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Don Yaeger Podcasts

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What do most Fortune 500 executives have in common? They learned important lessons on the fields and courts of their high school and collegiate sports teams. This is true for both men and women. Ernst & Young found that a whopping 94% of women holding a C-suite position, played sports. Join 11-time New York Times Best-Selling Author Don Yaeger on his journey to sit with some of the brightest executives in the world as we discuss how sports shaped their professional trajectory in life.
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Welcome to the Building Excellence Podcast with Bailey Miles. The mission of this show is all about sharing inspiring stories from some successful athletes, coaches, business minds, and thought leaders to help you build excellence in your life, leadership, and legacy.
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Connecting With Purpose is a place for consequential conversations about doing what matters most in times when our families, workplaces, and communities need us. On the PurposeFused podcast, our partners host conversations with leaders from multiple sectors about what’s possible when we invest in leading and living with purpose, for ourselves and our teams. By learning from guests’ experiences in the purpose journey, as business leaders and humans beyond the workplace, the show serves as a c ...
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The Sell with Authority Podcast is all about helping marketing agencies sell more of what they do for a higher price. How do you attract a steady stream of well-prepared prospects into your sales pipeline? How do you step away from the sea of competitors so you stand out? How do you price your services? How do you get clients to say yes to your proposal? Each episode contains valuable insights, recommendations, and tangible examples of best practices — not theoretical prose. Every step — eve ...
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Tell Us A Good Story

Tell Us A Good Story

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‘Tell Us a Good Story’ is a HIGHLY entertaining podcast that will leave listeners feeling inspired, encouraged, and motivated. Kevin and Stephanie Mason talk about their crazy (and hilarious) experiences from 15+ years of marriage, plus swap fascinating behind-the-scenes type stories with some amazing guests. This podcast will also give you, the listener, an opportunity to share your own story with Kevin, Stephanie, and their audience. The only criteria is 1) it’s gotta be good and 2) its go ...
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#230: Adam Donyes is the founder and President of Link Year, an organization designed to equip young adults with the tools they need for personal and professional success. Through mentorship, leadership development, and life skills training, Link Year bridges the gap between high school and adulthood, empowering individuals to discover their purpos…
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Ep. 240: University of Toledo Baseball shaped his belief in showing up with pride—even when the scoreboard says otherwise. He shares how a blunt rejection from a scout and a cold-call to a bank exec changed his career path. “You are going to be great at something,” a baseball scout informed him. “Just not baseball.” OUCH! Our BONUS RESOURCE for thi…
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Welcome to Sell With Authority — I’m Hannah Roth, Director of Strategy here at Predictive ROI — and your resident mad scientist. If you’ve been around a while, you’re probably used to hearing Stephen kick things off. But today’s episode is a little different — you’ve got me in the driver’s seat. And I’ve got my strategic co-pilot joining me — Erik …
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In the season finale of Connecting with Purpose, Mark Griffin sits down with former NFL wide receiver and accomplished coach Phil McGeoghan for a powerful conversation on mindset, resilience, and finding purpose beyond sport. Phil’s journey is filled with defining “magic moments”—from his first varsity catch in high school, to breaking records at t…
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#229: John Olinger's journey from Nike marketing executive to purpose-driven leader began with a single question: What will matter most when I get to the end of my life? After spending a decade creating breakthrough campaigns for Nike and Jordan Brand—including three years leading Global Marketing for Kobe Bryant—an unexpected loss changed everythi…
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Why does business development feel so much heavier than it did even a year ago? Biz dev pipelines feel fragile. Opportunities stall unless the founder is in the room. New hires struggle to deliver results. And after a while, agency leaders start to wonder: “Is it just us?” It’s not you. It’s distrust. In this solocast, Stephen Woessner, CEO of Pred…
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#228: Bill Curry is a former NFL & Pro Bowl player, 2x Super Bowl champion, and celebrated college football coach whose life in the game has spanned more than 50 years. A Georgia native, he starred at center for Georgia Tech before playing ten seasons in the NFL, where he snapped the ball to legends like Bart Starr and Johnny Unitas. Curry won a ch…
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Ep. 239: At 59, Mike became the oldest contributing member of a college football team in NCAA history—returning to his alma mater nearly four decades after being kicked off the team. He returned to finish what he started. But this isn’t just a comeback story—it’s about redemption, resilience, and the courage to face regret head-on. 🎁ENTER TO WIN SI…
