Fyre Fest goes up in flames, Madame Web is panned, the hot new crypto coin crashes. Who doesn’t love a good flop? From Silicon Valley scandals to Hollywood meltdowns - every epic fail has a story worth telling. Join TikTok superstar Misha Brown on Wondery’s The Big Flop as we unpack history’s most fascinating flops, frauds, and fiascos. Whether it’s Tom Cruise’s couch-jumping or Taylor Swift in Cats, we’re dissecting the moments when ambition, ego, and poor decisions collide. Each week, Mish ...
…
continue reading
Josh and Izzy, two ill-prepared students discuss everything from sharks to drunken mistakes. Follow us on Instagram @chewingthefact. Join us for weekly episodes?
…
continue reading

1
Going Boldly, Entertainment, Information, Inspiration, & Transformation for Entrepreneurs!
Russ The BIG Guy
Entertainment, Information, Inspiration, & Transformation for Entrepreneurs! Welcome to Going Boldly, the podcast with you in mind! You are looking for answers to your pressing problems, inspiration to help you stay motivated, and tools and tips that you can exploit to help you get what you want out of each and every day so you can live a happy life. Well, I'm so glad we found each other! This podcast highlights real-world examples of entrepreneurs and other professionals who are Going Boldl ...
…
continue reading

1
Myspace and its $580 Million Mistake with Erika Ishii and Brennan Lee Mulligan | 87
54:59
54:59
Play later
Play later
Lists
Like
Liked
54:59Before there was Facebook, there was MySpace – and Tom Anderson was everyone's first friend. With his iconic profile pic and revolutionary platform, Tom turned social media into a cultural phenomenon. But when corporate suits came calling with fat checks and even bigger expectations, Tom went from being everyone’s first friend to the internet’s fir…
…
continue reading

1
Unzipping American Apparel with Sasheer Zamata and Jared Goldstein | 86
51:35
51:35
Play later
Play later
Lists
Like
Liked
51:35In the early 2000s, American Apparel was the coolest kid on the block, slinging ethically-made tees and scandalous billboards. But founder Dov Charney's penchant for office orgies and nude photoshoots proved too spicy for Wall Street, turning his sweatshop-free dream into a nightmare of lawsuits, bankruptcy, and one very public walk of shame. Sashe…
…
continue reading
Lamont Jones leaves Dauphin County Prison for the last time, a free man ready to move on with his life. But when his young cousin dies in that same jail, he learns that this is not the only mysterious death that has plagued Dauphin County Prison. The search for the truth will put him at odds with a reality TV show coroner who claims to speak for th…
…
continue reading

1
The McDonald's Monopoly Game: A Supersized McFlop with Beth Stelling and Ify Nwadiwe | 85
45:57
45:57
Play later
Play later
Lists
Like
Liked
45:57The Hamburglar was just a mascot, but Jerome Jacobson was the real deal - a McDonald's security chief who pulled off the ultimate inside job. While millions of Americans peeled game pieces hoping for a miracle, this master manipulator was turning Big Macs into big bucks, orchestrating a multi-million dollar fraud. Discover the supersized story of h…
…
continue reading

1
Encore: Rachel Dolezal's White Lies with Naomi Ekperigin and Andy Beckerman | 84
51:47
51:47
Play later
Play later
Lists
Like
Liked
51:47Rachel Dolezal built a life for herself as a teacher, a civil rights advocate, and a leader in her local NAACP chapter. There was just one problem: She built it all on a foundation of lies—and the biggest lie of all was about her race. When a local news crew discovered her secret and called her out in front of cameras, it all came crashing down on …
…
continue reading

1
Encore: Tiger Woods Drives His Marriage Into the Rough with Even the Rich | 83
48:20
48:20
Play later
Play later
Lists
Like
Liked
48:20At 2:30AM on Thanksgiving night 2009, Tiger Woods, one of the most famous athletes in the world, drove his car into a tree outside his neighbor’s house. This bizarre accident set off a chain of events that exposed Tiger’s secret affairs to the world and wound up wrecking more than his Escalade: It wrecked his marriage, and almost totaled his career…
…
continue reading

1
Fantastic Flop: How Josh Trank Tanked the Fantastic Four with Paul Scheer and Amy Nicholson | 82
47:42
47:42
Play later
Play later
Lists
Like
Liked
47:42When 27-year-old wunderkind Josh Trank got the keys to Marvel's First Family, he promised a dark, gritty take on the Fantastic Four. But his own origin story—complete with on-set meltdowns, studio battles, and that infamous tweet—proved more compelling than anything that made it to screen. From questionable wigs to near-fistfights, this superhero s…
…
continue reading

