Best Marketing Experts Hosts Of The Transaction Podcasts (2025)

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Solving the Go-To-Market Skills Crisis in B2B Sales with Chris Orlob, CEO of pclub - Ep 64 50:52

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3d ago50:52

50:52

B2B sellers and sales leaders find themselves in the midst of an unprecedented Go-To-Market skills crisis at a time when budgets are shrinking and selling is getting harder. Joining the show once again is the inimitable Chris Orlob, CEO at pclub.io, the #1 Skill Transformation Platform for Revenue Teams. Chris joins Co-Hosts Matt Amundson and Craig…

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US commercial real estate transaction trends – Q2 2025 11:37

2d ago11:37

11:37

We share insights from Altus Group’s Q2 2025 Investment and Transactions Quarterly report. From multifamily’s continued strength to industrial’s surprising slowdown, we explore the quarterly and annual changes in investment volume, pricing, and deal trends impacting CRE today. Tune in for data-backed takeaways to help you navigate your investment s…

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10x Pipeline Using The New AI-First Go-To-Market Playbook with David Boskovic, CEO & Founder of Flatfile - Ep 63 53:02

12d ago53:02

53:02

The old go-to-market playbook is broken, but in this episode we have a B2B SaaS founder who has actually figured out the new GTM playbook to grow in the current market. This SaaS savant is none other than the one and only David Boskovic, the CEO and Founder of Flatfile, which is the AI-powered data migration solution trusted by enterprise customers…

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CRE’s mid-year earnings themes: Market insights across sectors and players 40:06

17d ago40:06

40:06

We’re deep into the Q2 2025 earnings season, and with most calls now behind us, it’s time to zoom out. In this episode, we recap key themes from REITs and explore takeaways from other players in CRE, including capital allocators, brokerages, and development firms. It’s a sector-spanning look at the market trends, investment signals, and opportuniti…

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How To Show up in ChatGPT Results & More B2B Marketing Secrets with Sydney Sloan, CMO of G2 - Ep 62 52:50

22d ago52:50

52:50

80% of B2B buyers are already using AI in some part of their research process. Yes, you read that correctly, and we’ve got a special, repeat guest on the show to help you understand that shift in buyer behavior, how to capitalize on it, and much more. We are thrilled to welcome back AI and marketing expert Sydney Sloan, the Chief Market Officer of …

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Q2 REIT earnings: What we’re seeing across industrial, retail, office, and multifamily 48:55

24d ago48:55

48:55

With Q2 earnings season at its midpoint, this episode offers a snapshot of how select REITs across industrial, office, residential, and retail sectors are performing and positioning. Hosts Omar Eltorai and Cole Perry highlight key takeaways from recent calls and early reporting trends. Stay tuned for our wrap-up episode once earnings season conclud…

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Who Really Owns Chattanooga? The Rise of Rental Homes in the Scenic City 13:09

22d ago13:09

13:09

Chattanooga’s housing market is shifting. Nearly half the homes in the city are now rentals, with many owned by investors and out-of-state landlords. In this episode, we unpack the data behind rising absentee ownership, what it means for local buyers and renters, and how the trend compares across Hamilton, Walker, and Catoosa Counties. Whether you'…

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Building B2B Buyers’ Self-Confidence & Selling WAY More with Brent Adamson - Ep 61 57:05

29d ago57:05

57:05

Imagine you created a sales process so amazing that it was the only one customers actually enjoyed. Impossible? Today’s guest says no. Returning once again to grace this humble GTM-focused podcast with his immense intellect and immaculate presence is Brent Adamson, the co-author of The Challenger Sale and the upcoming new release, The Frame-Making …

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Proptech at a crossroads: Data, M&A, and the quest for vertical integration 37:24

1M ago37:24

37:24

Proptech is evolving, albeit at different speeds across sectors. KBW’s Ryan Tomasello joins our hosts, Omar Eltorai and Cole Perry, to explore how data access, market consolidation, and the drive toward vertical integration are shaping both residential and commercial real estate technology stacks. From digital mortgage platforms and MLS disruption …

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390: Beyond the Transaction: The City National Bank of Florida Approach to Relationship Banking 1:16:59