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So many agency owners struggle with building a steady, profitable biz dev engine that doesn’t leak time, energy, money — and most importantly — opportunity. What if the biggest culprit isn’t the volume of your outreach, the size of your list, or even your pitch? What if the leaks are about something far more fundamental — understanding? Working alo…
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#227: Steve Lutz is the head coach of the Oklahoma State men’s basketball program. A San Antonio native, he made stops as an assistant coach at Incarnate Word, Garden City CC, Stephen F. Austin, SMU, Creighton, and Purdue. During his career, Lutz has worked under some of the most respected names in college basketball, gaining invaluable experience …
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Today’s episode of Sell With Authority tackles a question that comes up almost every time I sit down with an agency owner: Why does biz dev feel harder than it used to? If your sales pipeline feels heavier, slower, or tougher to move than it did even a year ago — you’re not imagining things. Agency optimism has dropped from nearly three-quarters of…
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#226: General Stanley McChrystal, a retired four-star general, is best known for his leadership as commander of U.S. and NATO forces in Afghanistan and as head of the Joint Special Operations Command (JSOC), where he reshaped counterterrorism efforts and interagency collaboration. Over his decorated military career, he commanded elite units such as…
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Ep. 238 Field hockey taught Linda to pause and ask "Why do you love the game?" That question has helped her transform both sports teams and billion-dollar organizations. Linda’s team manages $111 billion in assets and are part of the 1.4 trillion dollar investment arm of Prudential Financial. She began her career as a lawyer, but her love for math …
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What if business development for your agency didn’t feel like chasing? Or pitching? Or trying to convince someone to say yes? What if instead — you had a process of building trust so strong that your prospects convinced themselves? That’s what this solocast is all about. In this episode, Stephen Woessner, CEO of Predictive ROI, unpacks our three-pa…
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#225: Larry Kindbom is the former Wash U head football coach. His a highly respected figure in collegiate athletics, recognized for his remarkable career as a football coach and mentor spanning more than four decades. A former standout defensive back and baseball player at Kalamazoo College, Kindbom began his coaching career at Ohio State with Wood…
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Is your team producing solid content… nurturing leads… showing up consistently in all the right ways — but your sales pipeline still feels like a big pile of question marks? If selling feels harder than it should, the problem might not be your effort — it could be your leverage. You don’t need another tool. Or another platform. Or another shiny obj…
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#224: As an award-winning keynote speaker, eleven-time New York Times bestselling author, host of the top-rated Corporate Competitor Podcast, executive leadership coach, and longtime Associate Editor for Sports Illustrated, Don Yaeger has built a career as one of America’s most compelling and influential thought leaders. Widely sought-after for his…
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Ep. 237: From the sidelines of Miami Football’s National Championship game to leading one of the world’s most iconic brands, the first female CEO of Bose shares stories of how weekly discomfort built her confidence! Our BONUS RESOURCE for this episode includes Don’s favorite quotes from today’s episode and a reflection question so you can apply tod…
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Before I introduce you to our very special guest expert today, I want to ask you a question. I encourage you to give it some real, thoughtful consideration. What if the real reason your agency’s sales pipeline feels stalled has nothing to do with lead flow, your niche, or your team? What if you’re not actually missing content? You’re not missing kn…
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#223: Brian Smith has served as Missouri’s head wrestling coach leading the Tigers for over 27 years. Under his leadership, Mizzou’s program has transformed into a national powerhouse through the establishment of the “Tiger Style” culture. During his tenure, he has guided the team to 23 winning seasons, including three undefeated dual campaigns, co…
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Before we dive into today’s episode of Sell With Authority, I want to make sure you know about our July Intensive. Every March, July, and November we gather our Predictive ROI clients together for a 2-day event we call the Intensive. It’s a private, client-only event — but we always hold a few guest seats open. Our July Intensive is happening Wedne…
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#222: Mark Batterson serves as the Lead Pastor of National Community Church (NCC) in Washington, DC. NCC also owns and operates Ebenezers Coffeehouse, The Miracle Theatre, the DC Dream Center, the Capital Turnaround, and Culture House as gathering places for the community and funding for Kingdom causes. Mark also serves as Lead Visionary for The Dr…
