Best Matt Blumberg Podcasts (2025)

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#748: A winning AI-supported content strategy with Matt Blumberg, Markup AI 25:17

Play Pause

1d ago25:17

25:17

How can large organizations harness the power of AI for content creation while simultaneously mitigating the risks that come with exponentially scaling content volume and velocity? Agility requires adaptation to new ways of working as well as adapting governance and oversight processes to maintain brand integrity and manage risk in the new paradigm…

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#749: Using identity resolution for stronger customer relationships with Andrew Frawley, CEO of Data Axle 20:29

24h ago20:29

20:29

Are you building a brand that's building customer relationships—and the data behind them—to last or one that's just trying to keep up with today’s omnichannel consumer? Agility requires not just reacting to change but anticipating it and even shaping it. It demands a deep understanding of your customer and the ability to adapt your strategies in re…

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Haunted Hydrology (SPOOKY LAKES) with Geo Rutherford 1:13:12

4h ago1:13:12

1:13:12

By Alie Ward

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#747: Building a strong content strategy by listening to customers with Chip Lewis, Shutterfly 16:45

7h ago16:45

16:45

By The Agile Brand

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#746: Personalizing the DTC customer experience with Kelly Soligon, Microsoft 24:47

5d ago24:47

24:47

In a world saturated with marketing messages, how can brands cut through the noise and create truly resonant experiences that go beyond transactions to create genuine, long-term customer relationships? Agility requires a willingness to constantly adapt and evolve your strategies based on real-time data and customer feedback. It also demands a cultu…

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#745: Digital experience analytics and VOC with Dave Anderson, Contentsquare 28:04

8d ago28:04

28:04

Is your brand agile enough for the changing expectations of your customers in a world increasingly driven by AI? Agility requires more than just fast reactions; it demands proactive adaptation, continuous learning, and a willingness to embrace emerging technologies. It also requires understanding how these technologies can transform customer experi…

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#744: Journey management and driving business results with Mark Smith and Raymond Gerber, Institute for Journey Management 31:59

9d ago31:59

31:59

The customer journey guides the lifetime value of our most important audiences, yet how do we ensure that we are planning, mapping, managing, and optimizing these journeys effectively? Agility requires a deep understanding of your customer's journey and the ability to adapt your strategies and tactics in real-time. It also demands a willingness to …

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Serpopsychology (WHAT’S CREEPY?) with Frank McAndrew 1:09:30

10d ago1:09:30

1:09:30

Are you creepy? How would you know? What’s “creepy” as opposed to scary or eerie? We talk to the pioneer of this research, Serpopsychologist, Dr. Frank McAndrew, a professor emeritus at Knox College. We chat: dates that give you the willies, Weary Willie the Clown, haunted dolls, college goths, dark alleyways, evolutionary neurobiology, what NOT to…

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#743: Always-on collaboration between AI and marketing with Devin Kunysz, Salesforce 31:53

10d ago31:53

31:53

Are marketers ready to relinquish some control and embrace a future where autonomous agents handle complex tasks and act as always-on collaborators? Agility requires adapting to change while also anticipating it, and being ready to adapt when new ways of doing things mean better outcomes for customers and the brand. Today, we're going to talk about…

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#742: Making frictionless payments a reality with Peter Galvin, NMI 30:46

12d ago30:46

30:46

How do we future-proof the digital payment experience so it becomes invisible to customers—yet keep it working harder than ever for brands? Agility requires a deep understanding of how technology can simplify the customer journey without compromising security or trust. Today we’re going to talk about the future of secure digital payments, how in-ap…

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#741: Managing your brand reputation in real-time with Jeff Hahn, Hahn Agency 30:17

15d ago30:17

30:17

AI, real-time marketing, and influencer partnerships can be amazing ways to reach customers, but how do you manage the risk they could potentially bring to your brand and reputation—in an instant? Agility requires a willingness to adapt quickly to changing market conditions and customer expectations. It also demands the ability to experiment, learn…

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#740: Navigating Build vs. Buy with Luv Kapur, Bit 30:23

