A podcast with a fresh perspective on the stages of building a SaaS business
…
continue reading
Searching For Saas Podcast
A biweekly podcast discussing the strategies, tactics, and tools growing B2B SaaS brands need to crush the competition and grow their businesses. New episodes every other Tuesday!
…
continue reading
Take a deep dive into the world of SEO and digital marketing with SE Ranking DoFollow Podcast. Actionable insights, latest trends, and thought-provoking case studies from seasoned experts and practitioners. In this SEO podcast, professionals and business leaders from all over the globe come together to help their less-experienced peers cut through the noise and catch them up on all the latest SEO advancements and developments.
…
continue reading
On this podcast, Chris Savage, Wistia's CEO and loudest talker, turns up the volume on insightful conversations with other SaaS founders, tech. leaders, marketers, and creators about what it takes to build businesses, top-notch products, and unforgettable brands.
…
continue reading
Search Party is a video-podcast dedicated to elevating knowledge of the Entrepreneurship-Through-Acquisition (ETA) strategy, an increasingly popular model for private investing and wealth creation. The thought-leadership series is hosted by private capital journalist David Snow, and features expert commentary by Next Coast Legacy’s Dustin Sellers and Anthony Walker, two veterans of the ETA strategy. Search Party explores the ”searcher” model for wealth creation in the lower-middle-market, an ...
…
continue reading
Welcome to Maritime SoftwareHub, the people-focused Podcast for professionals that are passionate about digitalization across the maritime, trade, and satcoms space. Hosted by ex-shipbrokers and talent acquisition leaders Callum Beaumont and Daniel Duggin, of Cordell Beaumont - Digital Search & Recruitment. Each episode will feature highly influential figures within the digital shipping space and will showcase their particular role specialisms and career journey. We aim to discuss key functi ...
…
continue reading
The Get is here to drive smart decisions around recruiting and leadership in B2B SaaS marketing. We explore the trends, tribulations, and triumphs of today’s top marketing leaders in B2B SaaS. For our sixth season, we're focused on the race to reduce risk when it comes to a match between a company and a CMO. How can you find out what you need to find out – BEFORE saying yes – so that you make a match that sticks and flourishes? Join me, Erica Seidel, for The Get. You will learn a ton. The Ge ...
…
continue reading
Every #SaaS company plays for high stakes, but what does it take to dominate the market right now? 🚀 Look no further than Paris Talks Marketing - the ultimate podcast for SaaS marketers, entrepreneurs, and business owners. Hosted by Paris Childress, we’re featuring deep dives into the latest industry trends with the top SaaS B2B founders and marketing leaders who reveal what it takes to succeed in B2B SaaS marketing. Join us as we share insights on testing new tactics and uncovering the late ...
…
continue reading
Welcome to Performance SEO Unpacked, the podcast for enterprise businesses looking to master SEO and achieve real, measurable growth. Supported by ResultFirst, leaders in pay-for-performance SEO, we simplify the complexities of managing large-scale SEO. Each episode provides expert insights, actionable strategies, and real-world advice to help you stay ahead of trends, prove ROI, and scale your efforts with confidence. Subscribe now and unlock the full potential of enterprise SEO. Visit resu ...
…
continue reading
AFTER THE CERT is the career podcast for product managers who have collected all the certificates and still feel stuck. Hosted by product management career coach Jess Sherlock, each episode features practical advice, relatable guests, and real-world lessons from PMs navigating the messy middle of their careers. No fluff. No theory. Just the stuff no one teaches you in a course.