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For this episode of Sell With Authority, we’re doing something a little different — and I’m excited to share it with you. In a recent conversation I had with Jason Swenk on his podcast Smart Agency Masterclass we got laser-focused on some things that are critical if you want to sell more of what you do — at a premium price — to right-fit clients. W…
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Ep. 236: Tennis & racing cars shaped Lance’s belief that decisiveness is a leader’s most powerful tool. As a nationally ranked tennis player, he learned to make high-stakes decisions alone. That same mindset now fuels his success as a CEO and professional race car driver—where speed, risk, and preparation define every outcome. Don't miss: • His “ey…
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#221: Josh Pastner is the current head coach of the UNLV Runnin’ Rebels men’s basketball program, bringing with him over two decades of collegiate coaching experience and a reputation for program-building and player development. A member of the 1997 NCAA National Championship team at the University of Arizona, Pastner began his coaching career as a…
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#220: Mike Beckham is co-founder and Chief Executive Officer of Simple Modern, a global producer of premium drinkware and lifestyle products. Founded in 2015 and based in Oklahoma, Simple Modern currently generates a nine-figure annual revenue and is committed to generosity, donating at least 10% of annual profits to nonprofit organizations. Under …
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Ep. 235: Softball shaped Kelli's belief that great leadership is about setting others up to win. In this heartfelt episode, she shares how her time as a scrappy leadoff hitter inspired a team-first mindset—and how embracing her adoption story became the key to building trust and loyalty as a leader. Don't miss: Her simple 1–10 check-in that helps l…
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For this episode of Sell With Authority we’re zeroing in on something every agency needs — trust at scale. Not vanity metrics. Not louder messaging in an already crowded feed. Real credibility — earned in public — where your right-fit clients are watching, judging, and deciding whether you’re the expert worth hiring. The noise isn’t going away. And…
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#219: Dwight Perry is the head coach of the Wofford Terriers men’s basketball program. A walk-on at the University of Kentucky from 2006 to 2009, Perry played in 19 games and earned SEC Academic Honor Roll distinction. He began his coaching career interning at the Stanford’s men’s basketball program for 2 years and soon moved to VCU as a graduate a…
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Have you and your team started putting in the work to go narrow — made the commitment to niche down because that’s where the gold is? You’ve updated your positioning. Your message is feeling more dialed in than ever. And maybe you’ve even started saying “no” to wrong-fit clients. Awesome! But — your sales pipeline still feels a little unpredictable…
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#218: Randy Alcorn is the founder and director of Eternal Perspective Ministries (EPM), a nonprofit organization dedicated to teaching biblical truth and drawing attention to the needy and how to help them. EPM exists to meet the needs of the unreached, unfed, unborn, uneducated, unreconciled and unsupported people around the world. A New York Time…
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In this powerful episode of Connecting with Purpose, Jacob Brown shares his transformative life story of overcoming adversity and developing a "fail forward" mindset. From being cut from the NFL to battling personal challenges including alcoholism, Jacob demonstrates how resilience and intentional living can turn setbacks into stepping stones. High…
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Ep. 234: Notre Dame Football and having “Rudy” as a coach shaped the way Mike views “grit” and “grind” today! In this episode, you will learn how to turn personal wins into shared victories. “If you have a great day, make it a point to share that feeling with your entire organization,” he shares. “That way everyone can enjoy it and feel proud.” Our…
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Before I introduce our guest experts for today’s episode, I want to zero in on a problem that’s been coming up more and more in conversations with agency leaders. It’s a pain that sounds like this: “We used to have a strategic seat at our client’s table. They trusted our advice. They valued our expertise. Pricing wasn’t an issue. We felt like a tru…
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#217: Ken Anderson is one of the most accomplished quarterbacks in NFL history and a cornerstone of the Cincinnati Bengals franchise. Over 16 seasons with the Bengals (1971–1986), Anderson was a four-time Pro Bowler, a three-time NFL passing champion, NFL Man of the Year award winner and the league’s Most Valuable Player and Comeback Player of the …
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I’m excited to welcome our guest expert to this episode of Sell With Authority, Mark Duval. If this is your first introduction to Mark — he founded The Duval Partnership back in 2007 and brings over 25 years of client-direct biz dev experience to the table. Mark and his team specialize in helping agencies design and implement smart, strategic growt…
