rhythm
8:38
8:38
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8:38I’ll be honest… I resisted this change. For months, I clung to the weekly schedule like it was some sort of badge of honor. But as my business has evolved, I realized my podcast needed to evolve with it. So here’s the big news: I’m moving from weekly episodes to every other week—and I want to take you behind the scenes on why, what’s shifting, and …
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How Hosting and Guesting Can Be Your Dynamic Duo in Podcast Marketing with Traci DeForge
26:18
26:18
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26:18Growing your business through podcasting doesn’t mean choosing between hosting or guesting. It’s not either/or — it’s both/and. When you use them strategically, they can fuel each other — boosting visibility, growing your audience, and converting more leads. Traci DeForge of Produce Your Podcast is a great example. She owns a podcast production com…
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3 Shifts to Master Podcast Interviews and Attract More Clients
18:13
18:13
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18:13I remember guesting on podcasts and feeling so frustrated. The conversation was all over the place, my expertise wasn’t highlighted and I didn’t get many clients from them. It's frustrating when you know you've got killer knowledge to share, but something's just not clicking with your audience. What if I told you there's a way to transform those po…
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Do you want your podcast to become a gateway for transforming your business podcast into a powerful lead generation and marketing powerhouse? Are you leveraging podcast growth to increase your visibility as a thought leader—helping you secure more stages and opportunities as a subject matter expert? Are you ready to turn your podcast into a convers…
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What It Really Takes to Scale Your Podcast Agency with Melissa Morris
29:32
29:32
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29:32Running an agency can feel like juggling chainsaws while riding a unicycle – you're constantly spinning plates, drowning in client work, and wondering if you'll ever catch a break. One minute you're crushing it with new clients, and the next, you're buried in endless tasks, team management, and the nagging feeling that you're more of a firefighter …
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From Layoffs to Legacy: How Shelly Peterson Scaled a $250M Real Estate Empire
31:25
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31:25In this episode of the ELEVATE Your Business Podcast, host Adam Koós sits down with Shelly Peterson, President of Kahuna Investments, to discuss her remarkable journey from a successful career in pharmaceutical sales to managing over $250 million in real estate assets. Shelly shares how a life-changing investment inspired her to pivot careers and h…
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Using Interactive Video To Transform Audience Engagement with Peter Lisoskie
41:24
41:24
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41:24The concept of attention economy - you know -get attention and generate leads isn’t working anymore. People are buying differently. Traditional marketing tactics are dying faster than a smartphone battery, and people are craving genuine human connection more than ever. Founder of Relatable Peter Lisoskie joins me today to talk about the relationshi…
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Systemize to Scale: How Sharad Mehta Built a Real Estate Powerhouse
35:10
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35:10In this episode of the ELEVATE Your Business Podcast, host Adam Koós sits down with Sharad Mehta, the Founder and CEO of REsimpli, to discuss how he transformed his real estate business from a solo operation into a scalable powerhouse. Sharad shares his journey from an accountant at EY to a real estate mogul who has flipped over 800 properties and …
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Winning the Email Deliverability Battle With Tyler Cook
45:22
45:22
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45:22Growing an email list and getting folks to open, engage and buy never used to be a problem - but now - it’s a whole different ball game. It can feel like a total maze of complicated rules and sneaky algorithms that can make even tech-savvy entrepreneurs want to pull their hair out. What if I told you there are actual strategies to make sure your em…
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Creating High Energy Interviews to Attract More Clients with Jennifer Lyall
36:04
36:04
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36:04Ever have those days where you're running on fumes and caffeine? You know those moments when you're about to hop on a podcast interview or client call, and inside you're a total mess of stress and scattered energy? What if you could actually shift your vibe in just a few minutes and show up as the most magnetic version of yourself? Jennifer Lyall, …
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How To Be A Podcast Guest & Get Booked With Liam Austin
35:11
35:11
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35:11If your goal this year is to guest on podcasts to boost authority, visibility and leads stop before you create your one sheet or pitch emails and listen to this episode as I chat with Co Founder of Talks.co. Liam Austin shares an easier way to get booked, that saves time, makes you look good and gives you perfect shows to guest on. He breaks down e…
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From Obscurity to Opportunity: Media Kits for Podcasters With Eric Melchor
30:29
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30:29If you're a podcast guest, host or content creator trying to get noticed, you need more than just great content. You need a way to showcase your awesomeness that doesn't involve begging or sending endless pitch emails. Enter the media kit: your secret weapon for getting booked on podcasts, landing speaking gigs, and attracting sponsors who actually…
