Best Kyle Cochran Podcasts (2025)

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#176 -Amy P. Kelly & Julie Nee: "The Gift of Growth" 🌱 43:03

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9h ago43:03

43:03

Built Not Born Podcast (#176)- Amy P. Kelly & Julie Nee: "The Gift of Growth" on Daily Micro-Actions, Building Beliefs, and Why Four Minutes Beats Four Hours Amy P. Kelly and Julie Nee share their latest book "The Gift of Growth" - a daily growth guide proving that four minutes of intentional action beats four hours of planning. Both corporate vete…

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Episode 318 / Jason Hartley / PMG / Head of Media Innovation and Trust 30:46

2h ago30:46

30:46

The future of marketing may not just be shaped by the internet anymore. On the latest podcast episode, we speak about the under net with Jason Hartley, Head of Media Innovation and Trust at PMG. Jason explains how the infrastructure of the internet is now being used in a new way that's not really visible to us, introducing "invisible influencers" t…

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Episode 317 / Mark Cochrane / T&P / Head of Media Strategy 27:23

1d ago27:23

27:23

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Episode 316 / Kyle Shields / Wealthsimple / Growth Creative Lead (Art Director) 24:30

8d ago24:30

24:30

How can you find the sweet spot between brand and growth, using creative and data in tandem? Kyle Shileds, Growth Creative Lead (Art Director) at fintech brand Wealthsimple, discusses his top data driven marketing tips on the latest episode of the podcast. Find out why he takes inspiration from Malcolm Gladwell books, how he looks to brands like BM…

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Episode 315 / Molly Peel / The Red Carnation Hotel Collection / Head of Social Media 21:09

14d ago21:09

21:09

What's more important, raw data or customer feedback? Speaking to Molly Peel, Head of Social Media at the Red Carnation Hotel Collection, we re-open the qualitative vs quantitative debate when it comes to data driven marketing. Hear how you should balance the two and learn about how Molly using predictive analysis to set future plans in social medi…

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Episode 314 / Beril Aydingor Yunusoglu / ClassPass / Acquisition Marketing Manager 25:04

20d ago25:04

25:04

ClassPass Acquisition Marketing Manager Beril Aydingor Yunusoglu shares why mindset is her shiny new object. In a world where we have too much choice and AI is prevalent in the creative process, she advocates for balance and authenticity. Learn how to adopt these, connect the human dots that AI can miss, and go beyond the data to understand context…

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#175 -Guy Kawasaki - "Wiser Guy" : Apple's Former Chief Evangelist on Mission-Driven Leadership, Surfing at 71, and Where Motivation Comes From 46:27

22d ago46:27

46:27

Episode: Built Not Born Guest: Guy Kawasaki - Former Apple Chief Evangelist, Author of "Wiser Guy" Host: Joe Ciccarone Release Date: September 22, 2025 🎯 Power Quote "Your true scorecard isn't measured in dollars, followers, or fancy titles. It's measured in lives changed, relationships strengthened and personal growth achieved. I hope you made peo…

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Episode 313 / Julie Pender / Pernod Ricard / UK Creative Content Manager, Havana Club 28:21

20d ago28:21

28:21

Julie Pender, the UK Creative Content Manager at Havana Club UK, Pernod Ricard, joins us to discuss the future of data-driven marketing, the essence of alcohol marketing, insights from Simon Sinek's 'Start with Why', the importance of navigating data-driven insights, and the power of community in marketing. Julie shares her experiences and strategi…

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Episode 312 / Richard Lee / Google / Global Head of Marketing, Games and Media & Entertainment Industries 30:53

23d ago30:53

30:53

What does ChatGPT have to do with launching a jewelry brand? Richard Lee, Google's Global Head of Marketing, Games and Media & Entertainment Industries, unpacks how AI is reshaping marketing, particularly by using text to code with AI. Learn how he's getting it to help create complex workflows, brand mood boards, or a newsletter. And how to ensure …

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Episode 311 / Hernando Ruiz-Jimenez / Geisinger Health / Chief Marketing and Communications Officer 21:55

29d ago21:55

21:55

AI is opening doors for data driven marketing, but can be a Pandora's box if not used carefully in the healthcare industry. Hernando Ruiz-Jimenez is Chief Marketing and Communications Officer at Geisinger Health, where he's experimenting with AI agents and pilots to see how he can make the most of healthcare data while protecting customers' privacy…

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#174 -Jay Papasan - The Rookie Real Estate Agent, Why Busy Means Broke, and Turning Focus Into a Superpower - Episode 174 🏠📈 40:34

