Learn how to fully utilize simple digital marketing strategies and tools for your vacant land investing business. Learn about tested methods and avoid some of the difficult lessons so that you can fast track your own investing with minimal risk. The Land Investing Business Secrets Podcast show by Pebble, hosted by Jessey Kwong, reveals the strategies to growing, scaling, and building your sustainable land investing business all behind your laptop and smartphone form anywhere around the world!
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Pebble Strategy Podcasts
Welcome to Pebble Presents, where we explore the latest trends in marketing, research, and brand strategy. Join Emelia Rallapalli, Founder of Pebble Strategy, as she uncovers inspiring and interesting stories from leaders in business, marketing, insights, and design. Whether you’re new to the world of business and insights, or a seasoned practitioner of the dark art of marketing, Pebble Presents is a place to hear Emelia and her guests dig into the inner workings – and potential futures – of ...
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Health care leaders share insight, strategies and tips to combat physician burnout, improve patient care, and help put the joy back into the practice of medicine.
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Are you a business owner? Or are you on the verge of taking that side hustle to the next level? Or curious about the world of entrepreneurship? Join Vivian Kvam, Co-Owner of Tandem Works, each week for a behind-the-scenes at small businesses and what it takes to succeed. Each episode is full of inspiration, education, tips, and great conversation with people like you, people who are figuring it out. Take your business to the next level with insight from expert guests in business, leadership, ...
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The Subdivide vs. Develop Playbook for Land Investors (Podcast Ep#144)
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37:37What if the fastest way to bigger land profits was learning density, not swinging hammers?In this episode, Jessey sits down with Ricardo “Revenue Rick” Giles to unpack how he finds value in the dirt, not the structure. From zoning and residential density to when he chops a parcel and when he develops, Rick shares a clear playbook you can use in any…
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Dr. Mark Greenawald, Interim Chair of Family Medicine at Carilion Clinic in Virginia, shares strategies for how to be employed “well” by optimizing your professional satisfaction. Read Dr. Greenawald’s article, as mentioned in the episode: https://bit.ly/3MUHfvY Explore the Wellness Centered Leadership Playbook: https://bit.ly/4cRjJM2 Explore the W…
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REPLAY: A Skeptic’s Guide to 90x4 Annual Prescription Renewals
24:02
24:02
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24:02Dr. Jill Jin and Dr. Marie Brown discuss how to save time and improve medication adherence with 90x4 annual prescription renewals. They share strategies for successful implementation and counter even the most skeptical physician’s reservations. MOC Part IV: https://bit.ly/47zFE73 Explore the AMA STEPS Forward Annual Prescription Renewal toolkit: ht…
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Why Land Beats Houses in Real Estate (Podcast Ep#143)
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47:34What happens when a pro hockey player walks away from the rink and reinvents himself in real estate? In this episode, Jessey talks with Scott Morongell, who went from chasing pucks to chasing deals. After concussions cut his hockey career short, Scott dove headfirst into sales, multifamily syndications, and eventually found his stride in land inves…
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Help for Patients with Uncontrolled Hypertension: Pearl of the Month
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3:08A pharmacist can help patients with uncontrolled hypertension by teaching them how to monitor their blood pressure at home and encouraging medication adherence. If state law permits collaborative agreements, the pharmacist may also be able to adjust the therapy to reach blood pressure goals. There are many other ways a clinical pharmacist embedded …
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Dr. Kevin Hopkins, a family medicine physician at the Cleveland Clinic and now Physician Director of Health System Engagement here at the AMA, shares how setting healthy boundaries can help physicians avoid heading down the road of fatigue, exhaustion, and ultimately burnout. Explore Dr. Hopkin's webinar, mentioned in this episode: http://bit.ly/4f…
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REPLAY: Practical Strategies for the Wellness-Centered Leader
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21:07Dr Kevin Hopkins and Dr Jill Jin discuss what it means to be a wellness-centered leader. They also explore strategies for building trust throughout health care organizations, engaging in listening campaigns, and creating a culture of wellness. Explore the Wellness-Centered Leadership Playbook: https://bit.ly/3OVigu7 Get the De-Implementation Checkl…
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Getting Creative With Land: Solar, Commercial and AI (Podcast Ep#142)
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37:40Alex Toma didn’t just shift from commercial real estate to land investing. He transformed overlooked dirt into high-value deals using solar partnerships, zoning plays, and smart automation. In this episode, Jessey sits down with Alex to break down the systems, strategies, and mindset behind his rapid success.You’ll hear how Alex filters and evaluat…