1
Barbie’s Most Embarrassing Fails with Maddie Wiener and Leah Rudick | 81
41:13
41:13
Play later
Play later
Lists
Like
Liked
41:13Think you know everything about Barbie? Think again. We're pulling back the pink curtain on three Mattel missteps that had parents lining up for refunds and PR teams working overtime. From pregnant Midge to “gay” Ken, these Barbie blunders had executives screaming ""Oh no!"" instead of ""Oh Barbie!"" Maddie Wiener and Leah Rudick join Misha to unbo…
…
continue reading

1
The $3 Billion Energy Drink Scam: The Rise and Fall of Bang with Emma Willmann and Anjelah Johnson Reyes | 80
48:28
48:28
Play later
Play later
Lists
Like
Liked
48:28From substitute teacher to energy drink mogul, Jack Owoc rode a wave of caffeine to build Bang Energy into a billion-dollar empire. Bang promised to make you smarter, stronger, and immune to hangovers. Turns out, the only thing it boosted was CEO Jack Owoc's bank account. But when Monster came for his market share and the music industry came for hi…
…
continue reading

1
U2: A Song Of Innocence & Backlash with Andy Daly and Izzy Roland | 79
46:19
46:19
Play later
Play later
Lists
Like
Liked
46:19In the fall of 2014, half a billion Apple iTunes users woke up to find U2's latest album downloaded to their devices. The band thought they were democratizing music, instead, U2’s attempt to force-feed their music to the masses turned into a PR nightmare complete with deletion tutorials, customer revolts, and the most expensive 'unsubscribe' button…
…
continue reading

1
The “Male Enhancement” Millionaire Who Got a Stiff Sentence with the Camp Counselors Podcast | 78
51:40
51:40
Play later
Play later
Lists
Like
Liked
51:40In 2001, Steve Warshak turned America's insecurities into gold with Enzyte, a 'male enhancement' pill hawked by TV's smuggest pitchman, Smilin' Bob. But when federal agents discovered Steve’s real genius wasn't in making anything “bigger” (besides his bank account through fraud), they unearthed a world of fake doctors, unauthorized charges, and Ste…
…
continue reading

1
N*Sync's Secret Sixth Member: The Boy Band Pyramid Scheme with Good Children Podcast | 77
47:07
47:07
Play later
Play later
Lists
Like
Liked
47:07He turned five fresh-faced teens into the Backstreet Boys, then secretly created their rivals N*SYNC. But while his boy bands were hitting high notes, Lou Pearlman was orchestrating one of the biggest Ponzi schemes in history. From fake accounting firms to $300 million in fraud, discover how the man who built a pop empire ended up behind bars. The …
…
continue reading

1
Tiger King: Joe Exotic's Cat-astrophic Flop with Last Podcast On the Left | 76
52:28
52:28
Play later
Play later
Lists
Like
Liked
52:28Joe Exotic built his kingdom on the backs of big cats, bad decisions, and bedazzled button-downs. But when his roadside zoo empire collided with animal rights crusader Carole Baskin, their clash unleashed a storm of eccentric enemies, failed murder plots, and the worst country music videos ever uploaded to YouTube. Ed Larson and Henry Zebrowski (La…
…
continue reading

1
Tyra Banks: America’s Next Top Businesswoman? with Scam Goddess and Aida Rodriguez | 75
49:26
49:26
Play later
Play later
Lists
Like
Liked
49:26In the modeling world, Tyra Banks was untouchable—breaking barriers, creating catchphrases, and teaching a generation how to 'smize.' But when she tried to parlay that success into a business empire, things got messier than a Cover Girl photoshoot. From forcing Top Model contestants to promote her tone-deaf projects to selling $225 VIP tickets to a…
…
continue reading

1
All You Can't Eat: Red Lobster's Last Supper with Lewberger | 74
48:36
48:36
Play later
Play later
Lists
Like
Liked
48:36Bill Darden built Red Lobster from a single Florida restaurant into a billion-dollar empire. But after private equity vultures swooped in, they pushed endless shrimp promotions and installed toxic management that had workers wading through kitchen grease. Coupled with cringe-worthy viral campaigns, this is the story of how America's seafood sanctua…
…
continue reading