1M ago40:34

40:34

Built Not Born Podcast: Jay Papasan - The Rookie Real Estate Agent, Why Busy Means Broke, and Turning Focus Into a Superpower - Episode 174 🏠📈 Episode Description 📖 Co-author of "The One Thing" Jay Papasan returns to Built Not Born for his third appearance to discuss his latest book "The Rookie Real Estate Agent." In this power-packed conversation,…

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Episode 310 / Jayne Andrews / Fentimans Ltd / Marketing Director 29:04

1M ago29:04

29:04

You'll always be more productive if you're happy where you work. Jayne Andrews, Marketing Director at Fentimans Ltd, believes in creating high performing and happy teams; in other words, "teams that are productive for the right reasons," where people can be themselves and put their best foot forward. While this is Jayne's shiny new object, she also…

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#173 -End of Summer Recap, Camera Flashes, and Fall Preview 📸☀️🍂 6:32

2M ago6:32

6:32

End of Summer Recap, Camera Flashes, and Fall Preview - Episode 173 📸☀️🍂 Episode Description 📖 Built Not Born host Joe Ciccarone takes a break from guest interviews to share an end-of-summer reflection and preview the exciting lineup of guests coming in the fall season. Joe opens up about the "best of times and worst of times" summer, sharing the l…

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Episode 309 / Splendid Uchechukwu / GoCardless / Growth Marketer 22:48

1M ago22:48

22:48

"If you don't focus on retention, you're filling up a bucket with holes. You celebrate all these acquisition numbers, but your funnel is actually leaking and you don't know it." Splendid Uchehcukwu, Growth Marketer at GoCardless, warns that retention is more important (and more overlooked) in data driven marketing than we may think. On the latest p…

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Episode 308 / Francesco Federico / S&P Global / Chief Marketing Officer 27:03

2M ago27:03

27:03

Is data the end-all be-all of marketing? Or should marketers trust their instincts more, finding the courage to make decisions that don't always hide behind dashboards? Francesco Federico, CMO at S&P Global, talks about the push and pull of data and instinct in today's marketing, on the latest podcast episode. We then dissect his shiny new object: …

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#172 - Jon Gordon - The 7 Commitments of a Great Team, Why Teammates Are Forever, and How Commitments Crush Goals 🚀⚡ 15:45

2M ago15:45

15:45

Built Not Born Podcast: Jon Gordon - The 7 Commitments of a Great Team, Why Teammates Are Forever, and How Commitments Crush Goals 🚀⚡ Episode Description 📖 Bestselling author Jon Gordon returns to Built Not Born to discuss his latest book "The 7 Commitments of a Great Team" - a book that took him 16 days to type but 54 years to write 📚. From his da…

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Episode 307 / Drew Hampton / Varo Bank / Head of Performance Marketing 24:01

2M ago24:01

24:01

"Even if people are distracted by Slack or an SMS message, when they look back at your slide they can zoom in and see quickly what they're supposed to digest." In an era of ever decreasing attention spans, marketers should focus not just on how to keep their consumers interested, but also on how to make it easy for their peers and stakeholders to d…

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Episode 306 / Izzy Tepekoylu / Zopa Bank / VP of Growth 27:46

2M ago27:46

27:46

"Show up, do good work, find joy." That's Izzy's mantra, and he explains why it's helped him through a long and varied career on the latest episode of the Shiny New Object podcast. Tune in to hear how the VP of Growth at Zopa Bank applies Zopanomics to identify the profitable customers in fintech, why he thinks most people's mindset is holding them…

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#171 - Martin Dugard - Taking Midway, Epic History, and the Courage That Changed the World 🚢⚓ 41:38

2M ago41:38

41:38

Built Not Born Podcast: Martin Dugard on Taking Midway, Epic History, and the Courage That Changed the World 🚢⚓ Episode Description 📖 New York Times bestselling author Martin Dugard joins Built Not Born to discuss his latest book "Taking Midway" and how he makes history as exciting as a spy thriller 🕵️‍♂️. From co-authoring 12+ books in The Killing…

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Episode 305 / Anastasia Leng (CEO & Founder, CreativeX) & Thorsten Schapmann (Global Media Director, Beiersdorf) 33:51

2M ago33:51

33:51

How will AI search change data driven marketing and the way consumers interact with brands? On this special Cannes edition of the podcast, we welcome two guests: Anastasia Leng, CEO and Founder of CreativeX, and Thorsten Schapmann, Global Media Director at Beiersdorf. They've both chosen AI search as their shiny new object and we explore its intric…