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Episode 5: Decoding the Strategic Role of Sales in Organizations with David Humphreys
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54:05In this episode, Pebble Presents, host Emelia Rallapalli talks with seasoned sales executive, David Humphreys. David details his journey into sales (by way of engineering), the importance of research in effective sales strategies, and the intricacies of value-based sales. Together, Emelia and David discuss the intersection of sales and marketing re…
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Screening for Prediabetes: Pearl of the Month
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2:22The Centers for Medicare & Medicaid Services (CMS) expanded coverage of diabetes screening tests, making it easier for Medicare beneficiaries to receive the hemoglobin A1c (HbA1C) test. This is more convenient for patients since the test can be taken without fasting. Screenings are critical for identifying patients with prediabetes and developing a…
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Episode 4: Pricing Research for Better Marketing Strategy with Renato Silvestre
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29:23
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29:23In this episode of Pebble Presents, host Emelia Rallapalli is joined by founder of Strategence, Renato Silvestre. They discuss the critical role of pricing research and explore the importance of pricing in determining budgets, go-to-market strategies, and profitability. This conversation delves into the best time in product life cycles to conduct p…
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REPLAY: The Impact of Work on Physicians’ Personal Relationships and Well-Being
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27:47Dr. Mickey Trockel, Psychiatrist and Director of Evidence-Based Innovation for the Stanford University School of Medicine WellMD Center, shares findings from a study published in Mayo Clinic Proceedings on the impact of work on personal relationships and physician well-being. Read Dr. Trockel’s article here: https://mayocl.in/47lXLOY Explore the We…
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Running A Land Business In A Different Culture Doesn't Stop Her! (Podcast Ep#141)
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43:51Running a land business from halfway across the world might sound impossible, but Efrat proves it’s not.In this episode, Jessey sits down with Efrat, an Israeli land investor and former architect who’s flipping land in the U.S. without ever setting foot there. From navigating a completely different bureaucracy to building a supportive land investin…
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Eliminating "Pebbles in the Shoe" for Our Emergency Physicians
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29:33Host Dr. Marie Brown, internist and Physician Director of Practice Redesign at the AMA, joins Dr. Diana Savitzky, pediatric emergency medicine physician and Chair of the Well-Being Section of the American College of Emergency Physicians (ACEP) to discuss the unique stressors that impact emergency physicians and how alleviating “pebbles in the shoe”…
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Dr. Christine Sinsky, former vice president of Professional Satisfaction at the AMA, discusses her research on physician vacation habits and their impact on career satisfaction and retention, featuring insights from her recently published Mayo Clinic Proceedings article. She delves into the risks of limited time off, barriers to disconnecting, and …
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Episode 2: Asian A.V. Club: The art of entertainment journalism with Stevie Wong
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52:35In this episode, Pebble Presents Stevie Wong, an award-winning journalist and founder of Asian A.V. Club. Emelia and Stevie discuss how his career evolved from advertising student to an internationally recognized entertainment journalist of 30+ years. They dive into Stevie’s specialized approach to interviewing as a self-proclaimed conversationalis…
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Episode 3: Marketing in the music and audio technology industry with Saf Elmansour
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50:16In this episode, Pebble Presents Saf Elmansour, a global marketing expert with over 20 years of experience. Emelia and Saf talk about his journey in marketing and his work in the music and audio technology industries, particularly with AutoTune. Together, they explore the importance of brand protection, strategies for reclaiming brand identity, and…
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Episode 1: Emerging opportunities for researchers in the world of strategy with Marilena D’Amone
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48:37Pebble Presents Marilena D’Amone, a seasoned insights professional, to chat with Emelia about the evolving landscape of strategy and insights in research. They discuss Marlena's journey from research agency to client-side roles, the importance of understanding business needs, four key principles that drive business impact in insights work, and her …
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Common Sales Misconceptions & Objection Handling (Podcast Ep#140)
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38:33What if the best sales training didn’t come from a textbook — but from a Miami bar? In this episode, Jessey chats with Jen Way, a real estate investor turned sales coach, who’s helped countless land investors close more deals by simply learning how to talk again. From her days behind the bar to flipping houses and buying land, Jen shares how conver…