1M ago1:16:59

1:16:59

In this on-location episode of Mind Your Business with Yitzchok Saftlas, we’re live from Hollywood, Florida, for an inside look at how City National Bank of Florida is changing the game through relationship-driven banking and unmatched customer service. You’ll hear directly from City National Bank of Florida executives Michael MacIntyre, Chief Bank…

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Top 5 First-Time Homebuyer Myths and the Truth Behind Them in 2025 14:23

1M ago14:23

14:23

Welcome to Let’s Talk Chattanooga Real Estate, hosted by Blake Watson with Epique Realty. In this episode, Blake covers the biggest myths surrounding buying your first home—and reveals what’s actually true in today’s real estate market across Chattanooga and Northwest Georgia. This episode is packed with essential advice and practical tips for firs…

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Inside the CRE securitization market: Trends, risks, and optimism ahead 24:49

1M ago24:49

24:49

Despite elevated distress levels and refinancing risks, investor appetite for CMBS and CRE-CLOs remained strong through the first half of 2025. Andrew Foster, Senior Director of Business Development at KBRA, talks to us about what’s happening in the US CRE securitization market, and covers a wide range of topics from CMBS issuance trends to sector …

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AI-Powered Cold Calling & SaaS Sales Strategy with Justin Michael & Charles Needham - Ep 60 59:51

1M ago59:51

59:51

What if cold calling isn’t dead—but everything we know about it is? From dissecting permission-based openers to dunking on dated tactics, sales experts Justin Michael and Charles Needham make a bold case for why the phone isn’t dead as a sales channel—it’s just misused. Justin Michael, aka the John Wick of executive coaching, is a longtime B2B sell…

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Beyond gut feel: The power of data analytics in modern CRE investing 46:36

1M ago46:36

46:36

Ryan Severino, Chief Economist and Head of Research at BGO, discusses how data science is transforming commercial real estate investing. From outperforming rent growth projections in Las Vegas to forecasting macroeconomic shifts with machine learning, Severino takes us through the power and challenges of blending traditional insights with modern an…

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Explosive Growth of AI Startup Cursor 🔥 - The Direct Deposit - Ep 2 6:15

2M ago6:15

6:15

In the second episode of 'The Direct Deposit,' Matt Amundson and Craig Rosenberg dive into the astonishing growth of Cursor, a startup providing an AI code editor for software developers, that has secured three funding rounds and achieved $500 million ARR in less than a year—all without a traditional marketing strategy. Matt & Craig explore how Cur…

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Just how liquid is commercial real estate? 47:47

2M ago47:47

47:47

Dr. Philip English from Temple University joins us to discuss our upcoming research paper on CRE liquidity, how liquidity shapes investment decisions, why traditional market measures may fall short, and what new research reveals about true liquidity. From transaction-based indices to the evolution of market structures, this discussion sheds light o…

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Flood Zones Explained, and Chattanooga's History of Flooding 15:12

2M ago15:12

15:12

In this episode of Let’s Talk Chattanooga Real Estate, host Blake Watson demystifies the often misunderstood topic of flood zones and flood insurance. From FEMA flood maps to elevation certificates and building restrictions, Blake breaks down what homebuyers, sellers, and builders need to know when dealing with properties in flood-prone areas acros…

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Actually Actionable Advice For Implementing AI with Jake Dunlap - Ep 59 52:30

2M ago52:30

52:30

Everyone's talking about how amazing AI can be, but there’s a real dearth of actionable advice on how to actually put generative AI to work for your sales, marketing, customer service, or other go-to-market team. Well, that was until we talked to this week’s incredible guest… Jake Dunlap is truly a thought leader on using AI in B2B go-to-market str…

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What Made RevFest 2025 Such a Great B2B Event? - The Direct Deposit by The Transaction - Ep 1 5:31

2M ago5:31

5:31

1. We are testing a new The Transaction product - The Direct Deposit. The idea is to take something that happened that week and one host asks the other host 5 questions. The result is a 5 minute quick hit. 2. For this week's Direct Deposit, we cover RevFest. I'll give you the high level: 🐰 Jen Igartua and the Go Nimbly team killed it. Also, I am le…

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CRE’s mid-year market pulse: Rates, risks, and real assets 33:31

2M ago33:31

33:31

We share the key macroeconomic signals and policy decisions affecting commercial real estate as we move into the second half of 2025. From declining retail sales and builder sentiment to insights from the latest FOMC meeting, we explore how economic headwinds are influencing CRE strategy, pricing gaps, and transaction volume. Tune in for analysis o…