16d ago30:23

30:23

This episode is brought to you by Bit. In the age of AI, don’t just generate code - compose software. Bit helps you create and reuse independent components to build reliable, scalable applications. Stop rebuilding and start shipping with the AI-powered composition platform at www.bit.dev Agility requires a nuanced understanding of not just the tech…

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Revolutionology (REBELLIONS & SOCIAL CHANGE) with Jack Goldstone 1:30:26

17d ago1:30:26

1:30:26

Storming the Bastille. Facing off with tanks. Canceling a streaming subscription. We’re talking protests, boycotts, insurrections, and demonstrations. Scholar, professor, and actual real life Revolutionologist Dr. Jack Goldstone lays out the whys – and the hows. What revolts have been the gold standard? How has social media impacted social change? …

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#739: Doing Gen Z marketing right with Smita Wadhawan, Constant Contact 21:49

17d ago21:49

21:49

Is your brand's marketing strategy feeling a little… seasoned? In today's social media landscape, clinging to outdated tactics can mean clinging to what was hot just last week. If you feel like it's time to inject some youthful energy into your approach, how can you do it authentically? Agility requires a willingness to experiment, learn, and adapt…

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#738: Building marketing strategy when change is the constant with Heidi Bullock, Tealium 29:30

19d ago29:30

29:30

Successful marketers are able to anticipate and act on opportunities and trends, but what happens when the next 10 days can be as difficult to predict as the next 10 years? Agility requires not only rapid responses to changing market conditions, but also the ability to anticipate and proactively shape those conditions to your advantage. It's no lon…

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#737: Unlocking sustainable growth using AI with Bryan Gernert, Resonate 25:44

22d ago25:44

25:44

Is artificial intelligence just another shiny toy for marketers, or is it the key to unlocking true agility and sustainable growth in today's turbulent landscape? Agility requires not only rapid adaptation to change, but also the ability to anticipate future trends and proactively adjust strategies. This means leveraging data and technology, like A…

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#736: Taking ROI models from confusion to clarity with Carlos Manalo, The Office of Experience 34:55

23d ago34:55

34:55

Are your marketing investments driving real business value, or are you simply throwing money at the latest trends? Agility means being able to react to change while knowing which strategies, processes, and technologies are ultimately moving the needle and driving real business outcomes. This episode is brought to you by The Office of Experience, a …

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Human Technomorphology (SWAPPING OUT BODY PARTS) with Mary Roach 57:48

24d ago57:48

57:48

Pigs with human kidneys. Iron lungs. Bionic prostheses. And bendable genitals. Mary Roach is here, and Alie is freaking out. Over the last two decades, this science icon has written seven New York Times bestsellers, including Stiff, Bonk, Gulp, and Packing for Mars. Her latest release, Replaceable You: Adventures in Human Anatomy is all about Human…

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#735: Creating a winning personalization and testing approach with Muqtadaa Miandara, Upbound Grou 31:44

24d ago31:44

31:44

When it’s a struggle for marketers to even keep up with the latest trends, are brands truly keeping pace with their customers, or are they stuck playing catch-up with outdated strategies and technologies? Agility requires a willingness to experiment, learn, and adapt quickly. It also demands a deep understanding of your customer and the ability to …

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#734: Focusing on the marketing that matters with Tara Corey, Optimizely 26:02

26d ago26:02

26:02

With so much noise around AI, changing customer expectations, and the ever-evolving martech landscape, how can marketing leaders avoid the noise to focus on what truly drives long-term value? Agility requires not only adapting to change but also anticipating it. It demands a willingness to experiment, learn, and iterate quickly, especially when it …

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#733: Agentic AI delivering business value with Rupali Jain and Kevin Li, Optimizely 30:22

29d ago30:22

30:22

Marketers' roles are changing, but their goals are still the same: reach and engage customers, meeting them where they are, and for better or worse, often needing to do more with less while delivering greater value. Agility requires both adapting to change quickly while also having the wisdom to know which changes truly matter. It demands a delicat…

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#732: Using AI to see video content with Meenal Nalwaya, Reka 20:33