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Episode 304 / Danilo Tauro / Aperiam / Managing Partner 23:03

3M ago23:03

23:03

Danilo Tauro, Managing Partner at Aperiam and Senior Advisor at McKinsey & Company, shares his view of how AI agents will shape the future of data driven marketing. We also talk about the risks of paralysis by analysis, why marketers need to just get started and iterate along the way, and how students should adopt P&G's PIE method for their career …

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#170 - Jamie Cochran - Jocko Willink's Secret Weapon on Extreme Ownership & Creating Leaders (Encore Episode) 55:43

3M ago55:43

55:43

Built Not Born Podcast: Jamie Cochran - Jocko Willink's Secret Weapon on Extreme Ownership & Creating Leaders POWER QUOTE: "You are doing your team a disservice if you are not putting them in a position to lead. If you are not giving them those opportunities to solve problems, to come up with solutions, to come up with plans and then go execute on …

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Episode 303 / Brett Marchand / Plus Company / Chief Executive Officer 23:47

3M ago23:47

23:47

Anyone can start a brand overnight, but how do you make it work and last? Brett Marchand, CEO of Plus Company, has picked the democratisation of brands as his shiny new object. In this episode, we talk about how the barriers have lowered when it comes to brand building, but how it's still as tough as ever to create meaningful marketing around it. P…

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Episode 302 / Mat Thomas / Lexus UK / Senior Manager, Brand Strategy 25:56

3M ago25:56

25:56

Mat Thomas, Senior Manager of Brand Strategy at Lexus UK, discusses talks about the importance of data-driven marketing and continuous improvement. He shares why he finds Rory Sutherland's "Alchemy" influential, stressing the value of understanding psychology and consumer behaviour. And he explains Lexus's kaizen approach, focusing on continuous im…

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#169 - In Memory of My Dad - Francis Silvio Ciccarone 13:24

3M ago13:24

13:24

Episode 169: In Memory of Francis Silvio Ciccarone - Life Lessons from The Counselor 💔 A Special Memorial Episode - Host Joe Ciccarone honors his father Francis, who passed away July 3rd, 2025 after a courageous battle with cancer. This deeply personal episode shares the life lessons, wisdom, and legacy of a Department of Defense Hall of Fame engin…

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Episode 301 / Christine Maguire / Tripadvisor / Global Vice President, Commercial Business 22:03

3M ago22:03

22:03

The power of stillness. That's the topic of this episode and the shiny new object chosen by Christine Maguire, Global Vice President, Commercial Business at Tripadvisor. Tune in to hear how Christine finds clarity and focus through stillness, as well as her top data driven marketing tips.

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Episode 300 / Emily Keller-Logan / Coursera / Director of Global Marketing Strategy and Experience 21:29

4M ago21:29

21:29

Emily Keller-Logan, Director of Global Marketing Strategy and Experience at Coursera, talks about how she uses AI agents to improve marketing effectiveness, while giving us her top data driven marketing tips. Focus on qualitative context to complement your data, and ensure it's answering relevant business questions. Hear all the details on the podc…

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#168 -GM Michael Lombardi: GRIDIRON GENIUS: A Championship Blueprint | From Bill Walsh to Bill Belichick | 3x Super Bowl Winner (Encore Episode) 55:30

4M ago55:30

55:30

🏆 GRIDIRON GENIUS: GM Michael Lombardi's NFL Championship Blueprint | From Bill Walsh to Bill Belichick | 3x Super Bowl Winner Episode Description The ultimate NFL & College Football insider joins Built Not Born for an incredible conversation. Michael Lombardi, 3x Super Bowl winning GM who now serves as General Manager at the University of North Ca…

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Episode 299 / Katherine Freeley / Boehringer Ingelheim / Head of Media 28:13

4M ago28:13

28:13

Marketing is changing: where we were trying to avoid bot traffic before, we're now increasingly having to optimise for AI and agentic systems instead. But, soon everyone's content will be similar, and it's where the human element will set us free, according to Katherine Freeley, Head of Media at Boehringer Ingelheim. Katherine comes back to the pod…

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Episode 298 / Christiana Courtright / Edelman / Head of Digital Netherlands 23:39

4M ago23:39

23:39

Why are brands primarily advertising to young people when over 44% of purchasing power sits with GenX and Baby Boomers? Ageism is Christiana Courtright's shiny new object, and she explains why you're leaving serious money on the table by not targeting ads correctly and in an audience relevant way. Listen to our latest guest, Head of Digital Netherl…