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Need Ideas for Podcast Topics? Do These 5 Things! [Republished]
14:28
14:28
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14:28Ever found yourself staring at a blank screen, totally stuck on what content to create next? You know that feeling - scrolling through your notes, brain feeling like a desert of zero inspiration, wondering if you'll ever come up with another podcast topic that actually matters? What if I told you there's a strategic way to not just generate podcast…
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Beyond Downloads: Thought Leadership Strategies for Podcast Success With Ben Albert
33:07
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33:07Ever feel like you're shouting into the podcast void, wondering if anyone's actually listening? Building thought leadership isn't about having the most downloads or being the loudest voice - it's about creating genuine connections and sharing your unique perspective. In this episode, Ben Albert breaks down the real secrets to establishing your podc…
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Strategic Messaging For More Connections, Conversations & Conversions With Hailey Krajewski
39:49
39:49
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39:49You do all this work guesting on podcasts and marketing to get new leads, but what if your messaging isn’t converting? Strong messaging and high-converting copy are THE key components to more connections, conversations—and conversions! On this episode of Leverage Your Podcast, Copywriter and Messaging Strategist Hailey Krajewski breaks down the big…
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How To Create Micro Content That Attracts And Converts
25:27
25:27
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25:27Ever feel like you're shouting into the void on social media, creating content that just... disappears? You're spending hours crafting long videos and podcast episodes, but your audience's attention span is shorter than a TikTok dance. What if I told you there's a way to slice up your existing content into bite-sized, scroll-stopping pieces that ac…
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Level Up Your Media Training and Dominate Your Message with Paula Rizzo
31:33
31:33
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31:33Are you tired of feeling awkward and unprepared when you're in front of a camera or microphone? Knowing how to present yourself effectively can make the difference between blending into the background and standing out as a confident expert. Media training is no longer just for TV personalities—it's an essential skill for hosting or guesting on podc…
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From Chemist to Acclaimed Author: Chris Skates' Publishing Success
38:08
38:08
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38:08Welcome to the Ask Brien Radio Show with hosts Peter Bronstein and Traci DeForge. This engaging episode delves into Chris Skates' multifaceted career, exploring his evolution from a chemist to a successful writer and political advisor. Chris recounts his experiences writing for the Governor of Kentucky and the Trump administration, offering insight…
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From Solo to Stronger: The Podcast Community Advantage with Becky Mollenkamp
36:28
36:28
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36:28Are you feeling isolated and overwhelmed as a podcaster, struggling to grow your audience and navigate the complex world of content creation? Podcasters often work alone where the dream of building a thriving show can seem daunting and lonely. What if there was a way to connect with like-minded creators, share resources, and amplify your reach with…
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Skilled Trades Revolution: Insights from Andrew Brown, CEO of Tool Fetch
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37:27This week on the Ask Brien radio show, we're thrilled to welcome Andrew Brown, CEO and co-founder of Tool Fetch, a one-stop shop for tradespeople's equipment needs. Andrew shares his inspiring journey from a tech professional to a leading advocate for the skilled trades industry. Discover how the events of 9/11 shaped his entrepreneurial path and l…
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The Three Best Ways to Get Booked on Podcasts and Grow Your Brand
21:55
21:55
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21:55Do you dream of guesting on podcasts to get more visibility and leads, but feel overwhelmed by the complex process of finding and pitching shows? Are you stuck trying to figure out if you should do it all yourself or hire an expert? In this episode I share the three main ways you can find and get booked on shows, tips on what to look for, companies…
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EP 178 - The Challenges of Entrepreneurship and Business Ownership with Peter Bronstein and Alex Grossman
40:06
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40:06The Ask Brien podcast dives into entrepreneurship and business success with host Peter Bronstein and co-host Alex Grossman. Alex shares his wealth of knowledge gained from various business ventures. The discussion covers key challenges faced by entrepreneurs, essential steps for business success, and the importance of proper business structure. Pet…
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From Mic to Money: Podcast Guest Tactics for Seamless Funnel Integration
24:45
24:45
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24:45Are you tired of appearing on podcasts and walking away with nothing more than a fleeting moment of visibility? Many entrepreneurs make the critical mistake of treating podcast guesting as a mere visibility strategy, missing out on transformative opportunities to convert listeners into actual leads and clients. In this episode, I talk about your of…