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#216: Micah Lacher is the President and Founder of Anchor Investments, a Nashville-based real estate investment firm with a mission to become the most generous real estate company in America. Anchor specializes in the acquisition, development, and management of commercial properties across the Southeast and Midwest. In addition to his real estate v…
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Ep. 233: This CEO’s high school was so tiny that it didn’t have a track team, so he started a squad from scratch, built up the roster and even coached them, all while running a swift 4:25 mile along the way. That mindset—identifying a challenge and pursuing a solution—never left him. Years after starring on the team, Sanford saw an opening in the r…
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Before we hit record on today’s episode of Sell With Authority, my team and I went deep. We poured over research, we sifted through data, and we asked ourselves a simple question: What do agency leaders need most right now? Agency leaders who’ve done the hard work to niche down, to plant your flag, to be known for something — but your content still…
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#215: Paul Mills is the head men's basketball coach at Wichita State University. Prior to his tenure at Wichita State, Mills served as the head coach at Oral Roberts University from 2017 to 2023. Under his leadership, the Golden Eagles achieved significant success, including a historic Sweet 16 appearance in the 2021 NCAA Tournament as a 15-seed, m…
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Welcome to the Sell With Authority podcast. I’m Erik Jensen, co-owner and Chief Strategy Officer here at Predictive ROI. If you’ve been a longtime listener, you might be wondering, where’s Stephen’s voice? Don’t worry, there hasn’t been a coup. This isn’t a mutiny. Stephen’s daughter is graduating, and we lovingly kicked him off the mic for the nex…
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#214: Doug McNamee serves as the President of Field & Stream, where he is leading the revitalization of the iconic outdoor brand. Since assuming the role he has overseen the return of Field & Stream’s print magazine, the launch of the 1871 Club membership program, and the development of strategic partnerships with cultural figures such as Eric Chur…
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Ep. 232: Training for her ultramarathon in Spain helped Heidi break big goals into small, achievable steps. Her approach offers a compelling blueprint for building trust, inspiring teams, and elevating the customer experience. Rooted in small-town Kansas values and shaped by global experience, you will learn in this conversation how to stop treatin…
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Welcome to Sell With Authority. I’m Erik Jensen, Co-Owner and Chief Strategy Officer here at Predictive ROI — and yes, you are in the right place. If you’ve been a long-time listener, you’re probably thinking, wait a second, where is Stephen’s smooth, signature intro? I’m stepping in because Stephen is celebrating his daughter’s graduation. We lovi…
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#213: Casey Woods is the Offensive Coordinator for SMU Football. He just recently helped lead SMU to the College Football Playoff. A veteran coach with a strong pedigree in both player development and strategic play-calling, Woods has played a pivotal role in shaping some of the most explosive offenses in college football. Prior to joining SMU, Woo…
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Ep. 231: How does a moment become momentum? You will learn the model to capture, accelerate, and reverse momentum as featured in my new book with Gen. Bernard Banks. From commanding in Desert Storm to teaching at West Point and Rice University to transforming organizations, Bernie’s perspective is battle-tested, data-backed, and built to help leade…
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Welcome to the Sell With Authority podcast. If you’ve been with us for a while, you’re probably expecting to hear Stephen’s voice kicking things off. But we’ve temporarily booted him off the mic — for a very good reason. His daughter is about to graduate, and we wanted to make sure he could soak up every moment with his family. I’m Hannah Roth, Dir…
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#212: Mike O’Connell serves as the associate lead pastor at Love Church in Omaha, Nebraska. He is also an entrepreneur, speaker and leadership coach. Mike’s story has been marked by overcoming obstacles. After a near fatal football injury in 2004, he turned down multiple football scholarship offers to walk on at Iowa. One week after the decision he…
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This week it’s a very special message from Kevin + Steph. Thank you for listening. Hope you enjoy this episode of Tell Us a Good Story! To connect with Kevin + Steph: Voicemail: 614-407-5350 (leave a message and tell us a good story!) Email: [email protected] Facebook Instagram Twitter Their book titled ‘You Met Her WHERE?!’ can be ordered …
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Ep. 230: From college football to the floor of the New York Stock Exchange, John Tuttle has always thrived in competitive arenas. Now as President of Acrisure, he leads 19,000 employees in one of the fastest-growing fintech companies on the planet. Our BONUS RESOURCE for this episode includes Don’s favorite quotes from today’s episode and a reflect…
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