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In part two of my on-site taping at CCE 2025 with Esteban Kolsky, we get into what he's learned in the past year on curating intelligence for executives. But why is there a need for this service? How are the big analyst firms falling short? Is the AI research disruption real, BS, or some combination? Kolsky walks us through what he's learned in the…
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In part one of my two part podcast series with Esteban Kolksy, Chief Distiller, Constellation Research, we discuss the AI debate, and our differences with that debate, and each other. Has the AI discussion changed this year at CCE 205? What were the key issues - and is there an AI gap between vendors and customers? We also hash out AI context, and …
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On the final day of Oracle AI World 2025, before their Vegas escape, Jon Reed and Brian Sommer sit down and look to make sense of what they just heard, from Oracle's AI visions to customer realities - how do the two match up? Where are the success stories coming from? What does AI readiness look like? Does Oracle have a competitive edge in AI, if s…
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For my final podcast in the SAP Connect series, I get the process/line of business view from analyst and series regular Josh Greenbaum. Josh has advocated for an end-to-end SAP event for a while. So was the ambitious SAP Connect a success? What worked? What didn't? Was the end-to-end potential realized? What did we hear from customers on the ground…
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In the first of two SAP Connect 2025 podcast wraps, I sat down with Brian Dennett of Lemongrass, and SAP Mentor. We discussed the pros and cons of this ambitious show, and what Brian learned on the ground in pursuit of BTP and BDC clarity. We also get into the state of SAP public cloud ERP, a topic that was not front and center at the show but rema…
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In this recap of the SAP Connect opening keynote live Watch Party, you can hear the pre-game and post-game breakdowns with myself, Josh Greenbaum, Bonnie Tinder and Thomas Wieberneit, who crashed the post-game review. This was a compelling keynote to review, but as always we had our pros/cons, high points and nits. If you want to see the full video…
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It's time - to rehash the event season to date and ask: where is the actual sign of innovation? Join us - and help sort out the promising HR tech from the BS, we've got special guest and HR tech analyst par excellence Stacey Harris joining Jon Reed and Brian Sommer. Harris should also have fresh data on what matters to customers and HR leaders. Bri…
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Yup, it's time folks - the Enterprise Month in Review is upon us. This time we'll bear down on the so-called AI disruption of professional services and research, with epic special guest Frank Scavo. We'll also get Frank's take on Brian's leadership research reveal, and why we may need a leadership detox - or detox from toxic leaders. As usual, brin…
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What makes a good enterprise analyst? There is no one I'd rather ask that Hyoun Park. But then why did Park move away from his analyst firm to work for an emerging AI vendor? (Levelpath). And how will AI change the analyst profession? It's time to mark Hyoun Park's career shift with a send off like no other: an interactive discussion on everything …
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UiPath’s SAP transformation became a use case for automation-first ERP - achieving a 93% clean core and scaling finance 7x revenue without adding headcount. But what does “agentic ERP” really look like in practice? Can AI agents work alongside humans and robots without adding risk? And what lessons can technical founders take from scaling UiPath fr…
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As the summer winds down, fall event season is about to heat up, with a slew of events from SAP (and SAP's biggest competitors). But what do customers need from SAP right now? And can fall events deliver on that? How do you get what your team needs from hectic events, without getting lost in the vendor narrative? It's time for another SAP-in-review…
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Sage's 2017 purchase of SaaS finance innovator Intacct has become one of the most improbable acquisition stories in the history of enterprise software. Our hot seat guest, Sage CTO Aaron Harris, was in the middle of all of it. But bringing multi-tenant finance innovation to the rest of Sage was just the beginning. Now SaaS faces a disruptive challe…
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Get ready for another round of enterprise highs and lows, with Brian Sommer and Jon Reed issuing their top picks (and pans) of the month, and unveil another unexpected half-time segment - deconstructing AI and recruiting, with surprise guest Bonnie Tinder of Raven Intel. The three dig into the provocative prediction of the end of recruiters in six …
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Is LinkedIn now the business TikTok? Are keynotes legacy artifacts? And why are Watch Parties the future of enterprise keynotes? Here's the full version of Jon Reed's talk with Brent Leary of CRM Playaz - where we learn why unscripted video content is more trusted - and builds buyer confidence. Note: you don't need the video version for this one, b…
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Acumatica is at a crossroads - and so is cloud ERP. Acumatica CEO John Case joins diginomica's Jon Reed to take on the tough questions facing ERP vendors: can ERP withstand AI disruptions? Is modern ERP an oxymoron? Why is ERP for industry verticals the new imperative? Case makes his case for Acumatica's differentiating approach.…
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At the end of the first official day of SAP Sapphire Orlando 2025, we taped a live podcast at the ASUG Hub with questions from the audience. On the mic: Jon Reed, your host, ASUG CEO Geoff Scott and analyst Josh Greenbaum. We gave our instant keynote reactions, and discussed the topics SAP needs to address to deliver for users - at Sapphire and als…
