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Kyle Maxwell Podcasts

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What would a podcast about conspiracy theories by two guys who don’t believe in conspiracy theories sound like? Probably a lot like this podcast. Two long time friends, Kyle Maxwell and Bobby Anderson, trade laughs as they try to convince each other of conspiracy theories they probably don't believe themselves. Along the way they find out what theories hold up to the scrutiny of an old fashioned bar room conversation. Can they get the other to admit it’s possible? Listen and find out.
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Each week, Rhode Island Avenue Radio hosts Michelle Yancey and Kyle Todd sit down to visit with area business owners, city leaders, small business training experts, and the visionaries that help our local commercial corridors grow and thrive. Tune in to learn about Rhode Island Avenue NE Main Street’s new businesses; learn about some of the not-so-secret business gems of the community; and get behind-the-scenes stories about innovative business ideas happening right here in our neighborhood.
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Are you responsible for making marketing decisions for your company? Don't make the same mistakes that have cost other companies big! My Biggest Marketing Mistake shines a spotlight on one of the most undervalued aspects of marketing: when it fails. Join Kacy Maxwell, CMO for Provisions Group with over 17 years of marketing experience, as he sits down with CEOs as they unpack their greatest and most costly marketing fails and how they ultimately made them better leaders. These powerful stori ...
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show series
 
In this final episode of season one of My Biggest Marketing Mistake, host Kacy Maxwell flips the script and shares one of his own costly marketing missteps. Joined by producer Tim Hull, Kacy dives into a mistake he made early in his career, one fueled by good intentions and data, but ultimately rooted in marketing bias and misinterpretation. In thi…
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In this eye-opening episode of My Biggest Marketing Mistake, Kacy Maxwell, CMO of Provisions Group, sits down with Jessica Walker, founder and CEO of Care Sherpa, to unpack a misstep that’s far more common and costly than most business leaders realize: investing in the right technology at the wrong time. With marketing and tech deeply intertwined, …
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In this episode of My Biggest Marketing Mistake, Kacy Maxwell, CMO of Provisions Group, sits down with Kyle Bush, cofounder of Cumberland Creative, to talk about a misstep many founders make without realizing it—waiting too long to prioritize marketing. When you're heads-down building a business, it's easy to prioritize sales and delivery over ever…
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In this episode of My Biggest Marketing Mistake, Kacy Maxwell, CMO of Provisions Group, sits down with Chase Spurlock, CEO and cofounder of Decode Health, to unpack the real cost of hiring the wrong marketing agency. Chase shares a painful story from his time leading a healthcare company, when what seemed like a smart, safe marketing decision turne…
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In this episode of My Biggest Marketing Mistake, Kacy Maxwell, CMO of Provisions Group, sits down with George Stern, CEO of G&P LLC, to explore the dangers of the “no-brainer” marketing decisions, those tactics that seem so obviously promising, they don’t need a second thought. George shares a story from his own experience where he jumped into a ma…
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In this episode of My Biggest Marketing Mistake, Kacy Maxwell, CMO of Provisions Group, sits down with Cord Sachs, CEO of Wildsparq and Fireseeds, to discuss how failing to narrow down your target audience can stall your growth and why narrowing your focus can empower your sales and marketing. Cord shares a pivotal lesson from his own journey: how …
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In this episode of My Biggest Marketing Mistake, Kacy Maxwell, CMO of Provisions Group, sits down with Jonathan Fisher, owner and CEO of Bevanda, to discuss the unexpected challenges that arose after a wildly successful event. Bevanda hosted a one-day event that became an instant hit. The overwhelming positive feedback was so encouraging that they …
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In this episode of My Biggest Marketing Mistake, Kacy Maxwell, CMO of Provisions Group, sits down with Steph Weibring, founder of Joy Creative Shop, to explore the often-overlooked connection between brand and customer experience. Steph shares her company’s journey into wholesale and why it didn’t work out the way they expected. While many might as…
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In this revealing episode of My Biggest Marketing Mistake, Kacy Maxwell, CMO of Provisions Group, is joined by James Carbary, founder of Sweet Fish Media, a powerhouse in B2B growth content. Behind Sweet Fish's success lies a story of an enormous misstep that almost unraveled everything. He dives into how an unclear brand position caused confusion …
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