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State-Level Strategies for Behavioral Health Integration
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23:25Dr. Cassie Littler, Medical Director of the Webb Pediatric Specialty Clinic at Denver Health (a Federally Qualified Health Center) discusses the role of state governments in promoting sustainable, integrated behavioral health care. She explores funding disparities, workforce shortages, and the innovative ways states like Colorado are addressing cha…
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Many practices reduce unnecessary messages by suppressing the delivery of “thank you” messages into clinician inboxes. With this switch, the care team does not have to manage patient replies that express gratitude or acknowledge understanding (but require no further action). There is no regulatory obligation to respond to every patient portal messa…
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Why Smaller Land Deals Can Lead to Bigger Profits (Podcast Ep#139)
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37:10Some investors go big to win big — but Hunter built a thriving land business by doing the opposite. In this episode, Jessey sits down with Hunter to break down how he flips smaller, rural parcels at scale for outsized returns. You’ll hear how a college side hustle turned into a full-time business, why he avoids blind offers, and how he’s built pass…
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The Overlooked Link: Cardiovascular and Behavioral Health Integration
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28:46Dr. Kim Smolderen, licensed clinical psychologist and outcomes researcher, Associate Professor of Medicine and Psychiatry at the Yale School of Medicine, Co-founder of the American College of Cardiology (ACC) Cardiovascular Psychology workgroup, and a recognized expert in vascular disease, discusses the critical but often underrecognized intersecti…
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Dr. Greenawald, Interim Chair of Family Medicine at Carilion Clinic in Virginia, explores the concept of "autonomy" for physicians, offering his personal perspective while highlighting how the meaning of autonomy can vary for different physicians depending on their context and environment. Dr. Greenawald also discusses practical strategies for phys…
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Profiting from Below the Ground (Podcast Ep#138)
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35:12What if the land you buy could pay you monthly without flipping it, developing it, or lifting a finger? In this episode, Matt Sands breaks down the world of mineral rights, a whole side of land investing most people overlook. With over 26 years in oil and gas and now hosting The Mineral Rights Podcast, Matt shares how land investors can unlock pass…
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Dr. Rob Saper, Chair of the Department of Wellness and Preventive Medicine at Cleveland Clinic, explains what it means to fully disconnect from your work as a practicing physician, and discusses practical, actionable steps to do so. Explore the Value of Feeling Valued Playbook: https://bit.ly/43BX9Vk Explore the "Real PTO" for Physicians Toolkit: h…
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#76 Planting Roots and Brewing Beer: Choosing the Right Place to Start - Dessie Redmond Full Fledged Brewing
44:54
44:54
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44:54In this episode, I sit down with Dessie Redmond, co-owner of Full Fledged Brewing Co., for a conversation that’s equal parts business insight and real-life storytelling. We talk about her journey from a career in urban planning to co-founding a brewery in Council Bluffs, Iowa—and why she and her husband chose that specific city to chase their dream…
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A Lifeline for Moms: Providing Whole Person Care in Maternal Health Settings
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28:01
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28:01Dr. Tiffany Moore Simas, Medical Director for Lifeline for Moms, and Obstetric Engagement Liaison for the Massachusetts Child Psychiatry Access Program (MCPAP) for Moms, explores the opportunities and challenges of maternal behavioral health-focused care models while emphasizing the importance of integrating behavioral health as a core component of…
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The Pricing Secret and Strategy (…Being Done with AI) (Podcast Ep#137)
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41:45What if your land offers weren’t just educated guesses—but backed by data, strategy, and AI?In this episode, Chris and Aaron share the pricing method behind their $500K+ land business. From using county-assessed values to anchor offers, to building consistency through neutral letter campaigns, their approach blends personal touch with data-driven s…
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Navigating AI Governance at The Permanente Medical Group
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22:02Dr. Vincent Liu, Chief Data Officer at The Permanente Medical Group, an AMA health system group member, shares how they are defining success in Augmented Intelligence (AI) governance. He discusses how they're aligning AI initiatives with strategic goals, scaling successful pilots like ambient documentation, managing emerging risks, and building tru…
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#75 The Grind: Ideas, Discipline, and the Cost of Doing What You Love
1:19:33
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1:19:33In Part 2 of this candid conversation, Vivian Kvam and Casey Putney go deeper into the real work of entrepreneurship—the chaos of ideas, the discipline it takes to bring just one of them to life, and what it means to price your time and energy in a way that honors both your worth and your capacity. They unpack “shiny object syndrome,” how freedom w…