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From Renting to Riches: Why Homeowners Are 43 times Wealthier Than Renters 11:59

2M ago11:59

11:59

Did you know the average homeowner is 43 times wealthier than the average renter? In this episode of Let’s Talk Chattanooga Real Estate, host Blake Watson of Epique Realty explains the surprising and powerful link between homeownership and wealth creation. Discover why homeowners significantly outpace renters financially, how Chattanooga's growing …

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Founder-Led GTM, Growth Bets, & Why Stories Win With Scott Albro - Ep 058 47:02

2M ago47:02

47:02

Scott Albro is back in The Transaction hot seat—and he’s not here to play nice. Scott brings a flame-thrower to traditional playbooks, urging GTM leaders to experiment wildly, think like founders, and stop chasing MQLs like it’s still 2014. Craig and Matt get Scott talking about everything from AI-driven storytelling to "vibe marketing," with detou…

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From uncertainty to stability: How CRE is adapting to the latest mix of volatility 42:34

2M ago42:34

42:34

PwC’s Tim Bodner joins us to explore how commercial real estate firms are navigating today’s volatility and laying the groundwork for a long-term recovery. We discuss the move toward strategic consolidation, the rise of real assets as a unified investment class, and the technologies driving change in operations and asset selection. Tune in for an e…

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Overcoming Your 'Go-To-Market Midlife Crisis' with Craig & Matt - Ep 57 55:11

3M ago55:11

55:11

That’s right, no guest on this one, but not to worry, it’s just as insight-filled, yet off the rails, as all of our other episodes that you’ve come to know and love. Co-Hosts Matt Amundson and Craig Rosenberg discuss coming to terms with their go-to-market mid-life crises and how they have gotten up to speed on the latest AI advancements to help th…

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REIT results recap – Q1 2025 59:16

3M ago59:16

59:16

Every quarter we take a close look at a sample of REIT earnings calls across key property sectors, including industrial, office, retail, multifamily, data centers, and healthcare. We drill into how each segment is performing in the face of macroeconomic pressures, emerging opportunities, and evolving investor expectations. Listen in to this episode…

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Why Everyone's Moving to Chattanooga (And Why You Might Be Next) 10:04

3M ago10:04

10:04

Host: Blake Watson, Epique Realty Episode Focus: Exploring the top reasons why people across the country are relocating to Chattanooga, TN Episode Summary: Thinking of making a move? In this episode, Blake Watson breaks down why Chattanooga, Tennessee is quickly becoming one of the Southeast’s most desirable places to live. From unbeatable natural …

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What the Fed, banks, and consumers are telling us about CRE’s future 28:53

3M ago28:53

28:53

We dig into the Fed’s recent meeting minutes, Q1 GDP revisions, consumer confidence trends, and the latest FDIC banking data. From inflation signals and trade tensions to CRE lending slowdowns and cooling construction activity, the episode connects the dots between the broader economy and the decisions facing market participants in 2025. Whether yo…

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US commercial real estate transaction trends – Q1 2025 27:40

3M ago27:40

27:40

What do 33,000+ CRE transactions tell us about the Q1 2025 market? Cole Perry and Omar Eltorai walk through Altus Group’s Q1 2025 US CRE Investment and Transactions Quarterly report providing analysis of the numbers sector by sector and highlighting trends worth watching. From tentative recovery signs for office and multifamily to regional variatio…

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Crafting an Exceptional Event Marketing Strategy with Amy Holtzman, CMO of CHEQ - Ep 56 52:49

3M ago52:49

52:49

B2B marketers keep making the same mistakes when it comes to events, only to end up asking why they didn’t see any ROI. Thankfully, we knew just the right person to help you improve your field marketing game… Amy Holtzman is the Chief Marketing Officer of CHEQ, the leader in go-to-market security, and one of the best B2B marketing leaders in SaaS, …

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Beyond the beach: Strategic multifamily investing in Florida with Marc Hershberg 32:46

3M ago32:46

32:46

Marc Hershberg, Managing Partner and CEO at Topaz Capital, joins us to unpack the real story behind Florida’s multifamily market. While headlines tend to spotlight Florida’s coastal glamour, Marc takes us beyond the beach by highlighting why inland markets, workforce housing, and Class B assets are where the smart money is headed. We discuss the st…