1M ago20:33

20:33

This episode is brought to you by Reka, a developer of industry-leading, multimodal, AI models that enable individuals and organizations to deploy generative AI applications. Agility requires brands to utilize technology like AI in new and innovative ways to better understand information and interact with their customers, giving them what they want…

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Ceramology (POTTERY) with Potted History’s Graham Taylor & Sarah Lord Taylor 1:12:52

1M ago1:12:52

1:12:52

Porcelain. Earthenware. China. Archaeology. Stoneware. Anthropology. Amphora. Throwing wheels. We got it all. Master potters, history aficionados and Potted History’s icons Sarah Lord Taylor and Graham Taylor are here for our 8th anniversary episode. We get the dirt on ceramics versus pottery, where clay comes from, if there’s enough in the world, …

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#731: Automation and innovation with Karthik Ramakrishnan, Tapestry 24:55

1M ago24:55

24:55

Being strategic means asking the right questions and meaningfully applying the learnings. How do you do this while innovating and outpacing the competition? Agility requires a willingness to experiment and adapt quickly to changing market conditions and customer preferences. It also demands breaking down silos and fostering collaboration across tea…

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#730: Chasing perfection when agility is what's needed with Tom Schmitt, CEO of Radial 29:25

1M ago29:25

29:25

Is the pursuit of the "perfect" customer experience actually holding brands back from achieving true agility? Agility requires a willingness to embrace calculated risks and adapt quickly to changing market dynamics. It also demands a shift in mindset, from a focus on rigid planning to iterative experimentation and continuous learning. Today, we're …

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#729: The mindset shift needed for AI integration success with Rafael Flores, Treasure Data 29:12

1M ago29:12

29:12

Is the hype around AI in marketing justified, or are we setting ourselves up for another "tech bubble" disappointment? Agility requires not only embracing new technologies like AI, but also a fundamental shift in mindset, processes, and even organizational structure. It demands a willingness to experiment, learn, and adapt quickly to the ever-chang…

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#728: The marketing jobs market and AI's role in the job search with Sue Keith, Landrum Talent Solutions 19:39

1M ago19:39

19:39

This episode is brought to you by Landrum Talent Solutions, a national recruiting firm specializing in marketing and HR positions. My guest today has been keeping us up to date with the current state of hiring for marketers on a quarterly basis, and there is surely never a dull moment. Today we’re going to look at how marketing and communication ex…

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Neuropathoimmunology (MULTIPLE SCLEROSIS) with Aaron Boster 1:37:01

1M ago1:37:01

1:37:01

Neurons. Immune systems. MRIs. Weed gummies? One of the greats in neurology, Dr. Aaron Boster, takes time to chat all about Multiple Sclerosis, a neurological autoimmune disease close to our hearts. Alie’s mom, your grammapod a.k.a. Fancy Nancy, was diagnosed with MS over two decades ago, and this episode explores in depth the factors that can caus…

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#727: Growing sales in uncertain times with Chris Cubba, Snipp 27:10

1M ago27:10

27:10

What happens when your best sales strategy from a year ago is now driving customer attrition instead of acquisition? Agility requires brands to rethink how they create consumer value in real time, especially when traditional strategies no longer work as consumer behavior shifts unpredictably. Today we’re going to talk about driving sales growth ami…

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#726: How AI is changing the search experience and what to do about it with Sean King, Chief Revenue Officer at Veritone 25:49

1M ago25:49

25:49

If Google sent you zero traffic tomorrow morning, would your P&L still be breathing by lunchtime? Agility requires re-engineering your revenue model at the speed of AI. Today we’re going to talk about how AI chatbots are siphoning off audience attention—and what forward-thinking publishers can do about it instead of panic-refreshing their analytics…

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#725: Consumer confidence...and caution...with Eric Miao, Attentive 25:00

1M ago25:00

25:00

Are brands prepared for a consumer base that's simultaneously more confident and more cautious? Agility requires not just reacting to current consumer behavior but anticipating the shifts to come. It also requires a deep understanding of the nuances within different consumer segments, particularly as generational behaviors diverge. Today, we're goi…