…
continue reading
Are you a B2B SaaS Startup, Scale-Up, or Exit Advisor looking to unlock business growth potential? Welcome to The Marketing Phoenix Podcast! I'm Melissa "Rogo" Rogozinski, founder and CEO of RPC Strategies, and your host for dynamic conversations on B2B marketing, strategy, and growth. ==>Want to build a 7-figure pipeline in just 12 months—and close nearly half of it? ==>Looking to grow your revenue 15%–40% year over year—consistently? ==>Trying to stay 22%+ profitable while scaling your bus ...
…
continue reading
Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you're sure to fi ...
…
continue reading
A weekly wrap of the “must-know” developments in Marketing, Media, Agency and Technology for leaders and emerging leaders in the industry. Veteran industry journalist and Mi3 Executive Editor Paul McIntyre talks each week with guest marketers who are in the know on what matters at the nexus of marketing, agencies, media and technology. Powered mostly by Human Intelligence (HI).
…
continue reading
On the SFZ podcast, Max Breckbill interviews successful ($100k p.a. minimum) Self-Funded Founders who are building their own Ecommerce, SaaS, Digital Product, InfoProducts, Physical Products or Productized Service businesses. Fans of “The Lean Startup”, Tim Ferriss’ “Four Hour Work Week”, Pat Flynn, and Joe Polish will love these interviews with founders who are building solid & sustainable digital businesses. This podcast is ideal for entrepreneurs in search of a digital business idea &/or ...
…
continue reading
The Longcut breaks down the illusion of the overnight success by sharing the stories of those who have successfully created, launched, and grown software businesses to solve a problem. In the fiercely competitive world of SaaS, Ryan introduces you to the brilliant minds behind the businesses we admire. You’ll hear perils and pitfalls, stories of staggering success, candid conversations, and what drives these owners, entrepreneurs, and innovators forward. Key themes we’ll explore include prod ...
…
continue reading
Ross Blankenship (https://www.ihbooks.com/ross-blankenship), also known as "The Startup Expert" describes the best strategies, advice, and tips to how to become a successful investor. If you are searching for information on how to create a startup, and what makes a successful entrepreneur, the advice in this podcast will help you achieve your goals.
…
continue reading
The Jeff Bullas Show is a podcast dedicated to helping entrepreneurs win at business and life. To discover their secret sauce. If you’re looking to overcome the challenges such as starting a business, generating leads and growing your revenue, or learn best practices from the experts, this show is for you. Each episode features an interview with successful CEO's and founders of startups, discussing topics like: - How to grow your business - How to get more traffic to your website - The tools ...
…
continue reading
Join hosts Michal Sadowski and Mick Griffin as they share powerful insights and proven strategies for success in the digital marketplace. This engaging podcast dives deep into AI, online business, e-commerce, digital marketing, website optimization, and more, equipping entrepreneurs with the tools they need to thrive. Mick Griffin, the Chief Growth Officer at Traffit, a recruitment ATS, has an exceptional record of driving exponential growth. With 13 years of experience in growth roles at Br ...
…
continue reading
Your roadmap to staying relevant, marketable, and future-proof in the PeopleSoft and ERP universe. Hosted by Derek Tomei—PeopleSoft strategist, career coach, and founder of PeopleSoftCareer.com—each weekly episode distills the latest features, trends, and real-world strategies that move the needle for developers, functional analysts, architects, and managers working with PeopleSoft, PeopleTools, and hybrid cloud solutions. What to expect Deep-dive breakdowns of new PeopleTools releases, PUM ...
…
continue reading