1
The CEO Who Couldn't Stop Partying: Steven Galanis' Cameo Collapse | 73
44:49
44:49
Play later
Play later
Lists
Like
Liked
44:49He built an empire on Kevin from The Office that turned into the hottest tech startup in town: Cameo. But when Steve Galanis became more interested in throwing Miami mansion parties than running his company, his billion-dollar tech darling became a digital bargain bin featuring more fraudsters than A-listers. Aaron Goldenberg and Jake Jonez (The Me…
…
continue reading

1
Chimp Crazy: Tonia Haddix's Great Ape Escape with Grace Helbig and Mamrie Hart | 72
43:02
43:02
Play later
Play later
Lists
Like
Liked
43:02A Holiday Inn bathroom becomes a makeshift chimp sanctuary. A headless ape corpse rides shotgun down the highway. PETA and Alan Cumming join forces against a middle-aged nurse with a penchant for primates. This isn't a fever dream – it's the bonkers true story of Tonia Haddix and one woman's simian obsession gone wild. Grace Helbig and Mamrie Hart …
…
continue reading

1
The Most Hated Man In America: Pharma Bro Martin Shkreli with Kyle Prue and Miles Bonsignore | 71
45:16
45:16
Play later
Play later
Lists
Like
Liked
45:16Martin Shkreli jacked up drug prices, trolled the world, and bought a two million-dollar Wu-Tang album before the age of 35. But the karma (and real) police came for the Pharma Bro when the world caught wind of his price-gouging antics on life saving medicine. From hedge fund schemes to court-room memes, Martin earned the now infamous title of “Mos…
…
continue reading

1
Varsity Blues: The $25 Million College Admissions Scandal with Chris Burns and Sarah Tiana | 70
47:56
47:56
Play later
Play later
Lists
Like
Liked
47:56Rick Singer went from failed basketball coach to college admissions kingpin, engineering a $25 million scheme that had the rich and famous buying their kids' way into elite schools. From Aunt Becky to the Hot Pockets Heiress, this smooth-talking grifter exposed the dark underbelly of elite education. That is, until he brought down some of America's…
…
continue reading

1
Risky Business: Tom Cruise's Flop Era with What Went Wrong | 69
50:00
50:00
Play later
Play later
Lists
Like
Liked
50:00For over a decade, Tom Cruise was Hollywood's most bankable star, ruling Tinseltown with a million-dollar grin and a carefully crafted image. But when ditching his publicist led to couch-jumping antics, Scientology scandals, and box office bombs, La La Land’s Top Gun found himself in a tailspin that even Ethan Hunt couldn't escape. Lizzie Bassett a…
…
continue reading

1
Ozy Media: Fake It Till You Break It with Mara Wilson and Nish Kumar | 68
52:45
52:45
Play later
Play later
Lists
Like
Liked
52:45Carlos Watson built Ozy Media on a foundation of lies, fake views, and impersonated executives. From star-studded festivals that never happened to a $40 million con call, Carlos built a multi-million dollar media mirage. Ozy’s story proves that in the world of startups, sometimes the biggest disruptor is reality itself. Mara Wilson (Matilda, Where …
…
continue reading

1
ENCORE - Fyre Festival: Bring Your Own Toilet Paper with Laci Mosley and Lauren Ashley Smith | 67
42:17
42:17
Play later
Play later
Lists
Like
Liked
42:17When Hailey Bieber, Kendall Jenner, and Bella Hadid signed up to promote a scorching new music festival, they had no idea the flaming mess they were really in for. Entrepreneur Billy McFarland and rapper Ja Rule collabed on the notorious Fyre Festival, a disaster that cost millions, almost got festival workers killed or kidnapped, and is forever bu…
…
continue reading

1
The Floppies with Scott Seiss and Monét X Change | 66
53:16
53:16
Play later
Play later
Lists
Like
Liked
53:16The Flop Academy unproudly presents, The Floppies! An awards show highlighting the best — or should we say worst — meltdowns of the year. From pop culture catastrophes to business blow ups, we cover all the spectacular trainwrecks that defined 2024. Scott Seiss (Angry Retail Guy, Cocaine Bear) and Monét X Change (Ru Paul's Drag Race) join Misha to …
…
continue reading