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#167 - Kyle McDowell - Begin with We: Turning Toxic Culture Into Unstoppable Teams 57:17

4M ago57:17

57:17

🎯 From Toxic Culture to Unstoppable Teams: Kyle McDowell's 10 Principles That Created a Leadership Revolution. 💪 Power Quote "We reward people for how busy they are... 'I was triple booked, I had 13 meetings today.' I don't care. What I care about is: can you draw a straight line from any of those activities to the outcome you're actually responsib…

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Episode 297 / Paola Rosciano / Remote / Social Media Manager 21:29

4M ago21:29

21:29

Is using AI in social media content production and analysis cheating, or is it being smart and adding a human touch to make it authentic? Paola Rosciano, Social Media Manager at Remote, explains why AI in social media marketing is her shiny new object, as long as it's being used right. Find out how she sees AI tools changing the marketing landscape…

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Episode 296 / Filip De Groeve / Keynote Speaker & Ex-Marketing Director 24:57

4M ago24:57

24:57

Marketing and warfare can be similar, according to our latest guest Filip De Groeve, a Keynote Speaker, Pharmacist by training and Marketing Leader throughout his career. On the podcast, Filip shares his experience as former Marketing Director Benelux for Coloplast, his top data driven marketing tips, and why marketers need to find the story to con…

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#166 - Steve Hordinski - US Navy Diver, BJJ Wisdom, & Mental Toughness 45:02

5M ago45:02

45:02

Built Not Born Podcast: Steve Hordinski - US Navy Diver, BJJ Wisdom, & Mental Toughness "Discipline will take you a long ways, but mental toughness will take you further." - Steve Hordinski Episode Description In Built Not Born Episode 166 - We DIVE deep with Steve Hordinski, a 4th-degree black belt under Master Carlos "Caique" Elias and owner of t…

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Episode 295 / Nikita Kucheryavy / Mars Petcare / Digital Activation Head 26:24

5M ago26:24

26:24

Data driven marketing is just like sport for Nikita Kucheryavy - you need to train it, you need to have the right warm-up, and you have to develop good technique to get the most out of it. In this episode, he also shares the benefits of having pursued an international career within Mars Petcare, and tells us why he's picked retail media as a shiny …

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#165 - Kathryn Gordon - Relationship GRIT: Lessons to Stay Together, Grow Together, & Thrive Together 44:12

5M ago44:12

44:12

Built Not Born Podcast: Kathryn Gordon on Relationship GRIT - How to Stay Together, Grow Together, and Thrive Together "Where there is a void in communication, negativity will fill it. That's why we need to communicate, communicate, communicate." - Kathryn Gordon Episode Overview Kathryn Gordon is the co-author of the bestselling book "Relationship…

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#164 - Stephen Marche - On Writing, Failure, and the Enduring Struggle of the Creative Life 59:52

6M ago59:52

59:52

"The struggle is the cost of admission. It is the price of doing business." - Stephen Marche Stephen Marche: On Writing, Failure, and the Enduring Struggle of the Creative Life 📚 In this week's conversation, Joe Ciccarone sits down with Stephen Marche, acclaimed Canadian writer and cultural commentator whose work appears in The New Yorker, The Atla…

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Episode 294 / Victoria Lorenzana / Tala / Senior Product Marketing Manager 24:40

6M ago24:40

24:40

How can marketers improve their understanding of customer demographics and increase the effectiveness of their qualitative data analysis? Tala's Victoria Lorenzana shares why using AI tools for customer feedback analysis is her shiny new object, explaining just how to do it.

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#163 - Tim Conniff -From Sales Calls to Stand-Up: How to Escape Your Comfort Zone and Find Your True Calling 46:35

6M ago46:35

46:35

"Your comfort zone is no joke - but life gets better when you step outside of it." - Tim Conniff Tim Conniff: Breaking Out of Your Comfort Zone - From Corporate Sales to Stand-Up Comedian 🎭 In this entertaining and inspiring episode, Joe Ciccarone sits down with Tim Conniff, who transitioned from being a healthcare sales director to a full-time sta…

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Episode 293 / Georgia Riley (Retail Media Propositions Strategy & Development Manager) & Jemma Haley (Proposition Strategy & Development Lead - Retail Media) / John Lewis Partnership 32:31