1
How ChatGPT's Search Algorithm Works, Is ChatGPT the New Distribution?, AI Recruiters vs. Humans, Does Traffic Even Matter Anymore?
16:59
16:59
Play later
Play later
Lists
Like
Liked
16:59In this episode #3031, Eric Siu and Neil Patel break down ChatGPT’s ranking model, the value of fresh content, and how AI is changing marketing and hiring. They also stress linking traffic to revenue and the need to build AI skills to stay ahead. TIME-STAMPED SHOW NOTES (00:00) Understanding ChatGPT's Ranking Model (03:08) The Importance of Freshne…
…
continue reading

1
Nine’s MMM trial early results: MAFS boosts trust for Westpac, Love Island Australia smashes Cointreau consideration, Kia prepares to move money – but ROI dangers lurk
58:09
58:09
Play later
Play later
Lists
Like
Liked
58:09Last October Nine corralled a posse of market mix model (MMM) providers, co-funding a program to prove what its assets could do in hard business terms. Since then Nine has poured over three years of historical data from dozens of campaigns, along with brand tracking, consumer attitudinal research, business case studies and other inputs from the lik…
…
continue reading

1
Inside the Great Reinvention of the SaaS Marketing Org
30:23
30:23
Play later
Play later
Lists
Like
Liked
30:23In this episode of The Get, host Erica Seidel explores the changing landscape of SaaS marketing organizations with guest Jay Roxe, CMO at Inriver. You'll learn about: "Firing your tech stack" in order to re-imagine the marketing org and how marketing gets done Leveraging AI for everything from last-mile content customization to product marketing to…
…
continue reading

1
Conversational AI meets cognitive bias: Re-engineering search strategy for the human brain
50:02
50:02
Play later
Play later
Lists
Like
Liked
50:02Join Garrett Sussman, Director of Marketing at iPullRank, as he explores how conversational AI and cognitive bias are reshaping search strategy in 2025. In this episode, Garrett breaks down how chat-style answer engines—like Google’s AI Overviews and AI Mode, and OpenAI’s ChatGPT—tap into psychological shortcuts that influence how people discover a…
…
continue reading

1
How to Rank SEO #1 Forever, ChatGPT Traffic Crash, and a Short Form Sales Hack
15:38
15:38
Play later
Play later
Lists
Like
Liked
15:38In this episode #3030, Eric Siu and Neil Patel discuss how SEO strategies are evolving, stressing the need for quality content and an omnichannel approach. They break down traffic shifts from platforms like ChatGPT and Reddit, while also exploring effective content creation through YouTube and webinars to drive engagement and leads. TIME-STAMPED SH…
…
continue reading

1
Never Search Alone vs SPRINT for your Product Job Search
8:48
8:48
Play later
Play later
Lists
Like
Liked
8:48In this episode I compare the Never Search Alone process, including job search councils, to the SPRINT Product Management Job Search Program so you can make an informed decision on which one is right for you. (Hint: SPRINT is probably a better fit if you're looking for your first, or next, PM role.) Key takeaways: SPRINT is designed specifically fo…
…
continue reading

1
The VOLT Framework: How SEO Visibility Really Drives Revenue | Ep. 24
7:09
7:09
Play later
Play later
Lists
Like
Liked
7:09Performance SEO Unpacked with Ruchi Pardal explores a simple yet powerful framework for connecting search visibility with real business growth. In this solo episode, Ruchi introduces VOLT — Visibility, Outcomes, Leads, Transactions — a model designed to close the gap between “we are ranking” and “we are growing revenue.” ㅤ She explains why most SEO…
…
continue reading

1
Ep 60: Dr. Beatriz Canamary | Sustainability, Cross-Sector Collaboration & Digital Transformation in Shipping
33:19
33:19
Play later
Play later
Lists
Like
Liked
33:19In this episode of the Maritime SoftwareHub – The People Podcast, Callum Beaumont is live with Dr. Beatriz Canamari. She discusses her multifaceted role in the maritime industry, focusing on sustainability, digital transformation and workforce development. Dr. Beatriz shares insights from her career journey, the importance of cross-sector collabora…
…
continue reading

1
How Piggybacking on Big Brands Drives Sales + Is Liquid Death’s Hype Killing Its Brand?
20:38
20:38
Play later
Play later
Lists
Like
Liked
20:38In this episode #3029, Eric Siu and Neil Patel discuss how brands can leverage popular culture in marketing, drawing lessons from companies like Nintendo and Liquid Death. They highlight the risks of expanding product lines, the influence of investor pressure, and the ongoing challenge for businesses to stay relevant in competitive markets. TIME-ST…
…
continue reading

1
Why You Should Try to Put Yourself Out of Business
27:06
27:06
Play later
Play later
Lists
Like
Liked
27:06Gary Vaynerchuk says you should be trying to put yourself out of business before someone else does... but how do you innovate without destroying what's already working? Kevin Barber reveals the framework for strategic self-disruption, why AI adoption is the ultimate test case, and how to future-proof your SaaS business.…
…
continue reading

1
Create Less, Repurpose More: Justin Simon on Smarter Content Marketing
33:54
33:54
Play later
Play later
Lists
Like
Liked
33:54Most marketers are creating way too much content and getting way too little from it. On the latest episode of Talking Too Loud, Justin Simon, creator of the Distribution First approach, shares how to flip the script: build a system for repurposing, get more out of what you already have, and fight off content burnout. Links to Learn More: Follow Jus…
…
continue reading