1
Jim Bakker’s Christian Disneyworld: Heritage USA with Gianmarco Soresi and Mackenzie Barmen | 65
54:23
54:23
Play later
Play later
Lists
Like
Liked
54:23In the 1970s, Heritage USA wasn't just a theme park, it was a "Christian Disneyland" that had the faithful flocking to its divine water slides, righteous rides, and—wait for it—bible study with a side of funnel cake. But when its founder, televangelist extraordinaire Jim Bakker, got caught with his hand in the collection plate and his pants around …
…
continue reading

1
How Abercrombie & Fitch Lost Its Shirt with CJ Franco and Leslie Liao | 64
48:37
48:37
Play later
Play later
Lists
Like
Liked
48:37In the late '90s, Abercrombie & Fitch CEO Mike Jeffries transformed the once defunct sporting goods store into the hottest brand in America. He did that by intentionally making Abercrombie & Fitch seem unattainable for any kids he deemed ""uncool."" But after crossing multiple lines with racial discrimination, offensive graphic tees, and absolutely…
…
continue reading

1
Martha Stewart Prison Living with Matt Friend and Nicole DuBois | 63
47:07
47:07
Play later
Play later
Lists
Like
Liked
47:07Martha Stewart used her oh-so-perfect cooking, gardening, and decorating skills to create one of the most valuable brands in the world. A guru, an icon, a billionaire: she had it all. That is, until an insider trading scandal spun her business into a death spiral and Martha went from decorating mansions to sprucing up "Camp Cupcake." Matt Friend (F…
…
continue reading

1
Back to the Failure: The DeLorean with Betsy Sodaro and Arjun Banerjee | 62
50:56
50:56
Play later
Play later
Lists
Like
Liked
50:56After basically creating the "muscle car," rebel auto-maker John Delorean became GM’s golden boy, only to leave it all behind for a risky venture in troubled Northern Ireland. But when his gull-winged wonder flopped, DeLorean's desperate moves led to unethical dealings, courtroom drama, and cocaine stings. The infamous car king was all but forgotte…
…
continue reading

1
Britney Spears, Guy Fieri, and Eva Longoria's Food Fails with Cody Rigsby and Amanda Hirsch | 61
49:43
49:43
Play later
Play later
Lists
Like
Liked
49:43The restaurant business is tough: The margins are slim and the risk of failure is high—but that doesn’t stop celebrities from trying to open their own restaurants over and over again, even though they should definitely know it is a bad idea. Britney Spears had Nyla, Guy Fieri had Guy's American Kitchen & Bar, Eva Longoria had a steakhouse for women…
…
continue reading

1
May The Flop Be With You: The Star Wars Hotel with Jessi Cruickshank and Moshe Kasher | 60
50:25
50:25
Play later
Play later
Lists
Like
Liked
50:25A long time ago, in a galaxy far, far away, a park executive named Bob Chapek set out on a mission to create an immersive experience that Star Wars fans would never forget. The luxury Disney hotel would feature a two-day role playing adventure, fun foods, funner games, and unique memories they would cherish forever. But the exorbitant cost, embarra…
…
continue reading

1
Rachel Dolezal's White Lies with Naomi Ekperigin and Andy Beckerman | 59
51:47
51:47
Play later
Play later
Lists
Like
Liked
51:47Rachel Dolezal built a life for herself as a teacher, a civil rights advocate, and a leader in her local NAACP chapter. There was just one problem: She built it all on a foundation of lies—and the biggest lie of all was about her race. When a local news crew discovered her secret and called her out in front of cameras, it all came crashing down on …
…
continue reading

1
Hyperloop: Elon Musk's Fast Lane to Flopdom with Aparna Nancherla and Greta Titelman | 58
50:28
50:28
Play later
Play later
Lists
Like
Liked
50:28When Elon Musk boasted to Shervin Pishevar about inventing a revolutionary form of transportation, Pishevar took him at his word — turns out with Elon, that's a huge mistake. Musk promised travel at the speed of sound, unprecedented city connections, and a complete societal transformation, but conveniently left out the potential for catastrophic fa…
…
continue reading

1
The Truth About D.A.R.E. with Fumi Abe and Jon Gabrus | 57
45:15
45:15
Play later
Play later
Lists
Like
Liked
45:15In the 80s and 90s, the D.A.R.E. (Drug Abuse Resistance Education) program sent police officers into schools to teach kids to stay off drugs. D.A.R.E.'s cringey curriculum was taught in schools all over the U.S., spawning lame PSAs, a whole bunch of weird merchandise, and maybe some light childhood trauma. There was just one problem… D.A.R.E. didn’…
…
continue reading