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As event season winds down, prognosticators have a lot to say about the future of the enterprise. Do Jon and Brian agree, or are these fever dreams? Let's review what we've learned this spring - and where customers go from here. As always, bring your savviest and snarkiest commentary, as you are an integral part of this show....…
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On the final afternoon of Salesforce Connections, I catch up with Rebecca Wettemann, CEO of Valoir, to make sense of the what we just saw. Rebecca has some instructive thoughts on Salesforce's planned acquisition of Informatica - a topic we didn't hear much about at the show, but one worth discussing. We also discussed how this show compared with V…
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At Salesforce Connections 2025, Salesforce announced the Marketing Cloud Next - as the end of "do-not-reply" marketing. Is this a realistic goal for marketers? Is Marketing Cloud ready for the challenge? Time for a quick hot take from Constellation's Liz Miller, who was up for the challenge.By Jon Reed
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AI adoption is a topic of conversation that dominates every tech agenda in 2025, with views ranging from evangelical fervor through to the ‘Robots are coming to steal your job’ Armageddon peddling. For Freshworks CEO Dennis Woodside, there’s a different way of looking at the issue. Woodside joins diginomica's Stuart Lauchlan to probe further.…
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There's no doubt that AI is bringing big changes to the software industry, and is likely to have a huge impact on society at large. At business software vendor Zoho, those changes have meant that, after more than 25 years as CEO, co-founder Sridhar Vembu has moved over to take on the role of Chief Scientist, leading the company's R&D efforts, parti…
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In a time-honored Sapphire 2025 tradition, I located an empty hallway and commandeered a couple of chairs to debrief on what we heard in Orlando. This time, with a new guest, Conor Riordan, Chair at UKISUG. Riordan brings a fascinating perspective to this conference review, as he's had a deep career in SAP IT leadership before moving over to the bu…
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For the SAP Sapphire 2025 opening keynote, we took the old school retro chat backchannel, and turned it into a public watch party. I invited special guest commentators Bonnie Tinder and Josh Greenbaum, and it seemed to go pretty well. So for this podcast version, you can hear our pre-game keynote expectations, and then a post-game keynote wrap to s…
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Yep, it's time for another Enterprise month in review. Join us live as Jon Reed and Brian Sommer issue their enterprise picks and pans. Our special guest on the virtual couch will be HR tech PR maven Jeanne Achille, who will help us sort through vendor hype and PR gotchas and chime in on the top HR tech stories. As always, bring your snarkiest/savv…
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In our diginomica podcast channel reboot, we kick off with a couple of "best of" episodes from Jon Reed's "Busting the Omnichannel" podcast series - with a quick intro from Jon on our upcoming plans for the diginomica channel. Acumatica has been a influential vendor in the cloud ERP midmarket - but does AI change the equation? Were there surprises …
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In our diginomica podcast channel reboot, we kick off with a couple of "best of" episodes from Jon Reed's "Busting the Omnichannel" podcast series - with a new intro from Jon on our upcoming plans for the diginomica channel. From Jon: "At ASUG Tech Connect 2024, for the first time, I hosted a joint podcast collaboration with the ASUG Talks team - t…
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With SAP Sapphire and the ASUG Annual Conference right around the corner, Jon Reed reconvened with analyst Josh Greenbaum and ASUG CEO Geoff Scott for a two part podcast. Part one: a review of SAP's ambitious Business Data Cloud announcement, what we've learned since the launch news, and the open questions heading into Orlando. Then we shift into a…
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Yes, it's time to revisit my take on AI and human creativity, with trusted foil Thomas Wieberneit, who has plenty of insights and an ability to push my arguments. I'll have some fresh slides and fresh thinking on this topic, hot takes, and make a case for why enterprises are drastically underestimating the need for human creativity, and where AI do…
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Active Inference AI is not necessarily in conflict with LLMs, but Active Inference is definitely a different approach - one that challenges AI assumptions and opens up new thinking. It's been almost six months since Denise Holt shook up Constellation's Connected Enterprise event with a keynote on how Active Inference AI is changing the field. Since…
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Yep, it's time - Brian Sommer and Jon Reed are back with the high and lows of the enterprise month, and your own salty commentary. Let's do this! Note - this is the first show of the year so there is a lot to cover, including a research dive into the flaws of LLMs and RAG/agent evaluation, and the status of the AI copyright situation. We attempt to…
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Eric Kimberling wrote a must-read post on the pros and cons of customization - and the debate is joined. In this special "blogs that matter" edition, we'll drill into Eric's analysis, and then take up some critical points customers should be aware of. As always, bring your sharpest and snarkiest viewpoints, your live comments are part of this show.…
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On the final afternoon of a whirlwind ZohoDay 2025 analyst event, I finally got a live sit down with Brian Sommer after a couple of near misses. The topics on deck: did Zoho make its enterprise case? And how different/effective is its AI strategy? We took a bit of extra time to delve into Zoho's interesting-and-provocative AI messaging in the after…