1
Will Lower Rates Spark a Marketing Boom?, Hormozi’s $105.5M Funnel & Why Everyone Hates Course Sellers
34:25
34:25
Play later
Play later
Lists
Like
Liked
34:25In this episode #3028, Eric Siu and Neil Patel discuss how interest rates, advertising budgets, and private equity shape marketing strategies. They critique the course-selling industry and break down Alex Hormozi’s successful webinar, emphasizing the importance of smart positioning in today’s economy. TIME-STAMPED SHOW NOTES (00:39) Interest Rates …
…
continue reading

1
The Hidden Cost of Selling to the Wrong ICP
57:21
57:21
Play later
Play later
Lists
Like
Liked
57:21Your sales team is hustling hard, but win rates aren’t moving. The real problem? You might be selling to the wrong Ideal Client Profile (ICP). In this episode of The Marketing Phoenix Podcast, Melissa “Rogo” Rogozinski sits down with sales leader CJ Webster to unpack the risks of targeting the wrong ICPand how it quietly sabotages your sales foreca…
…
continue reading

1
Seventh Wave Rising: AI to slash SaaS pricing, collapse tech stacks, kill search as we know it - and why marketers should wait before locking in
36:14
36:14
Play later
Play later
Lists
Like
Liked
36:14Host: Andrew Birmingham - Editor - CX | Martech | Ecom AI is reshaping the rules of business at breakneck speed - and likewise for marketing. Legendary tech sector analyst, founder, CEO and chairman of global analyst firm Forrester, George Colony, calls this the Seventh Wave. It’s an upheaval that will eclipse previous waves like the internet, mobi…
…
continue reading

1
AI Is Changing the Workplace, Agency Reality Check, Cold Emails That Work, and Marketing’s New Price Tag
22:40
22:40
Play later
Play later
Lists
Like
Liked
22:40In this episode #3027, Eric Siu and Neil Patel discuss the future of work and how technology is reshaping industries, from gaming in education to the evolving role of doctors. They also dive into SaaS valuations, the challenges agencies face in today’s market, rising marketing costs, and how AI disruption is influencing company performance. TIME-ST…
…
continue reading

1
The Truth About Personal Brands, $236K to Manage a CEO, LinkedIn vs. X, and AI’s Biggest Shift
20:37
20:37
Play later
Play later
Lists
Like
Liked
20:37In this episode #3026, Eric Siu and Neil Patel discuss the growing importance of personal branding and building distribution in today’s media landscape. They cover the challenges of starting a media company, the role of CEO branding, differences between LinkedIn and X, and how AI is reshaping work expectations. TIME-STAMPED SHOW NOTES (00:00) The I…
…
continue reading

1
From Engineer to Sr. Product Manager: This is Anand's Story
1:07:49
1:07:49
Play later
Play later
Lists
Like
Liked
1:07:49Meet Anand - He's a SHINE alum who successfully made the jump from Engineer to Sr. PM but felt like he needed a boost from a coach to deliver on his newly earned title. He's such a fun and smart guy, loved catching up to hear how things have been going in his career. We talk about: What it *really* took to shift to his first PM role (hint: 18 month…
…
continue reading

1
You Think Your Views Matter?, The Government Paid $620M for a Website, SEO Is Back!, $22B vs. $3.5B Startup
23:38
23:38
Play later
Play later
Lists
Like
Liked
23:38In this episode #3025, Eric Siu and Neil Patel highlight why audience influence matters more than follower counts, how market competition shapes strategy, and the pros and cons of performance-based deals. They also discuss the resurgence of SEO with AI, the falling costs of intelligence, and why strong execution ultimately wins, using Brex vs. Ramp…
…
continue reading

1
Easiest Way to Grow Your LinkedIn Following as an Entrepreneur (But Should You Do It?)
21:58
21:58
Play later
Play later
Lists
Like
Liked
21:58In this episode #3024, Eric Siu and Neil Patel discuss how to grow a LinkedIn following through strategies like using controversial content, staying authentic, and embracing multi-channel marketing. They also highlight the importance of recruitment, building strong teams, and leveraging relationships to drive business growth. TIME-STAMPED SHOW NOTE…
…
continue reading