6M ago32:31

32:31

In this very special episode we interview not one but two marketing leaders from the John Lewis Partnership, tackling a unique shiny new object, too. Tune in to hear how Georgia Riley (Retail Media Propositions Strategy & Development Manager) & Jemma Haley (Proposition Strategy & Development Lead - Retail Media) are building a business within a bus…

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#162 - Jim Murphy - Inner Excellence 38:24

7M ago38:24

38:24

"Success takes care of itself when you take care of yourself. Your best moments always come from a clear heart and an unburdened mind." - Jim Murphy Jim Murphy: #1 NY Times Best Selling Author - How Inner Excellence Creates Champions 🏆 In this powerful episode, Joe Ciccarone sits down with Jim Murphy, author of the viral sensation "Inner Excellence…

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Episode 292 / Troy Wood / HTC VIVE / Executive Director, Marketing 26:30

7M ago26:30

26:30

If your work matters to you, you'll be able to give it your "full attention, heart and effort" - a key tip that Troy Wood, Executive Director, Marketing at HTC VIVE, swears by. On this latest podcast episode, find out how he makes work meaningful through 4 different focal points and learn why building a sandbox to test your marketing techniques end…

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Episode 291 / Daniel Mark Carr / Brand & Marketing Director 25:06

7M ago25:06

25:06

A good marketer can pretty much manipulate the data to make their campaign look good, but you can't fake a great product or a great consumer experience. That's why, according to Daniel Mark Carr, you need to look for data outside the dashboard to really understand what works and what doesn't with your target audience. On our latest podcast episode,…

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#161 - Dr Hillary Cauthen - Hello Trauma Our Invisible Teammate 46:49

7M ago46:49

46:49

🧠 Hello Trauma: Dr. Hillary Cauthen on How Trauma Affects Athletic Performance & Mental Health "Coming forward and standing up for yourself is the most astonishing act of bravery. Refusing to go quietly, asserting one's right to safety takes courage that people who haven't experienced any trauma can barely imagine. What heroes do is so simple, yet …

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Episode 290 / Frederique Bazin / SimpliSafe / Head of Retail Marketing 22:03

7M ago22:03

22:03

Wondering always wins the day in data driven marketing, says Frederique Bazin, Head of Retail Marketing at SimpliSafe. She tells us why being different helps you stand out in the industry, and more importantly, why that requires a genuine curiosity mindset. Find out how to cultivate it, how to look for it as an employer, and more top marketing tips…

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Episode 289 / Anuj Adhiya / Techstars / Expert-in-Residence, Growth 23:09

7M ago23:09

23:09

On the latest episode of the podcast, we talk about freeing up time for creative thinking thanks to speeding up and automating processes with AI. Our guest Anuj Adhiya, Expert-in-Residence for Growth at Techstars, shares what he's learnt from Dr Richard Feynman's autobiography, why he advises marketers to focus on decisions and hypotheses first, an…

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#160 - Phil Van Treuren - Stoic Wisdom for Modern Life 1:01:32

8M ago1:01:32

1:01:32

🧠 Stoic Philosophy for Modern Life with Phil Van Treuren "Stoicism is focusing on things that are in your control, overcoming negative emotions, living in the present moment, helping others for the common good, and finding opportunity in every obstacle." - Phil Van Treuren In this episode of the Built Not Born Podcast, Joe welcomes author and entre…

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Episode 288 / Tom Holmes / Haleon / Head of Marketing, Altogether Dental 26:21

7M ago26:21

26:21

Behavioural psychology can both influence people to buy your products and change their attitudes and habits for the better. For Tom Holmes, harnessing its power for good within marketing is an exciting prospect. He tells us how he uses it in his role as Head of Marketing for Altogether Dental at Haleon and he shares top marketing tips and his admir…

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Episode 287 / Tom Fenwick-Smith / Three UK / Senior In House Creative 27:48

8M ago27:48

27:48

Learn about agencies as pirate ships, storytelling from movie sets to the world of Gen AI, and why human is premium - from our latest guest, Tom Fenwick-Smith, Senior In House Creative at Three UK. We discuss the importance of humanity and empathy in data driven marketing and we hear about some really interesting projects Tom's been behind in his v…

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Episode 286 / Irina Finerman / Creative Marketing Leader 22:52

8M ago22:52

22:52

Our latest guest, Irina Finerman, has a varied background in entertainment, having worked for MTV, NBC News, and Showtime, but also in fintech. Her shiny new object is influencer marketing and the creator economy, included as part of a broad mix of data driven marketing approaches to offer creative, authentic content for target audiences.…