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Office Health Essentials with Dr. Gina Williams, CEO of Mobility Health Physical Therapy
37:42
37:42
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37:42The Ask Brien podcast welcomes Dr. Gina Williams, CEO of Mobility Health Physical Therapy, to discuss the importance of work-life balance and physical well-being for entrepreneurs. Hosts Peter Bronstein and Traci DeForge delve into Dr. Williams' transition from working in a "physical therapy factory" to founding her own mobile physical therapy prac…
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Discovering Your True Podcast Creator Identity with Ryann Gillen Libsyn Description
36:54
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36:54Are you feeling stuck in your content creation journey, constantly second-guessing yourself and struggling to find your authentic voice? Many creators find themselves trapped in a cycle of comparison, self-doubt, and following "shoulds" that don't truly reflect their unique identity and vision. In this episode, transformational coach Ryann Gillen b…
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Navigating the Corporate Transparency Act: Insights from Peter Bronstein
36:38
36:38
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36:38In this episode of the Ask Brien podcast, host Peter Bronstein and guest-host Alex Grossman dive into the crucial topic of corporate compliance for small businesses. They’ll explore the intricacies of the Corporate Transparency Act, which requires businesses to file a Beneficial Ownership Information Report. They break down who needs to file, the p…
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Podcast Storytelling Tips That Captivate & Engage Listeners with Seth Donlin
41:51
41:51
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41:51Are you struggling to connect with podcast audiences and make your message truly resonate? Showing up to podcast interviews and answering questions isn’t enough —you need to tell stories that captivate and inspire. Many entrepreneurs and podcasters feel stuck, believing they don't have interesting stories to share or fearing they'll bore their list…
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Business Mastery with Corey Anker, Executive Coach and Founder of Ankerline Coaching and Consulting
36:57
36:57
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36:57In this episode of the Ask Brien podcast, hosts Peter Bronstein and Traci DeForge welcome executive leadership coach Corey Anker. Corey shares insights from his 15 years of experience coaching high-performing leaders across various industries. The conversation covers a wide range of business topics, including the transition from solopreneur to team…
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The Podcast Guest Leverage System For More Visibility & Leads [Republished)
16:05
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16:05Podcast guesting is a powerful way to build authority and attract clients, but simply showing up isn’t enough—you need to leverage those interviews for maximum impact. Many guests rely on hosts to promote their episodes, only to realize they have little control over how they’re positioned, what content is highlighted, or how effectively their messa…
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Human-Centered Marketing: Insights from Patricia Pinckney, Founder of Rima Strategy
34:27
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34:27In this episode of the Ask Brien podcast, hosts Peter Bronstein and Traci DeForge welcome Patricia Pinckney, founder of Rima Strategy. Patricia Pinckney shares her journey from working with marketing powerhouses like Procter & Gamble and Coca-Cola to founding her own strategy firm. The discussion covers the challenges of starting a business, the im…
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Why Your Podcast Needs Show Notes & How to Leverage Them (Republished)
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22:59Are you publishing your podcast episodes on your website, or just letting them sit on your podcast platform? If you're not sharing your episodes with detailed show notes, you're leaving a lot on the table. In this republished episode, I’m going to show you why that’s a big missed opportunity. I’ll walk you through my Podcast Leverage System and exp…
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Ep. 173 - The Charitable LLC Tax Exemption Strategy: Kevin Waldher of Wealth Retention Strategies
33:41
33:41
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33:41In this episode, hosts Peter and Traci chat with Kevin Waldher, CEO of Wealth Retention Strategies, to explore how his firm helps clients minimize tax exposure, maximize charitable giving, and build customized financial plans. Learn how to assess your current financial position, identify potential risks, and implement strategies to protect and grow…
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From Blank Screen to Brilliant Videos: How to Create and Repurpose Content with AI
19:02
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19:02You have podcast guesting as a visibility strategy, to boost your authority and attract more leads and clients - but if you are like most guests - there are ebbs and flows to episodes going live. They go live all at once, or you gave big gaps in your content with no episodes - or perhaps your schedule has gotten too crazy and don’t have any future …
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How to Drive Business Growth Through Podcasting with Traci DeForge of Produce Your Podcast
32:36
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32:36In this episode of the Ask Brien radio show, hosts Peter Bronstein and Traci DeForge dive into the world of podcasting. Traci is a podcasting expert, sharing insights from her experience as the Founder and CEO of Produce Your Podcast, a full service podcast production agency. This episode provides a comprehensive look at podcasting from a business …
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