1
Research Like a Pro to Close More B2B Sales Deals
36:48
36:48
Play later
Play later
Lists
Like
Liked
36:48If your prospects are ghosting you, the problem may not be your pitch — it’s your research. Discover how to find the right decision-makers, prepare smarter, and turn cold calls into warm conversations. Overview: Legal tech sales, law firm business development, and B2B Sales all have one thing in common — the most successful reps never skip research…
…
continue reading

1
Ryan Trahan’s Bike Boom, AI’s Winners & Losers, and the SEO Comeback
35:01
35:01
Play later
Play later
Lists
Like
Liked
35:01In this episode #3023, Eric Siu and Neil Patel discuss influencer marketing, shifting economic signals, and the role of ideation in creating impactful content. They cover website optimization, AI’s growing influence in marketing and business efficiency, and the need for strong customer development, ending with insights on how AI is reshaping SEO an…
…
continue reading

1
AI Tools, Content Systems, and Growth in Marketing with Jakub Grajcar
47:15
47:15
Play later
Play later
Lists
Like
Liked
47:15If you want to see how AI is changing marketing work, team roles, and content creation, this episode is for you. In this episode Paris hosts Jakub Grajcar, the Head of Marketing at Talkie.ai. Jakub shares his path in marketing, and examines how AI is changing marketing strategies. They discuss new skills for marketers, systems thinking, and buildin…
…
continue reading

1
What It Really Takes to Build a CEO-CMO Partnership That Works
40:50
40:50
Play later
Play later
Lists
Like
Liked
40:50In this episode of The Get, host Erica Seidel and guest Ashley Deibert, CMO of Marigold, candidly discuss the realities of leading marketing in today's SaaS landscape. Ashley shares how she's navigated seismic shifts in marketing org structures, budget realities, and the CMO role itself, all while keeping alignment at the center of her approach. Yo…
…
continue reading

1
Female Models Close 67% More Deals, the Hidden Costs in Ad Targeting, and Snapchat’s Money Play
17:42
17:42
Play later
Play later
Lists
Like
Liked
17:42In this episode #3022, Eric Siu and Neil Patel discuss how FIMO models can boost sales close rates, the cultural shifts reshaping marketing strategies, and the evolution of advertising across platforms like Snapchat and Pinterest. They emphasize the importance of aligning brand messaging with and deeply understanding the ideal customer for more eff…
…
continue reading
I get it - not all Product job descriptions are created equal. It can be super tough to figure out which job is likely to accelerate your career growth 🚀 and which job is setting you up for failure and burnout. 🫠 In this episode, I run through the top 5 things I look for to spot a good PM job description so you can find the best of the best on your…
…
continue reading

1
AI or Not, Authority Wins: Structuring Enterprise Content for Search and Sentiment | Ep. 23
20:28
20:28
Play later
Play later
Lists
Like
Liked
20:28Enterprise SEO can get messy fast — five business units, hundreds of stakeholders, and AI reshaping what shows up in search. On Performance SEO Unpacked, host Ruchi Pardal sits down with Joe Bare to unpack what it really takes to build authority when visibility doesn’t always mean clicks. ㅤ Joe, who has led strategy across industries from travel to…
…
continue reading

1
Ep 59: SailTimer | Crowdsourced Weather for Better Voyage Optimization with Craig Summers - Founder & CTO
29:50
29:50
Play later
Play later
Lists
Like
Liked
29:50In this episode of the Maritime SoftwareHub – The People Podcast, Callum Beaumont interviews Craig Summers, Founder and CTO of SailTimer. They discuss the evolution of SailTimer, focusing on the importance of crowdsourced weather data for both recreational and commercial shipping. Craig explains how SailTimer's technology enhances voyage optimizati…
…
continue reading