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Physicians can often cut out redundant information, only documenting the medically necessary and appropriate history. By encouraging all physicians to create standardized notes with the same look and feel, your clinical team will reduce their cognitive burden and spend less time scrolling. Explore the Simplified Outpatient Documentation and Coding …
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#74 The Leap, What no one tells you before you leave the 9–5 - Casey Putney Part 1
1:08:56
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1:08:56In this candid conversation, Vivian Kvam sits down with Casey Putney to explore what it really feels like to step away from the stability of a 9–5 and into the unknown world of entrepreneurship. From leadership in the military and corporate life to the deeply personal reasons that sparked their transitions, Vivian and Casey open up about the fears,…
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How Her Smaller Team Operations Win (Podcast Ep#136)
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42:00Kay Walker didn’t scale with a massive team or high-volume cold calling. Instead, she built a lean, local operation that closes high-value land deals using direct mail, in-house systems, and trusted people she already knows. In this episode, Kay shares how she keeps her operations tight but effective, relying on local relationships across NC, SC, a…
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Dr. Alvin Liu, an endowed professor of the AI Oversight Team and inaugural director of the James P. Gills Jr., MD, & Heather Gills Artificial Intelligence Innovation Center at Johns Hopkins Medicine, discusses Johns Hopkins Medicine’s journey with Augmented Intelligence (AI) governance, involving end users to provide feedback, and some critical fac…
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#73 Ditch Vanity Metrics—Measure What Actually Matters- Marketing Mindset Shift #5
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27:01In this solo episode, I’m diving into a topic that comes up all the time with entrepreneurs and creatives: vanity metrics. It’s so easy to get caught up in likes, follows, and views—but those numbers don’t always tell the real story of how your business is doing. I’m breaking down the difference between what looks good and what actually moves the n…
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Mastering AI Governance: Key STEPS for Success
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15:35Dr. Srinivasan Suresh, Chief Information Officer, Chief Medical Information Officer, and Vice President of UPMC Children’s Hospital of Pittsburgh discusses key steps for success in Augmented Intelligence (AI) governance, including establishing leadership and structure, aligning AI initiatives with strategic goals, developing policy, ensuring proper…
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How to Grow a Land Business Across Time Zones (Without a Team or VA) (Podcast Ep#135)
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44:10Ann and Mary Danielson run a land business from two sides of the world one in Denver, the other in the Philippines. No team. No VAs. No mailing in nearly a year. Yet their business hasn’t slowed down—it’s gotten more focused, more profitable, and more intentional. In this episode, they share how clearly defined roles, trusted local partners, and a …
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Set Expectations for Using the Patient Portal: Pearl of the Month
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3:58Both patients and care teams need to understand that communication through the patient portal should not replace a physician visit, whether telehealth or in-person. Offer your patients a handout describing the best way to use the portal. Be open and honest with patients if they are sending too many messages. Explore the Patient Portal Optimization …
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One Doctor’s Search for Humanity in Medicine
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40:07Dr. Jessi Gold, inaugural Chief Wellness Officer for the University of Tennessee (UT) System, associate professor of psychiatry at the University of Tennessee Health Science Center (UTHSC), practicing outpatient psychiatrist, and author of the book, How Do You Feel?: One Doctor's Search for Humanity in Medicine, discusses her experience with burnou…
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Cold Calls & Closing Deals All In-House (Podcast Ep#134)
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33:22Daniel Seavers was brought on to handle cold calls. But very quickly, it became clear he could do more. A lot more. In this episode, Daniel shares how his role evolved into managing the full acquisitions process within a land investing business. From generating leads to making offers, following up, and closing deals, Daniel breaks down the systems …
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Responding to Physician Suicide: Building a Culture of Support and Healing
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30:52Dr. Gino Somers, Chief of the Department of Paediatric Laboratory Medicine from Hospital for Sick Children (SickKids) Toronto, shares his experience adapting the AMA STEPS Forward® After a Physician Suicide Toolkit to meet the unique needs of his organization. He discusses the challenges of addressing physician suicide, the importance of creating a…
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Whole-Person Care: What are Employer Priorities?