1
The Battle Over Pink Slime with Van Lathan and Brad Leone | 56
47:06
47:06
Play later
Play later
Lists
Like
Liked
47:06For years, “lean finely textured beef” was added to meat products that could be found in supermarkets, fast food restaurants, and school cafeterias across America. Most consumers had no idea that this gooey, salmon-colored substance was in their food. Finely textured beef was a million dollar business, but it wound up setting off an all out PR-war …
…
continue reading

1
I Wanna Marry "Harry": His Royal Lie-ness with Joe Amabile and Serena Pitt | 55
44:42
44:42
Play later
Play later
Lists
Like
Liked
44:42In 2013, a British TV producer named Danny Fenton brought 12 American women to England to take part in a new reality dating show. The yanks were led to believe that they had a chance to marry one of the most eligible bachelors in the world: Prince Harry of the British royal family. There was just one problem: the guy they were competing for was act…
…
continue reading

1
Blockbuster: Streaming Killed the Video Store with Lauren Lapkus and Laura Ramoso | 54
52:41
52:41
Play later
Play later
Lists
Like
Liked
52:41At the turn of the millenium, Blockbuster Video, with its ubiquitous blue-and-yellow stores, was the reigning champion of movie rentals. But early on, when presented with the chance to buy a little company called Netflix... Blockbuster made the wrong choice. Despite attempts to launch online rental services, the quaint allure of browsing store aisl…
…
continue reading

1
Tiger Woods Drives His Marriage Into the Rough with Even the Rich | 53
48:20
48:20
Play later
Play later
Lists
Like
Liked
48:20At 2:30AM on Thanksgiving night 2009, Tiger Woods, one of the most famous athletes in the world, drove his car into a tree outside his neighbor’s house. This bizarre accident set off a chain of events that exposed Tiger’s secret affairs to the world and wound up wrecking more than his Escalade: It wrecked his marriage, and almost totaled his career…
…
continue reading

1
Celebration, Florida: The Unhappiest Place on Earth with Stuff You Should Know | 52
40:23
40:23
Play later
Play later
Lists
Like
Liked
40:23Celebration, Florida was conceived by the Disney Corporation as a magical utopian community, something straight out of a fairy tale—meticulously planned, picturesque neighborhoods replete with ice cream parlors, bike paths, and state-of-the-art facilities. But the promise of living in a theme park soon became nauseating thanks to a greedy real esta…
…
continue reading

1
Nipplegate: Janet Jackson's Super Bowl Slip Up with Dylan Adler and Akilah Hughes | 51
48:48
48:48
Play later
Play later
Lists
Like
Liked
48:48It was the nip slip seen round the world. Whether by accident or on purpose, the nation caught a brief glimpse of Janet Jackson’s breast on live television during the 2004 Super Bowl halftime show while she was performing with Justin Timberlake. Quickly dubbed "Nipplegate," the incident ignited a firestorm of controversy and debate over broadcast d…
…
continue reading

1
Sam Bankman-Fried: The Downfall of a Crypto Bro with Fabrizio Copano and Zoltan Kaszas | 50
49:12
49:12
Play later
Play later
Lists
Like
Liked
49:12Sam Bankman-Fried was the king of crypto, living large in a penthouse in the Bahamas. But his billion dollar empire was built on a foundation of fraud, and when his dubious deals were exposed, this crypto bro went from blockchain to a cell block. Fabrizio Copano (4th From the South) and Zoltan Kaszas (This Week in Zoltan, Honorary Jones) join Misha…
…
continue reading

1
Oceangate: A Flop of Titanic Proportions with Jake Cornell and Noah Miller | 49
46:10
46:10
Play later
Play later
Lists
Like
Liked
46:10Billionaire Stockton Rush III dreamt of exploring the Titanic. Only problem? It's really freaking hard to get to. So he pieced together the world's shoddiest submersible built from Playstation parts and promised rich tourists a view of the Titanic for the price of $250,000. Less than two hours into the dive, Rush's dream quite literally imploded...…
…
continue reading

1
Shame of Thrones: How GOT Season 8 Imploded with Ronnie Karam and Ben Mandelker | 48
51:38
51:38
Play later
Play later
Lists
Like
Liked
51:38Game Of Thrones entered its final season as the undisputed king of TV. Every Sunday, millions would take a seat in the church of HBO in hopes of witnessing another Battle of the Bastards. Creators David Benioff and D.B. Weiss needed to deliver a finale so grand it would make King’s Landing look like the Iron Islands. But when they were met with gru…
…
continue reading