1
Closing More Leads, Losing Google Traffic, and Calling Out SEO’s Biggest Lie
15:48
15:48
Play later
Play later
Lists
Like
Liked
15:48In this episode #3021, Eric Siu and Neil Patel discuss Erewhon’s creative marketing approach, earnings of top OnlyFans creators, and how entitlement can block success. They also share how luck, hard work, and networking together shape business achievements. TIME-STAMPED SHOW NOTES (00:00) Air One's Marketing Genius (02:59) OnlyFans Revenue Insights…
…
continue reading

1
The #1 Reason Your Offers Aren’t Sticking (Linchpin Fix)
23:28
23:28
Play later
Play later
Lists
Like
Liked
23:28Most B2B SaaS companies scatter their marketing across multiple offers and still struggle to convert cold traffic into customers. Kevin Barber reveals Russell Brunson's linchpin framework and shows you how to identify the one core offer that should anchor your entire marketing engine.By Lean Labs
…
continue reading

1
How to Align Marketing, Product, and Sales with Amplitude's CMO
45:14
45:14
Play later
Play later
Lists
Like
Liked
45:14AI is transforming marketing — making alignment between product, marketing, and sales more critical than ever. In this episode of Talking Too Loud, Amplitude CMO Tifenn Dano Kwan shares how she bridges team cultures, drives trust, and uses deadlines to turn the GTM tug-of-war into growth. Links to Learn More: Follow Tifenn Dano Kwan on LinkedIn Fol…
…
continue reading

1
Luxury Grocery Retention, OnlyFans Earnings, and the Role of Luck in Getting Rich
18:22
18:22
Play later
Play later
Lists
Like
Liked
18:22In this episode 3020, Eric Siu and Neil Patel discuss Air One’s standout marketing tactics, reveal insights into top OnlyFans creator earnings, and examine how entitlement can hinder success. They also highlight the balance between hard work, luck, and the networking opportunities that shape business outcomes. TIME-STAMPED SHOW NOTES (00:00) Erewho…
…
continue reading

1
Smart Sales Starts with Smarter Qualification
6:14
6:14
Play later
Play later
Lists
Like
Liked
6:14Whether you're managing leads in a startup or navigating enterprise-level sales, choosing the right lead qualification framework is the key to closing smarter, faster, and more profitably. In this episode of The Marketing Phoenix Podcast, host Melissa “Rogo” Rogozinski breaks down three powerhouse sales frameworks—BANT, CHAMP, and MEDDICC—to help y…
…
continue reading

1
Your ChatGPT Searches Were Temporarily Visible in Google Search Results
24:20
24:20
Play later
Play later
Lists
Like
Liked
24:20In episode #3019, Eric Siu and Neil Patel discuss how AI is reshaping YouTube content and revenue, along with growing concerns around data privacy. They also explore strategies for packaging AI content and the trade-offs between entrepreneurship and private equity control in business. TIME-STAMPED SHOW NOTES (00:00) ChatGPT and Data Privacy Concern…
…
continue reading

1
‘Growing out’ of YouTube: 120,000 long-form TV, movie titles send ad-funded Tubi’s biggest audience – Gen Z and millennials – down retro rabbit holes and ‘vertical fandoms’ - News Australia completes ...
44:24
44:24
Play later
Play later
Lists
Like
Liked
44:24Just when you thought the bulging TV, BVOD, streaming and video sector had peaked with too many consumer and advertiser choices, along comes the no-subscription, ad-supported international streamer Tubi with 100 million global viewers dominated by a younger set binging TV shows like the 30 year-old Friends and creating new genre “rabbit holes” like…
…
continue reading

1
Peer Groups Will Make You Rich (With A Caveat)
18:52
18:52
Play later
Play later
Lists
Like
Liked
18:52In this episode #3018, Eric Siu and Neil Patel discuss the value of surrounding yourself with the right peers and being intentional with networking to drive growth. They dive into continuous learning, crypto and credit rewards, and cultural views on obesity—ending with thoughts on health, genetics, and lifestyle habits. TIME-STAMPED SHOW NOTES (00:…
…
continue reading

1
From Theater School to Solopreneur to Product Analyst: This is Amanda's Story
1:12:02
1:12:02
Play later
Play later
Lists
Like
Liked
1:12:02Meet Amanda - She's a SHINE alum who felt lost in her Product career but found the courage to test out a stint as an entrepreneur, then take an unexpected (but perfect!) role once she got clear on her unique career vision. She's an absolute star and it was so fun to catch up and hear how her new job has been going. We talk about: How she transition…
…
continue reading