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Inverting your Go-To-Market Strategy Thinking with Jordan Crawford - Ep 55 51:46

4M ago51:46

51:46

AI use cases & tactics are moving at a million miles per hour which can make it hard to adopt some of these amazing innovations into your go-to-market strategy. Thankfully, we knew just the guy to have on the show to help us put into practice what otherwise could seem like technological mumbo, and or jumbo. That man’s name is Jordan Crawford, the F…

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Think You Can’t Afford a Home? Think Again: Advice for First-Time Buyers 15:53

4M ago15:53

15:53

In this episode of Let’s Talk Chattanooga Real Estate, host Blake Watson of Epique Realty talks with Bruce Dodd of ChattMortgage to break down what first-time homebuyers really need to know. From affordable down payment options to how gift money from family can help you buy a home, Bruce shares practical insights and demystifies the process. They d…

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What we can learn about multifamily investing from the Northeast and Mid-Atlantic 44:47

4M ago44:47

44:47

The Northeast and Mid-Atlantic aren’t the easiest regions for multifamily investment, but they might be the most instructive. We sit down with Matt Frazier, Founder and CEO at Jones Street Investment Partners, to explore how the region’s regulatory complexity, persistent housing undersupply, and stable demand create an environment that rewards long…

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How to Implement AI in Your Go-To-Market with Matt Heinz - Ep 54 57:37

4M ago57:37

57:37

Matt Heinz, the President of Heinz Marketing, is a top 50 Sales & Marketing Influencer and a prolific thought leader in the B2B marketing space. Matt digs into why B2B marketers should invest more in brand as the AI Age progresses, whether the Chief Marketing Officer should report to the Chief Revenue Officer, and why B2B marketers are so terrible …

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Silver Divorce, Golden Questions: What About The House? 1:09:21

4M ago1:09:21

1:09:21

In this episode of Let’s Talk Chattanooga Real Estate, Blake Watson switches out the host chair with Lisa McClusky as we share a recent interview Lisa conducted on her podcast, The Silver Divorce Podcast. Lisa interviews Blake about considerations for the marital house after divorce. This interview discusses the different options for the house afte…

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Setting up Successful B2B SaaS Sales Development Orgs with Lars Nilsson - Ep 53 1:00:11

4M ago1:00:11

1:00:11

Not a long time ago in a Silicon Valley not too far away, the sales infrastructure of almost every startup was an immature, undisciplined mess… Until a certain former printer salesman turned up in town… Lars Nilsson is the Founder and CEO of SalesSource, but you probably know him from his legendary run as the VP of Global Sales Development at Snowf…

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Gen Z, AI, and the mall: What’s driving retail real estate’s next golden age 44:09

4M ago44:09

44:09

Retail real estate is back, and it looks nothing like the past. We sit down with Brandon Isner, Head of Retail Research at Newmark, to celebrate retail’s emergence as one of the most compelling asset classes in 2025. From Gen Z’s interest in in-person shopping to the role of AI in optimizing operations and experiences, we break down the factors fue…

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Selling Your House in Chattanooga: 14 Must-Know Tips for Chattanooga Homeowners 16:04

4M ago16:04

16:04

Selling your home can be one of the most significant financial decisions you’ll ever make. Whether you’re planning to sell soon or just thinking about it, Blake Watson from Epique Realty lays out a clear, strategic plan to help you sell faster and for top dollar in the Chattanooga or Northwest Georgia market. From maximizing your home’s exposure an…

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Building a Customer-Centric Go-To-Market Strategy with Lauren Goldstein - Ep 52 52:32

4M ago52:32

52:32

Most B2B brands (yes, probably yours) think that they’re ‘customer-centric’, and yet none of them ever stop droning on and on about their product and its ‘revolutionary’ features. Lauren Goldstein is the Chief Growth Officer of Winning by Design and Co-Founder, Board Member, Chair of the Board of Directors for Women in Revenue. Lauren joins co-host…

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From data grind to deal time: CRE’s AI edge with Spencer Burton 43:15

4M ago43:15

43:15

Spencer Burton, CEO and co-founder of CRE Agents, joins us to explore how AI is transforming the way CRE professionals work. From eliminating repetitive tasks to enabling smarter, faster decision-making, Spencer shares how digital coworkers are already creating a multiplier effect for their human counterparts across the industry. In conversation wi…