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At ASUG Tech Connect 2024, for the first time, I hosted a joint podcast collaboration with the ASUG Talks team - to be issued on both of our platforms. Joining me in for a live podcast taping were familiar suspects: ASUG CEO Geoff Scott and analyst Josh Greenbaum. But this time around, we had a live audience - and pulled them into the conversation.…
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Acumatica has been a influential vendor in the cloud ERP midmarket - but does AI change the equation? Were there surprises on the ground in Vegas? Time to make sense of an important Acumatica Summit, but with a plot twist: Jon Reed is home in his bat cave, slugging down Vitamin C, while Brian Sommer grabbed an outdoor chair prior to his takeoff fro…
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I was unable to get Josh Greenbaum and Brian Dennett together for an on-the-ground podcast at ASUG Tech Connect in November, but the show provoked important talks on RISE, clean core, and why SAP projects need enterprise architects. Those topics aren't going away, so we got together virtually to make sense of what we learned - and what's next. With…
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AUDIO ECHO NOTE: the echo is addressed after the first three minutes. How effective are we at visually engaging enterprise content? I'd say - not very. But Heather Willems of Two Line Studios is doing something about that. Can we revive stale events with visual storytelling? How does AI hurt and/or help our cause here? As always, you can expect a j…
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In the final section of my informal audiobook reading of Reaching the B2B Informed Buyer, we wrap up the strategies in the book - and the pitfalls to avoid. I also revisit the impact of AI on content generation and strategy; where it fits, where it doesn't. Where do we go from here? A combination of outstanding/expert content, savvy use of AI and p…
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In part five of my informal audiobook reading of Reaching the B2B Informed Buyer, we get into my favorite content strategy debates, including: AI for context, content experiences and entertainment value, and AI versus opt-in communities. The goal, however, isn't just to flesh out the debate but to advance the conversation, so we can get the most ou…
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In this shorter section of my informal, self-recorded reading of Reaching the B2B Informed Buyer, I take a break from the content strategy methods and debates to ask - who has put this into practice? I use a cross-section of examples, from diginomica and beyond - some more visionary, some more provocative, some more practical. I kept this section s…
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In part three of my informal, self-recorded reading of Reaching the B2B Informed Buyer, I get into the importance of earning topic authority: earn attention with industry expertise. This is where B2B marketers often stumble. Marketing is still about attention. Digital marketing didn't change that. And the new era of what vendors call ‘AI-powered co…
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Time for part two of my informal-but-hopefully-entertaining reading of reaching the informed B2B buyer. In this edition, I get into an important debate I've had with Gartner's Hank Barnes: just how informed is today's B2B buyer? And: why is reaching B2B buyers so different now? Then we move on to chapter 3, where we examine the challenge of content…
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To kick off this informal audio book reading of his Reaching the B2B Informed Buyer d·book, Jon Reed gets right into the executive summary: why the sales funnel is broken, why marketers get B2B buyers wrong - and why the right content strategy still has a huge impact, even in the so-called age of AI. Note: you can get the full d·book on diginomica …
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I recently crashed the CRM Convos AI agents video show. Some of you may have seen me on there before - I have come on periodically in their AI debate series. So this time, they they had an interesting AI expert in the enterprise space, Andreas Welsch, to talk about the future of AI agents. At around the 27 minute mark, I crashed the podcast and sta…
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CIOs are in the pressure cooker. But advice is often cookie cutter. No cookie cutters with my next guest, Tim Crawford. We'll count down top CIO mistakes and Tim's top/overlooked CIO moves for being business-relevant, AI-savvy etc. I've wanted to get Tim on the show for a while, this is going to be a dandy - bring your sharpest and snarkest questio…
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Is great/human-generated enterprise content still relevant? And how does today's content strategy and AI content hype stack up with my views on reaching B2B audiences? Can I tie this back into the hype (and potential) of AI for content distribution and hyper-personalization? To sort this out, it took a live/opinionated audience, and a special guest…
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Yep, it's that time again. Join Brian and Jon for their rollicking review of the highs and lows of the enterprise event circuit - along with their article picks and pans. Speaking of article picks, special guest Hyoun Park will join the show to talk about his notable blog post on the state of IT FinOps. We'll also revisit Hyoun Park's landmark post…
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In the end, shouldn't analyst relations service customers better? Shouldn't enterprise analysts advocate for customer concerns? After discussing CIO pitfalls/opportunities with Tim Crawford of AVOA, we pick up in this podcast with a spirited discussion of the future of analyst relations - with a vigorous chat of experts keeping us on track. This wa…
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On the final day of ASUG Tech Connect, Jon gets a strong (overdue) podcast debut from Jelena Perfiljeva of the Boring Enterprise Nerds. During this taping, Perfiljeva was fresh off her interactive session on the state of SAP developers - where clean core turned into the topic that stirred up the room. Perfiljeva explains why, which leads to a diffe…
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