1
What Makes You Mention-Worthy? Winning Search Visibility in an AI-First World | Ep. 22
48:13
48:13
Play later
Play later
Lists
Like
Liked
48:13In this episode of Performance SEO Unpacked, host Ruchi Pardal sits down with Derek Woo, Director of Search Engine Optimization and App Store Optimization at Albertsons Companies. Derek’s deep SEO experience dates back to the early days of the internet, even before the term SEO was coined, giving him a unique perspective on the evolution of search.…
…
continue reading

1
Marketers MUST jump on Claude agents TODAY
23:16
23:16
Play later
Play later
Lists
Like
Liked
23:16In this episode 3017, Eric Siu and Neil Patel discuss key takeaways from the CMO Awards in Colombia, highlighting the nuances of global marketing and regional expectations. They explore how marketing trends, AI, and SEO strategies differ for startups and established brands—and why adapting to client needs is critical for success. TIME-STAMPED SHOW …
…
continue reading

1
YouTube steaming to ad revenues of $50bn, recasts TV to creator economy as UK broadcasters claim ‘reach fail’, top 200 channels dominated by kids - and Peppa Pig
50:40
50:40
Play later
Play later
Lists
Like
Liked
50:40YouTube last week officially ousted the UK’s biggest commercial broadcaster ITV as the video platform now second only to the BBC in audience size, according to the tech and media regulator Ofcom. YouTube’s ad take is pumping everywhere – it raked $9.8bn in the June quarter, according to its latest earnings results – up 13% year-on-year. YouTube has…
…
continue reading
In this episode #3016, Eric Siu and Neil Patel discuss how wealth often follows volatility, and why embracing risk is key to growth. They cover how debt can fuel business expansion, the shifting perception of agencies, and how AI is transforming marketing by increasing speed and efficiency. TIME-STAMPED SHOW NOTES (00:00) The Volatility of Wealth (…
…
continue reading
Episode Summary: Melissa "Rogo" Rogozinski sits down with Gil Wolchock, VP of Outside Sales at Steno, to unpack two powerhouse sales mindsets: the “HUNTERS” and the “Challenger.” Together, they explore how today’s best sales teams leverage consultative selling, marketing alignment, and RevOps strategy to close more deals in competitive markets like…
…
continue reading

1
Combining Strategic Intent With Hyper-Experimentation: The CMO's Guide
37:05
37:05
Play later
Play later
Lists
Like
Liked
37:05This episode kicks off the 7th season of The Get podcast. Host Erica Seidel introduces this season's theme, which is about how SaaS marketing orgs are changing, in both seismic and subtle ways. We share a deep dive with guest Claudia Lee. Claudia is a CMO with a unique background in both partner marketing and product marketing. She spoke at a rare …
…
continue reading

1
What Partnering Can Be a Better Form of Marketing?
16:22
16:22
Play later
Play later
Lists
Like
Liked
16:22In episode #3015, Eric Siu and Neil Patel discuss the value of partner marketing and the balance leaders need to strike between teaching and doing. They also cover the rising costs of podcast sponsorships and wrap up with a look at the ethical challenges in viral marketing. TIME-STAMPED SHOW NOTES (00:00) The Power of Partner Marketing (04:34) Teac…
…
continue reading

1
How to Produce Content at Scale With Podcasting, Content, and Webinars
23:53
23:53
Play later
Play later
Lists
Like
Liked
23:53In this episode #3014, Eric Siu and Neil Patel discuss scaling content through podcasts, webinars, and short-form videos. They dive into the economics and effectiveness of webinars, the pros and cons of personal branding, and reflect on the ideal level of fame in business while juggling family life, productivity, and recruiting top talent. TIME-STA…
…
continue reading
You know you need to be more strategic to grow as a Product Manager, but not sure what that actually means in practice? You don't want to miss this episode. I cover the three most common mistakes I see PM's make that hold them back: Not staying updated on market and industry trends Failing to think long-term and big-picture Lacking the ability to s…
…
continue reading