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20:11Dr. Raymond Tsai, AMA member and Vice President of Advanced Primary Care at the Purchaser Business Group on Health (PBGH), explains why it is in an employer's best interest to prioritize providing their employees with high-quality, whole-person care. He also provides insights into PBGH’s ongoing efforts to help employers access their model of advan…
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How To Think “Service” First and Win (Podcast Ep#133)
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53:09From burning out in finance to crushing it in land, Ryan Becker learned something surprising—putting service before sales actually makes you more successful. After climbing the ranks as a top 2% Zillow agent, Ryan brought his “service-to-sales” mindset into the land world, using transparency and honesty as his secret weapons. In this episode, Ryan …
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#72 - Why Your Logo Doesn’t Matter as Much as You Think - Marketing Mindset Shift #4
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29:40Your logo, colors, and website do NOT make people buy from you. In this episode of Riding Tandem, Vivian Kvam gets real about one of the biggest myths holding entrepreneurs back with their marketing: the idea that you need perfect branding before you start marketing or making money. Spoiler alert—you don’t. Vivian Kvam shares personal stories (incl…
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Extending Help to Colleagues in Crisis: Pearl of the Month
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4:16When a colleague is experiencing a crisis or is at risk of suicide, you don’t have to be an expert to offer help. Peer support is a crucial component in ensuring the well-being of colleagues and reducing the risk of suicidal ideation. Often, reaching out with a simple recommendation to talk with a mental health professional can make a huge differen…
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Achieving Physician and APP Wellness with the Best Place to Care Initiative
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31:04Dr. Suzanna Fox and Yasemin Moore from Advocate Health, which achieved Joy in Medicine Gold for the Southeast region in 2023, discuss the Best Place to Care Initiative and its use of STEPS Forward® resources and Organizational Biopsy® results to provide well-being care for their physicians and Advanced Practice Providers (APPs). Explore the AMA Org…
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#71 The Secret to Selling More: Focus on the Outcome - Mindset Shift #3
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29:38Marketing isn’t about your product—it’s about the transformation your customers experience. In this episode of Riding Tandem, we dive into Marketing Mindset Shift #3, where we debunk the myth that people buy based on features alone. Instead, they’re drawn to stories of transformation and success. I’ll walk you through: ✔️ Why listing features won’t…
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Lead Gen Secrets for Land & House Investors (Cold Calling, Texting & More!) (Podcast Ep#132)
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46:31How many cold calls does it take to get a lead? What about texts? Nicholas Nick, founder of Lead Mining Pros, does the heavy lifting for investors, handling the entire lead generation process from list pulling to skip tracing to handing off leads that are primed to closed. After 8 years in business, he’s turned the art of cold outreach into a scien…
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AMA Member Dr. Robert Cooley, Associate Professor in Primary Care Medicine at Kansas City University College of Osteopathic Medicine, discusses the integration of behavioral and physical health care and how collaborative models address health care disparities. He also shares how personal experiences in both life and medicine shaped his journey to u…
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