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Lutrinology (OTTERS) Encore with Chris J. Law 1:02:42

1M ago1:02:42

1:02:42

YOU’RE NOT READY. But it’s time. Otters. Sea otters. River otters. Big beefy otters. Tiny otters. Giant river otters. Otters chasing you down the street. Dr. Chris J. Law, a professional Lutrinologist, shares tales about coastal vs. inland otters, otter terrorism, magical teeth, lustrous fur, rock pockets, kelp naps, otter terrorism, cautionary mot…

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#724: Social commerce and the customer journey with Janna Navarro, Wpromote 19:50

1M ago19:50

19:50

Are most brands still designing customer journeys, or are they just trying to keep up with where their customers are leading them? Agility requires a willingness to meet your customers where they are—not just where you wish they’d convert. In an era where the consumer journey can begin and end on a social platform or anywhere in between, brands mus…

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#723: Building loyalty across different generations of travelers with Jeff Zotara, arrivia 28:56

2M ago28:56

28:56

If you had to pick one of the biggest challenges facing CMOs today, how high on your list would customer loyalty be? Agility requires a deep understanding of your customer and the ability to adapt to their ever-changing needs and expectations. It also requires a willingness to experiment and learn from failures, quickly iterating on strategies and …

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#722: Agentic AI in retail with Dan Russotto, Furniture.com 21:24

2M ago21:24

21:24

Building on the talk of AI in recent years, Agentic AI is an exciting area for retailers. But beyond talk, finding real-world examples and best practices can be tricky. Today we are here at eTail Boston, and I am excited to talk today about a company that is innovating in this space, not a traditional retailer, but an innovative aggregator using AI…

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Trolleyology (MORAL DILEMMAS + THE TROLLEY PROBLEM) with Joshua Greene 1:22:19

2M ago1:22:19

1:22:19

Train tracks. Split decisions. And a philosophy humdinger worth debating. Dr. Joshua Greene is a Harvard Psychology professor, neuroscientist, and *actual* Trolleyologist. The moral humdinger that has been used in everything from Supreme Court decisions to board games looks at: What makes you a good person? How do you reason with people who make yo…

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#721: Making the most of peak season with Helaine Rich, ePost 22:47

2M ago22:47

22:47

Is your brand ready to thrive, not just survive, in the face of evolving global consumer expectations and market shifts? Agility requires more than just quick reactions; it demands proactive foresight, strategic adaptability, and a willingness to embrace continuous evolution. This is particularly critical in today's ever-changing global ecommerce l…

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#720: Building stronger customer relationships using AI with Noah Zamansky, Stitch Fix 22:44

2M ago22:44

22:44

AI can create immersive, human-centric experiences that not only drive sales but also foster enduring brand relationships in a rapidly evolving market. Today we’re going to talk about how AI-driven personalization allows retailers to move beyond generic experiences, crafting unique interactions that resonate with individual preferences and behavior…

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#719: Composable Customer Data Platforms with Tejas Manohar, Hightouch 26:37

2M ago26:37

26:37

Are you building your customer data strategy around your goals, or are your goals constrained by your data platform? Agility in today’s marketing technology landscape isn’t just about speed—it’s about flexibility. Brands need data architectures that adapt to their needs, not the other way around. And with the right approach, that agility can fuel p…

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Tempestology (HURRICANES) Part 2 with Dr. Kim Wood & Matt Lanza 1:01:45

2M ago1:01:45

1:01:45

The info storm continues! Part 1 covered the anatomy of a cyclonic storm, the bizarre histories behind the category system, and where hurricanes come from, but this week’s conclusion with Matt Lanza and Dr. Kim Wood gets you covered on emergency preparation for any disaster occasion, climate change trends and despair, the latest on the government f…

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#718: Building trust while building a brand with Meika Hollender, Nara Organics 27:26

2M ago27:26

27:26

When consumer trust is more fragile than ever, how can brands, particularly in highly scrutinized categories like infant nutrition, utilize the latest approaches to not only build trust but also deepen consumer relationships? Agility requires not only adapting to evolving consumer expectations and technological advancements but also maintaining eth…