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Insight-Driven Outreach Beats Personalization with Ana Leyva, Go-To-Market Advisor at Pear VC - Ep 51 52:18

4M ago52:18

52:18

Ana Leyva advises early-stage startups at Pear VC on their go-to-market strategy to help them build stunning sales motions that set them up to scale. Ana provides pre-seed and seed startups with her first-hand experience as a seasoned operator with past roles at tech unicorns Box, ServiceTitan, and Vanta. Ana joins Co-Hosts Craig Rosenberg and Matt…

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From volatility to opportunity: AEW’s Justin Pinckney on the CRE debt landscape 41:04

5M ago41:04

41:04

From interest rate volatility and sector-specific repricing to evolving strategies across construction lending and senior housing, Justin Pinckney, Head of Private Debt at AEW, offers a tactical lens on balancing risk and opportunity in today’s CRE debt market. Together with our host, Omar Eltorai, they also explore the case for standardized valuat…

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Selling to the Enterprise From the Start with Sheila Stafford, Founder of TeamSense - Ep 50 53:17

5M ago53:17

53:17

Sheila Stafford is the Founder and CEO of TeamSense and joins Co-Hosts Matt Amundson and Craig Rosenberg to dig into how to land enterprise clients as a startup, how to build out a B2B sales team from scratch, and why NRR (Net Revenue Retention) is the most important metric for founders to focus on. Shelia also shares why she thinks email is a dead…

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Driving retail real estate success through community anchors 52:53

5M ago52:53

52:53

Christine Mastandrea, President and COO of Whitestone REIT, shares how a community-first mindset can drive long-term value in commercial real estate. From tailoring retail environments to local culture, to acknowledging and leveraging psychographics and generational shifts, Christine lays out Whitestone’s strategy of turning shopping centers into v…

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Tariffs, Stock Market, Interest Rates and Inventory: How Buying a Home in Chattanooga Just Got a Little Easier 17:17

5M ago17:17

17:17

In this episode of Let's Talk Chattanooga Real Estate, host and Realtor Blake Watson welcomes Don Oakes, Branch Manager at Highlands Residential Mortgage in Chattanooga. Don and Blake discuss the current stock market volatility caused by tariffs and how that is impacting 30-year mortgage rates They also discuss the increasing inventory of Chattanoo…

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Property Taxes and Skyrocketing Values: What Hamilton County Homeowners Need To Know. 12:20

5M ago12:20

12:20

Blake Watson with Epique Realty covers one of the most talked-about topics in Hamilton County: property reappraisals and their impact on your property taxes. Home values in Hamilton County have skyrocketed—an average increase of about 60% over the last four years, marking the largest jump in the county's history. If you're worried this means a dram…

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Double Down on What’s Working & Stay Focused with Eric Spett - Ep 49 49:08

5M ago49:08

49:08

Is your main go-to-market channel driving sustainable growth? Good, double down on it, don’t start splitting up your resources into a bunch of other directions. Eric Spett is the Founder and CEO of Scalebound, providing operator-led coaching that helps CEOs scale with clarity and lead with confidence. Many in the audience may know Eric better as th…

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US commercial real estate transaction trends — Q4 2024 30:51

5M ago30:51

30:51

We discuss the latest installment of Altus Group’s US CRE Investment and Transactions Quarterly report. The team delivers a retrospective on transaction volumes nationally and then zooms in on pricing trends and sector-by-sector insights, covering industrial, hospitality, multifamily, office, retail, and general commercial/mixed use. Tune in for th…

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Social Selling Secrets to Supercharge Your Sales with Sam McKenna - Ep. 48 56:31

5M ago56:31

56:31

It’s painfully pitiful what passes as personalized prospecting presently. However, we’ve got just the guest to help sales reps get back on the right track. Sam McKenna is the Founder of SamSales Consulting and is the foremost expert on social selling and leveraging LinkedIn to drive revenue. Sam and her team are redefining the go-to-market status q…

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Rate updates, retail resilience, and housing pipelines 33:43

5M ago33:43

33:43

We break down the Federal Reserve’s latest rate decision, the release of their minutes, the press conference, and the updated Summary of Economic Projections. We’ll also take a look at key macroeconomic highlights from the past week, including retail sales, housing data, and insights from regional Fed surveys and indices. Finally, we sift for some …