1
Gigli: A Cinematic Dumpster Fire with Peyton Dix and Hunter Harris | 47
45:59
45:59
Play later
Play later
Lists
Like
Liked
45:59Gigli would go down in history as not only one of the biggest box office bombs… but also the reason Ben Affleck and Jennifer Lopez broke up the first time. In 2001, Oscar nominated filmmaker Martin Brest penned the gritty tale of a lowlife mobster unable to escape his mundane existence, but by 2003 Gigli had been reverse engineered into a corny, sl…
…
continue reading

1
Rome's Most Bonkers Emperor: Nero with Rachel Bloom | 46
46:08
46:08
Play later
Play later
Lists
Like
Liked
46:08How much do you think about the Roman Empire? Emperor Nero’s answer would have been “not that much.” At just 16 years old, Nero starts his reign off with a bang, throwing lavish festivals for the plebs and giving himself headlining gigs as an aspiring singer-songwriter. But thanks to a power-hungry mom, some heated rivalries, and a whole lot of sex…
…
continue reading

1
Tonya Harding: On Thin Ice with Shannon Fiedler and Liza Treyger | 45
47:18
47:18
Play later
Play later
Lists
Like
Liked
47:18Figure skating rivals Tonya Harding and Nancy Kerrigan were set to face off at the 1994 Olympics... but Tonya decided to try and eliminate the competition a little early. When a botched attempt to “kneecap” Kerrigan before the Olympics led back to Tonya and her inner circle of inept criminals, Harding was thrust into a media frenzy that spiraled in…
…
continue reading

1
Salem Witch Trials: Coven of Conspiracy with Em Schulz and Christine Schiefer | 44
45:03
45:03
Play later
Play later
Lists
Like
Liked
45:03Back in the day, Salem Village was awash in bad vibes. What started as a few stressed out colonial tweens messing around became a conspiracy of religious paranoia with townsfolk turning on each other quicker than Kendrick and Drake. Months of false testimony and baseless accusations in packed courtrooms resulted in death, ruin, and one of the most …
…
continue reading

1
How O.J. Simpson's Memoir Ended Up in Book Jail with Boze and Carl Tart | 43
44:27
44:27
Play later
Play later
Lists
Like
Liked
44:27You know the Bronco chase, the trial and the glove, but do you know …the book? In 2006, O.J. Simpson teamed up with prominent publisher, Judith Regan, to make a killing from his controversial life story. With the help of a ghostwriter, they created a “hypothetical” tell-all book about the actual murders O.J. stood trial for. Thousands of copies wer…
…
continue reading

1
Watergate: Deep Throat, Deeper Trouble with Langston Kerman and Gareth Reynolds | 42
50:27
50:27
Play later
Play later
Lists
Like
Liked
50:27In 1972, five clumsy burglars broke into the Democratic National Committee headquarters at the Watergate Hotel. They were armed with tear gas pens, wads of cash, and enough surveillance equipment to make the NSA blush - and they were immediately caught. What could’ve been written off as the dumbest burglary in history swiftly unraveled through leak…
…
continue reading
Before it became the butt of countless jokes and the preferred transportation for mall cops, the Segway had grand ambitions. Its inventor, Dean Kamen, believed his self-balancing, two-wheeled electric scooter would change the way we get around, and ultimately eliminate the need for cars all together. But when the rubber met the road and consumers m…
…
continue reading

1
New Coke Goes Flat with Preacher Lawson and Paul F. Tompkins | 40
46:33
46:33
Play later
Play later
Lists
Like
Liked
46:33In the early 90’s, an earth shattering event occurred that would change the face of American culture forever: Coca-Cola changed their recipe. New Coke was supposed to be sweeter to combat the rising popularity of Pepsi, but the customer reaction was decidedly sour. Lawsuits and public outrage contributed to the PR Nightmare - somehow hiring Bill Co…
…
continue reading

1
JCPenney Sells Out with Joel Kim Booster and Scott Seiss | 39
49:02
49:02
Play later
Play later
Lists
Like
Liked
49:02When JCPenney, the 100-year-old department store, decided to rebrand in 2011, they sought the best in the biz to give them a makeover. Enter Ron Johnson, the affable retail genius behind the Apple Store. Hailed as a techy visionary, Johnson was supposed to reinvent the brand. Instead, he alienated customers with high prices and a baffling shopping …
…
continue reading